Designing Websites to Learn User Profiles Quickly
6 Pages Posted: 17 Jan 2009
Date Written: December 8, 2007
Abstract
Personalization and recommendation systems require knowledge about the users (user profiles), in order to be able to target products, promotions and advertisements. The faster the profiles are learnt, the sooner the site can start benefiting from these systems. We study how a site can learn the profile of a user as quickly as possible as the user traverses the site.
Suggested Citation: Suggested Citation
Atahan, Pelin and Sarkar, Sumit, Designing Websites to Learn User Profiles Quickly (December 8, 2007). Available at SSRN: https://ssrn.com/abstract=1327854 or http://dx.doi.org/10.2139/ssrn.1327854
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