Determinants of Life Insurance Demand in India in the Post Economic Reform Era (1991-2008)
International Journal of Business Management, Economics and Information Technology, Vol. 2, No. 1, 2010
18 Pages Posted: 15 Jul 2010
Date Written: July 13, 2010
Abstract
The role of financial development and economic growth has been well established. Now the research has shifted to understand factors that affects the overall financial services, thereby the underlying factors that lead to improve the financial development. Insurance is one of the important financial services that can trigger the growth in an economy by channelizing the long-term savings and providing a shield before the risk associated with any activity related to productivity, assets or life. The objective of this present study is to find out the macro-economic factors that are responsible for the demand of life insurance in India. The study finds that the Income and Financial Development (FD) are the most significant and positive factors in driving the life insurance demand but while interest rates on other alternative investments are negatively related.
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