SSRN Home Search and Download Papers Browse Abstract and Paper Submission Subscribe to Networks View Briefcase Top Papers Top Authors Top Institutions

Access eLibrary by
search by abstract
search by journal / topic
search by jel

SSRN eLibrary Statistics:

Papers & Authors:
Abstracts: 272,194
Full Text Papers: 223,456
Authors: 132,091
Papers Received in
  Last 6 months:
28,656

Paper Downloads:
To date: 33,773,209
Last 12 months: 7,973,743
Last 30 days: 770,555

CiteReader:  What's this?
Papers with
  Resolved
  References:
158,332
Total References: 5,594,371
Papers with Cites: 138,651
Total Citation
  Links:
3,439,644
Papers with
  Resolved
  Footnotes:
43,733
Total Footnotes: 5,074,208
Feedback to SSRN (Beta)



 Sort by:
  Number of downloads
  Date posted, descending
  Abstract title, ascending
  Abstract title, descending

SSRN Abstract Database Search Results

Ross: Marketing (Topic)


RSB Working Papers 1969 - Present Kresge Library Institutes & Research Centers Faculty & Research Academic Programs Ross School of Business Home Ross School of Business at the University of Michigan

8,887 Total downloads for all papers in this Journal/Topic

Records 1 - 20 of 20 matches
[ 1 ]

Incl. Electronic Paper eDocument is available from the SSRN eLibrary for free
Incl. Electronic Paper eDocument is available, fee may apply

Incl. Electronic Paper Equilibria in a Hotelling Model: First-Mover Advantage?
Ross School of Business Paper No. 1114
Uday Rajan and Amitabh Sinha
University of Michigan at Ann Arbor - Stephen M. Ross School of Business and University of Michigan - Stephen M. Ross School of Business
Date Posted: July 12, 2008
Last Revised: September 4, 2009
Working Paper Series
105 downloads

Incl. Electronic Paper Does Offshoring Impact Customer Satisfaction?
Jonathan Whitaker , Mayuram S. Krishnan and Claes Fornell
University of Richmond - E. Claiborne Robins School of Business , Stephen M. Ross School of Business at the University of Michigan and Stephen M. Ross School of Business at the University of Michigan
Date Posted: November 8, 2007
Last Revised: May 30, 2008
Working Paper Series
793 downloads

Incl. Electronic Paper Research Impact: How Seemingly Innocuous Social Cues in A CEO Survey Can Lead to Change in Board of Director Network Ties
Strategic Organization, Vol. 2, pp. 227-271, 2004, Ross School of Business Paper No. B006
Marc-David L. Seidel and James D. Westphal
University of British Columbia - Division of Organizational Behaviour and Human Resources and University of Michigan - Stephen M. Ross School of Business
Date Posted: October 11, 2006
Last Revised: August 28, 2008
Accepted Paper Series
47 downloads

Incl. Electronic Paper Split Questionnaire Design
Ross School of Business Paper No. 966
Feray Adiguzel and Michel Wedel
University of Michigan at Ann Arbor - Stephen M. Ross School of Business and Marketing Department, Robert H. Smith School of Business, University of Maryland
Date Posted: June 23, 2006
Last Revised: June 23, 2006
Working Paper Series
169 downloads

Incl. Electronic Paper An Integrated Model of Alternative Mechanisms of In-Store Display and Feature Advertising on Brand Choice
Ross School of Business Paper No. 891
Jie Zhang
Stephen M. Ross School of Business at the University of Michigan
Date Posted: May 10, 2006
Last Revised: May 10, 2006
Working Paper Series
208 downloads

Incl. Electronic Paper Judgments of Performance: The Relative, the Absolute, and the In-between
Ross School of Business Paper No. 1015
Katherine Alicia Burson and Joshua Klayman
Stephen M. Ross School of Business at the University of Michigan and University of Chicago - Booth School of Business
Date Posted: March 30, 2006
Last Revised: March 30, 2006
Working Paper Series
124 downloads

Incl. Electronic Paper Social Comparison and Confidence: When Thinking You're Better than Average Predicts Overconfidence
Ross School of Business Paper No. 1016
Katherine Alicia Burson , Richard P. Larrick and Jack B. Soll
Stephen M. Ross School of Business at the University of Michigan , Duke University - Fuqua School of Business and Duke University - Management
Date Posted: March 30, 2006
Last Revised: April 11, 2006
Working Paper Series
201 downloads

Incl. Electronic Paper Structural Modeling in Marketing: Review and Assessment

Pradeep K. Chintagunta , Tulin Erdem , Peter E. Rossi and Michel Wedel
University of Chicago , University of California, Berkeley - Marketing Group , University of Chicago - Booth School of Business and Marketing Department, Robert H. Smith School of Business, University of Maryland
Date Posted: September 13, 2004
Last Revised: April 22, 2008
Working Paper Series
1116 downloads

Incl. Electronic Paper Meta-Cognitive Experiences in Consumer Judgment and Decision Making
Journal of Consumer Psychology, September 2004
Norbert Schwarz and
University of Michigan - Psychology and University of Michigan - Institute for Social Research
Date Posted: June 17, 2004
Last Revised: June 25, 2009
Accepted Paper Series
258 downloads

Incl. Electronic Paper Meta-cognitive Experiences: Response to Commentaries
Journal of Consumer Psychology, September 1994
Norbert Schwarz and
University of Michigan - Psychology and University of Michigan - Institute for Social Research
Date Posted: June 16, 2004
Last Revised: June 17, 2004
Accepted Paper Series
64 downloads

Incl. Electronic Paper The Situational Impact of Brand Image Beliefs
Journal of Consumer Psychology, Vol. 14, No. 3, pp. 318-330, 2004
Rajeev Batra and Pamela M. Homer
Stephen M. Ross School of Business at the University of Michigan and California State University, Long Beach - College of Business Administration
Date Posted: June 10, 2004
Last Revised: January 18, 2006
Accepted Paper Series
1175 downloads

Incl. Electronic Paper A Social Influence Model of Consumer Participation in Network- and Small-Group-Based Virtual Communities
International Journal of Research in Marketing, 2004
Utpal M. Dholakia , Richard P. Bagozzi and Lisa Klein Pearo
Rice University - Jesse H. Jones Graduate School of Management , University of Michigan - Stephen M. Ross School of Business and Cornell University - School of Hotel Administration
Date Posted: April 22, 2004
Last Revised: April 22, 2004
Accepted Paper Series
668 downloads

Incl. Electronic Paper How Warnings About False Claims Become Recommendations
Journal of Consumer Research, Forthcoming
Ian Skurnik , Carolyn Yoon , Denise C. Park and Norbert Schwarz and
University of Toronto , University of Michigan at Ann Arbor - Marketing , University of Illinois at Urbana-Champaign - Department of Psychology , University of Michigan - Psychology and University of Michigan - Institute for Social Research
Date Posted: April 19, 2004
Last Revised: April 19, 2004
Accepted Paper Series
208 downloads

Incl. Electronic Paper Exploring Emotional Competence: Its Effects on Coping, Social Capital, and Performance of Salespeople
ERIM Report Series Reference No. ERS-2004-014-ORG
Willem Verbeke , Frank Belschak and Richard P. Bagozzi
Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) , University of Cologne - Department of Economics and University of Michigan - Stephen M. Ross School of Business
Date Posted: March 20, 2004
Last Revised: March 20, 2004
Working Paper Series
226 downloads

Incl. Electronic Paper Coping with Sales Call Anxiety and its Effects on Protective Actions
ERIM Report Series Reference No. ERS-2004-013-MKT
Frank Belschak , Willem Verbeke and Richard P. Bagozzi
University of Cologne - Department of Economics , Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) and University of Michigan - Stephen M. Ross School of Business
Date Posted: March 20, 2004
Last Revised: August 16, 2004
Working Paper Series
165 downloads

Incl. Electronic Paper Account Managers Creation of Social Capital: Communal and Instrumental Investments and Performance Implications
ERIM Report Series Reference No. ERS-2004-011-MKT
Willem Verbeke , Frank Belschak , Stefan Wuyts and Richard P. Bagozzi
Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) , University of Cologne - Department of Economics , Catholic University of Leuven (KUL) and University of Michigan - Stephen M. Ross School of Business
Date Posted: March 20, 2004
Last Revised: April 9, 2004
Working Paper Series
106 downloads

Assessing Heterogeneity in Discrete Choice Models Using a Dirichlet Process Prior
Review of Marketing Science, Vol. 2, Article 1, 2004
Jin Gyo Kim , Ulrich Menzefricke and Fred Feinberg
Massachusetts Institute of Technology (MIT) , University of Toronto - Joseph L. Rotman School of Management and University of Michigan at Ann Arbor - Marketing
Date Posted: February 7, 2004
Last Revised: February 12, 2004
Accepted Paper Series

Incl. Electronic Paper How Perceived Brand Globalness Creates Brand Value
Jan-Benedict E. B. M. Steenkamp , Rajeev Batra and Dana L. Alden
University of North Carolina at Chapel Hill - Marketing Area , Stephen M. Ross School of Business at the University of Michigan and University of Hawaii at Manoa - Department of Marketing
Date Posted: November 15, 2002
Last Revised: January 18, 2006
Working Paper Series
1025 downloads

Incl. Electronic Paper Customer Satisfaction for Financial Services: The Role of Products, Services, and Information Technology
Ross School of Business Paper No. 99-004
Mayuram S. Krishnan , Venkatram Ramaswamy , Mary C. Meyer and Paul Damien
Stephen M. Ross School of Business at the University of Michigan , Stephen M. Ross School of Business at the University of Michigan , University of Georgia - Department of Statistics and University of Texas at Austin - Red McCombs School of Business
Date Posted: May 7, 1999
Last Revised: January 27, 2009
Working Paper Series
1861 downloads

Incl. Electronic Paper A Monte Carlo Evaluation of Maximum Likelihood Multidimensional Scaling Methods
Tammo H.A. Bijmolt and Michel Wedel
Affiliation Unknown and Marketing Department, Robert H. Smith School of Business, University of Maryland
Date Posted: December 10, 1996
Last Revised: July 29, 1997
Working Paper Series
368 downloads


Records 1 - 20 of 20 matches
[ 1 ]

© 2010 Social Science Electronic Publishing, Inc. All Rights Reserved.  FAQ   Terms of Use   Privacy Policy   Copyright
This page was served by apollo 6 in 0.234 seconds.

subscript help home Search by JEL Search by Journal / Topic Search by abstract