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SSRN eLibrary Search Results
Chicago Booth School of Business Marketing Research Papers
55,307 Total downloads
Showing Papers 1 - 50 of 175
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The Effect of Perceived Risk Dimensions on Purchase Intention: An Empirical Evidence from Indian Private Labels Market
American Journal of Business, Vol. 30, Iss 4, pp. 218-230, 2015
Ramulu Bhukya
University of Hyderabad, School of Management Studies, Students
Date Posted: July 15, 2016
Accepted Paper Series

When Retailers Have You by the Nose: The Influence of Environmental Fragrancing on Patron Evaluations, Perceptions, & Intentions.
Gault, J. (2007). When Retailers Have You by the Nose: The Influence of Environmental Fragrancing on Patron Evaluations, Perceptions, & Intentions. Journal of International Business Disciplines, 1 (2).
Jack Gault
West Chester University of Pennsylvania
Date Posted: July 06, 2016
Accepted Paper Series

Incl. Electronic Paper Neutralization in Collaborative Consumption: An Exploration of Justifications Relating to a Controversial Service
Proceedings of the 27th Conference of the Society for the Advancement of Socio-Economics, 24-27 June 2016, University of California at Berkeley, San Francisco, USA.
Myriam Ertz, Agnès Lecompte and Fabien Durif
University of Quebec at Montreal (UQAM), Faculty of Management (ESG), Department of Marketing, Students, Université Bretagne Sud and Université du Québec à Montréal
Date Posted: June 26, 2016
Last Revised: July 07, 2016
Accepted Paper Series
40 downloads

Incl. Electronic Paper Advertising in Health Insurance Markets
Bradley Shapiro
University of Chicago - Marketing Management
Date Posted: June 05, 2016
Last Revised: June 27, 2016
Working Paper Series
54 downloads

Incl. Electronic Paper Minimum Wage and Inequality: Evidence from Cost Pass-Through
Justin Leung
University of Chicago
Date Posted: May 31, 2016
Working Paper Series
37 downloads

Incl. Electronic Paper The Influence of Geography and Measurement in Estimating Cigarette Price Responsiveness
Michael F. Pesko, John A. Tauras, Jidong Huang and Frank J. Chaloupka
Cornell University, Weill Cornell Medical College, Department of Healthcare Policy and Research, University of Illinois at Chicago - Department of Economics, School of Public Health, Georgia State University and University of Illinois at Chicago - Department of Economics
Date Posted: May 25, 2016
Working Paper Series
34 downloads

Incl. Electronic Paper Time Inconsistency and Alcohol Sales Restrictions
Marit Hinnosaar
Collegio Carlo Alberto
Date Posted: May 21, 2016
Working Paper Series
14 downloads

Incl. Electronic Paper Do Brands Compete or Coexist? Evidence from the Cola Wars
Anthony Koschmann and Jagdish N Sheth
Emory University, Goizueta Business School, Students and Emory University - Department of Marketing
Date Posted: May 17, 2016
Working Paper Series
29 downloads

Ask and You Shall (Not) Receive: Close Friends Prioritize Relational Signaling over Recipient Preferences in Their Gift Choices
Morgan K Ward
Southern Methodist University (SMU)
Date Posted: April 09, 2016
Working Paper Series

Incl. Electronic Paper A Conceptual Presentation of Customer Engagement in the Context of Social Media - An Emerging Market Perspective
International Journal in Management & Social Sciences, Forthcoming
Anupama Vohra and Neha Bhardwaj
University of Delhi and University of Delhi, Faculty of Management Studies, Students
Date Posted: April 04, 2016
Accepted Paper Series
137 downloads

Incl. Electronic Paper Marketing as a Primary Function of the Entire Organisation Based on Contemporary Issues
Newman Chintuwa Enyioko
Medonice Consultiong and Research Institute
Date Posted: April 01, 2016
Working Paper Series
10 downloads

Incl. Electronic Paper The Role of Emotional and Rational Trust in Explaining Attitudinal and Behavioral Loyalty: An Insight into SME Brands
Gadjah Mada International Journal of Business, Vol. 18, No. 1 (January-April, 2016): 1-19
Chuan Huat Ong, Salniza Md. Salleh and Rushami Zien Yusoff
Thomson Reuters, Universiti Utara Malaysia - College of Business and Universiti Utara Malaysia
Date Posted: March 28, 2016
Accepted Paper Series
29 downloads

Incl. Electronic Paper What are the Understanding and Reason for Corporate Social Responsibility (CSR) in BP Azerbaijan
Seymur Malik Guliyev and Rashad N. Ayyubzada Sr.
State Oil Company of Azerbaijan Republic, Marketing and Operations and Azerbaijan National Academy of Sciences
Date Posted: March 10, 2016
Working Paper Series
26 downloads

Incl. Electronic Paper Consumer Based Brand Equity
Seymur Malik Guliyev
State Oil Company of Azerbaijan Republic, Marketing and Operations
Date Posted: March 08, 2016
Working Paper Series
36 downloads

Incl. Electronic Paper Frugality is Hard to Afford
Ross School of Business Paper No. 1309
A. Yesim Orhun and Mike Palazzolo
University of Michigan, Stephen M. Ross School of Business and University of California, Davis - Graduate School of Management
Date Posted: March 07, 2016
Last Revised: March 31, 2016
Working Paper Series
1096 downloads

Incl. Electronic Paper Unseen Barriers for Women Career Advancements in Sri Lanka
Proceedings of Academics World 13th International Conference, Colombo, Sri Lanka, 2015
U.L.T.P. Gunasekare and Ganga Ratnayake
University of Kelaniya and University of Kelaniya
Date Posted: February 23, 2016
Accepted Paper Series
18 downloads

Incl. Electronic Paper The Aggregate Implications of Regional Business Cycles
Martin Beraja, Erik Hurst and Juan Ospina
University of Chicago, University of Chicago - Booth School of Business and University of Chicago
Date Posted: February 18, 2016
Last Revised: February 20, 2016
Working Paper Series
21 downloads

Incl. Electronic Paper The Influence of Customer Satisfaction Towards Positive Word-of-Mouth in Hospitality Industry
Noorliza Zainol, Abdul Rahman Ahmad Rozali, Fadhlina, Irina Mohd Akhir and Nurul Amani Nordin

Date Posted: January 11, 2016
Last Revised: January 12, 2016
Working Paper Series
50 downloads

Incl. Electronic Paper Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment
Fox School of Business Research Paper No. 16-011
Jean-Pierre Dubé, Xueming Luo and Zheng Fang
University of Chicago - Booth School of Business, Temple University - Department of Management Information Systems and Sichuan University - Business School
Date Posted: December 14, 2015
Last Revised: March 08, 2016
Working Paper Series
40 downloads

Incl. Electronic Paper The Case for Franchise Encroachment
Tongil "TI" Kim and Sandy D. Jap
Emory University - Department of Marketing and Emory University - Department of Marketing
Date Posted: December 10, 2015
Working Paper Series
27 downloads

Incl. Electronic Paper When Franchisee's Service Affects Demand: An Application to the Car Radiator Market
Tongil "TI" Kim
Emory University - Department of Marketing
Date Posted: December 10, 2015
Working Paper Series
8 downloads

Incl. Electronic Paper Specific Naming Patterns of Star Hotels in Bali
Proceedings of the Tourism and Hospitality International Conference (THIC 2015)
Putu Chris Susanto
Universitas Dhyana Pura
Date Posted: December 08, 2015
Last Revised: June 12, 2016
Accepted Paper Series
18 downloads

Incl. Electronic Paper Estimating the Effect of Potential Entry on Market Outcomes Using a Licensure Threshold
Gaston Illanes and Sarah Moshary
Massachusetts Institute of Technology (MIT), Department of Economics, Students and eBay Research Labs
Date Posted: December 07, 2015
Working Paper Series
42 downloads

Incl. Electronic Paper Price Heterogeneity and Consumption Inequality
Luigi Pisano and Andrea Stella
Northwestern University - Department of Economics and Board of Governors of the Federal Reserve System
Date Posted: November 29, 2015
Working Paper Series
74 downloads

Incl. Electronic Paper Brand Performance Across Store Formats: Beyond Walmart's Low Prices
Pranav Jindal, Ting Zhu, Pradeep K. Chintagunta and Sanjay K. Dhar
UNC Kenan-Flagler Business School, University of Chicago, University of Chicago and University of Chicago - Marketing Management
Date Posted: November 25, 2015
Last Revised: November 28, 2015
Working Paper Series
95 downloads

Incl. Electronic Paper Competitive Price Targeting with Smartphone Coupons
Fox School of Business Research Paper No. 16-002
Jean-Pierre Dubé, Zheng Fang, Nathan M. Fong and Xueming Luo
University of Chicago - Booth School of Business, Sichuan University - Business School, Temple University - Department of Marketing and Supply Chain Management and Temple University - Department of Management Information Systems
Date Posted: November 24, 2015
Last Revised: February 23, 2016
Working Paper Series
88 downloads

Incl. Electronic Paper Marketing and Product Description: Value Added in the Real Estate Market
Sebastien Gay and Allen T. Zhang
The University of Chicago and University of Chicago - Booth School of Business
Date Posted: November 15, 2015
Working Paper Series
126 downloads

Incl. Electronic Paper Cigarette Tax Pass-Through by Product Characteristics: Evidence from Nielsen Retail Scanner Data
Xiaojin Wang, Yuqing Zheng, Michael R. Reed and Chen Zhen
University of Kentucky - College of Agriculture - Department of Agricultural Economics, University of Kentucky - College of Agriculture - Department of Agricultural Economics, University of Kentucky - College of Agriculture - Department of Agricultural Economics and University of Georgia - Department of Agricultural & Applied Economics
Date Posted: November 06, 2015
Working Paper Series
50 downloads

Incl. Electronic Paper Examination of the Marketing Communication Strategy of McDonald's in UK, its Impact on the Buying Behaviour of Consumers and Consideration of Factors Contributing to the Success or Failure of the Brand.
Ali Hammad
Independent
Date Posted: October 27, 2015
Working Paper Series
91 downloads

Incl. Electronic Paper Determinants of Pricing Policy in the Nigeria Manufacturing Industry
Olawale Samuel Luqman
Olabisi Onabanjo University (OOU)
Date Posted: October 14, 2015
Last Revised: October 28, 2015
Working Paper Series
33 downloads

Incl. Electronic Paper Impresiones de los mexicanos sobre la imagen país de Colombia (Mexican's Impressions of Colombia's Country Image)
Revista Clío América, July-December 2013,
Lina Maria Echeverri, Christian A. Estay-Niculcar and José Hernán Parra Sr.
Universidad del Rosario, Federal University of Santa Maria (UFSM) and Universidad Nacional de Colombia
Date Posted: September 23, 2015
Accepted Paper Series
8 downloads

Incl. Electronic Paper Self-Signaling and Pro-Social Behavior: A Cause Marketing Experiment
Fox School of Business Research Paper No. 15-079
Jean-Pierre Dubé, Xueming Luo and Zheng Fang
University of Chicago - Booth School of Business, Temple University - Department of Management Information Systems and Sichuan University - Business School
Date Posted: July 26, 2015
Last Revised: November 10, 2015
Working Paper Series
93 downloads

Incl. Electronic Paper Income and Wealth Effects on Private-Label Demand: Evidence from the Great Recession
Chicago Booth Research Paper No. 15-18
Jean-Pierre Dubé, Günter J. Hitsch and Peter E. Rossi
University of Chicago - Booth School of Business, University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Date Posted: July 17, 2015
Working Paper Series
81 downloads

Incl. Electronic Paper The Consumption Response to Extended Unemployment Benefits in the Great Recession
Graham McKee and Emil Verner
Princeton University - Department of Economics and Princeton University - Department of Economics
Date Posted: July 16, 2015
Last Revised: July 29, 2015
Working Paper Series
96 downloads

Incl. Electronic Paper Why Don't Households Smooth Consumption? Evidence from a 25 Million Dollar Experiment
Jonathan A. Parker
Massachusetts Institute of Technology (MIT) - Sloan School of Management
Date Posted: July 14, 2015
Working Paper Series
48 downloads

Incl. Electronic Paper Evaluating Consumer Response to Labels and Packaging in the Market for Baby Foods
Peixun Fang
Cornell University, Dyson School of Applied Economics and Management, Students
Date Posted: June 23, 2015
Last Revised: June 30, 2015
Working Paper Series
59 downloads

Incl. Electronic Paper Estimating the Cost of Strategic Entry Delay in Pharmaceuticals: The Case of Ambien CR
Bradley Shapiro
University of Chicago - Marketing Management
Date Posted: June 17, 2015
Working Paper Series
81 downloads

Incl. Electronic Paper Informational Shocks, Off-Label Prescribing and the Effects of Physician Detailing
Bradley Shapiro
University of Chicago - Marketing Management
Date Posted: June 17, 2015
Last Revised: July 08, 2016
Working Paper Series
180 downloads

Incl. Electronic Paper Assimilation or Contrast? Status Inequality, Judgment of Product Quality, and Product Choices in Markets
Organization Science, November 2015 - Volume 26, Issue 6; Page 1752 - 1768
Zhi Huang and Marvin Washington
University of Kentucky - Gatton College of Business and Economics and University of Alberta - Department of Strategic Management and Organization
Date Posted: June 16, 2015
Last Revised: May 04, 2016
Accepted Paper Series
20 downloads

Incl. Electronic Paper The Price of Liquor is Too Damn High: Alcohol Taxation and Market Structure
NYU Wagner Research Paper No. 2610118
Christopher T. Conlon and Nirupama Rao
Columbia University and New York University (NYU) - Robert F. Wagner Graduate School of Public Service
Date Posted: June 05, 2015
Last Revised: October 28, 2015
Working Paper Series
53 downloads

Incl. Electronic Paper Political Advertising and Election Outcomes
Jörg L. Spenkuch and David Toniatti
Northwestern University - Department of Managerial Economics and Decision Sciences (MEDS) and Analysis Group, Inc.
Date Posted: June 05, 2015
Last Revised: April 13, 2016
Working Paper Series
81 downloads

Incl. Electronic Paper Keeping It in the Family: Brand Switching between Varieties of a Branded House
Anthony Koschmann and Jagdish N Sheth
Emory University, Goizueta Business School, Students and Emory University - Department of Marketing
Date Posted: May 25, 2015
Last Revised: June 03, 2015
Working Paper Series
91 downloads

Incl. Electronic Paper The Subtle Use of Connotation and Symbolism in the Advertising of True Match by L’Oréal
Eleventh Conference on English Studies. UNIKA Atma Jaya Jakarta. 2014
Putu Chris Susanto
Universitas Dhyana Pura
Date Posted: May 21, 2015
Last Revised: June 12, 2016
Accepted Paper Series
30 downloads

Incl. Electronic Paper Effect of Store Atmosphere on Consumer Purchase Intention
International Journal of Marketing Studies; Vol. 7, No. 2; 2015, ISSN 1918-719X E-ISSN 1918-7203, Published by Canadian Center of Science and Education
Riaz Hussain and Mazhar Ali
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST) and Shaheed Zulfikar Ali Bhutto Institute of Science and Technology (SZABIST)
Date Posted: April 13, 2015
Working Paper Series
349 downloads

Incl. Electronic Paper Значение и Место Товарного Рынка в Иерархической Структуре Мировой Экономики (Value and Place of the Commodity Market in Hierarchical Structure of World Economy)
Anatoli Tyazhov and Dmitriy Rusinov
Kostroma State Technical University and Kostroma State Technical University
Date Posted: March 30, 2015
Working Paper Series
15 downloads

Using Corpus Linguistics to Improve the Measurement of Advertising Effectiveness
Russian scientific-practical conference "Advertising and PR in the system of mass communication: psychological aspects of functioning". University of Cinema and Television. St. Petersburg. Russia. 25.03.2015.
Mariia V. Rubtcova
St. Petersburg University of Cinema and Television
Date Posted: March 27, 2015
Last Revised: March 29, 2015
Working Paper Series

Incl. Electronic Paper A Sign of Things to Come: Behavioral Change Through Dynamic Iconography
Journal of Consumer Research, Vol. 41, No. 4, 2015, Darden Business School Working Paper No. 2583173
Luca Cian, Aradhna Krishna and Ryan Elder
University of Virginia - Darden School of Business, University of Michigan, Stephen M. Ross School of Business and Brigham Young University - J. Willard and Alice S. Marriott School of Management
Date Posted: March 22, 2015
Last Revised: January 11, 2016
Accepted Paper Series
98 downloads

Incl. Electronic Paper Unconventional Shale Gas Development, Risk Perceptions, and Averting Behavior: Evidence from Bottled Water Purchases
Douglas H. Wrenn, H. Allen Klaiber and Edward C. Jaenicke
Pennsylvania State University, Agricultural Economics, Sociology, and Education, Ohio State University (OSU) - Agricultural, Environmental & Development Economics and College of Agricultural Sciences, Department of Agricultural Economics and Rural Sociology
Date Posted: March 22, 2015
Last Revised: June 03, 2016
Working Paper Series
124 downloads

Incl. Electronic Paper Private Label in Marketing and its Importance
Seymur Malik Guliyev
State Oil Company of Azerbaijan Republic, Marketing and Operations
Date Posted: March 19, 2015
Working Paper Series
91 downloads

Incl. Electronic Paper Demand for 'Healthy' Products: False Claims in Advertising
Anita Rao and Emily Yucai Wang
University of Chicago - Booth School of Business and University of Massachusetts Amherst
Date Posted: March 18, 2015
Last Revised: August 27, 2015
Working Paper Series
232 downloads


 

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