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Chicago Booth MKTG: Other (Topic)
6,851 Total downloads

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Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment
Jean-Pierre Dubé , Xueming Luo and Zheng Fang
University of Chicago - Booth School of Business , Temple University - Department of Management Information Systems and Sichuan University - Business School
Date Posted: December 14, 2015
Working Paper Series

Incl. Electronic Paper Econometrics of the Basu Asymmetric Timeliness Coefficient and Accounting Conservatism
Chicago Booth Research Paper No. 09-16
Ray Ball , S.P. Kothari and Valeri V. Nikolaev
University of Chicago , Massachusetts Institute of Technology (MIT) - Sloan School of Management and University of Chicago Booth School of Business
Date Posted: July 13, 2007
Last Revised: February 19, 2013
Working Paper Series

Incl. Electronic Paper A Direct Approach to Data Fusion
Zvi Gilula , Robert E. McCulloch and Peter E. Rossi
Hebrew University of Jerusalem - Department of Statistics , University of Chicago - Booth School of Business and University of California, Los Angeles (UCLA) - Anderson School of Management
Date Posted: May 24, 2004
Working Paper Series

Incl. Electronic Paper Banner Advertising as a Customer Retention Tool in Customer Relationship Management
Puneet Manchanda , Jean-Pierre Dubé , Khim Yong Goh and Pradeep K. Chintagunta
University of Michigan, Stephen M. Ross School of Business , University of Chicago - Booth School of Business , National University of Singapore and University of Chicago
Date Posted: December 17, 2003
Working Paper Series

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