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Abstracts: 565,604
Full Text Papers: 467,773
Authors: 262,275
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63,692

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To date: 78,625,475
Last 12 months: 9,704,870
Last 30 days: 757,610

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Total References: 9,064,481
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Total Footnotes: 9,185,839


SSRN eLibrary Search Results
JEL Code: M39
44,698 Total downloads
Showing Papers 101 - 150 of 222
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Incl. Electronic Paper S-Commerce - A Fourth Retail Channel
Anindya Mondal and Koushik Dutta
JIS College of Engineering and School of Management Sciences, Indian Institute of Engineering Science and Technology, Shibpur.
Date Posted: September 08, 2014
Working Paper Series
4 downloads

Incl. Electronic Paper The Role of Green CSR Activities, Business Ethics and Perceived Quality of Life in Enhancing Customers’ Trust and Loyalty from the Perspectives of Indonesian Youth: Building the Research Instrument
Tengku Ezni Balqiah , Elevita Yuliati and Rifelly Dewi Astuti
Universitas Indonesia, Graduate School of Management , Independent and Universitas Indonesia, Graduate School of Management
Date Posted: August 30, 2014
Working Paper Series
13 downloads

Incl. Electronic Paper Impact of Visual Merchandising on Consumer Behavior: A Study of Furniture Outlets
Universal Journal of Management, Horizon Research Publishing Corporation, Alhambra, CA, USA, Vol. 2, No. 6, July 2014, pp. 207-217, DOI: 10.13189/ ujm.2014.020601
Neha Mehta and Pawan K. Chugan
L. J. Institute of Management Studies and Nirma University - Institute of Management
Date Posted: August 19, 2014
Accepted Paper Series
11 downloads

Incl. Electronic Paper Means-End Chain Methods Comparison: An Application to Consumer Goods in Iran
International Journal of Economics, Commerce and Management United Kingdom Vol. II, Issue 7, 2014
Esmaeil Saadatfard
Noore Touba University
Date Posted: August 18, 2014
Accepted Paper Series
3 downloads

Incl. Electronic Paper Consumer's Perception for Visual Merchandising of Lifestyle Apparel Stores
International Research Journal of Marketing, Vol. 2, No. 3, August 2014, pp. 53-60, Sciknow Publication, New York, USA
Neha Mehta and Pawan K. Chugan
L. J. Institute of Management Studies and Nirma University - Institute of Management
Date Posted: July 29, 2014
Accepted Paper Series
24 downloads

Incl. Electronic Paper Analysis of Problems, Developments and Trends in Planning Communication and Promotion Strategies for Products and Services in Business-to-Business Markets
Spais, G.S. (2003). "Analysis of Problems, Developments and Trends in Planning Communication and Promotion Strategies for Products and Services in Business-to-Business Markets". Ph.D. thesis, Panteion University of Social and Political Sciences, Dept. of Public Administration
George S. Spais
Graduate Technological Educational Institute of Western Greece
Date Posted: July 07, 2014
Accepted Paper Series
11 downloads

Service Quality and Customer Satisfaction of Co-Operative Banks in an Economic and Debt Crisis Period: The Critical Case of Pancretan Co-Operative Bank
Proceedings of the 2nd International Conference on Contemporary Marketing Issues by ATEIT & MMU, pp. 238-245, 2014
Andreas Kalpadakis and George S. Spais
Independent and Graduate Technological Educational Institute of Western Greece
Date Posted: June 29, 2014
Accepted Paper Series

Incl. Electronic Paper Adding Value to Customers and Developing Brands through Electronic Newsletters
Economia. Management Series, vol.16, no.2 (2013)
Alexandra Zbuchea and Rareș Mocanu
National University of Political Studies and Public Administration (SNSPA) and National University of Political Studies and Public Administration (SNSPA)
Date Posted: June 15, 2014
Accepted Paper Series
9 downloads

Incl. Electronic Paper Buying Decisions of Counterfeit Goods and Moral Judgment
ESIC Market 147 Vol.45 Issue 1
Juan José de Lucio Fernández Sr. and Manuel Valero
Universidad de Alcala de Henares and University of Alcala, Henares
Date Posted: June 12, 2014
Accepted Paper Series
7 downloads

Strategies Used for Coping Stress for Personal and Workplace Well-Being
Jashandeep Singh
Rayat-Bahra Group of Institutes
Date Posted: June 01, 2014
Working Paper Series

Incl. Electronic Paper Empirical Investigation of Antecedents of Stress: A Comparison between Male and Female Employees Working as Marketing Executives in Banking Sector
International Journal of Marketing & Financial Management, Volume 2, issue 4, May-2014, pp 62-68
Jashandeep Singh
Rayat-Bahra Group of Institutes
Date Posted: June 01, 2014
Last Revised: July 30, 2014
Accepted Paper Series
4 downloads

Incl. Electronic Paper The Flickering Consumer: New Materialities
Borgerson, J. L. (2013) “The Flickering Consumer: New Materialities and Consumer Research,” Research in Consumer Behavior, Vol. 15, 125-144.,
Janet L. Borgerson
Rochester Institute of Technology
Date Posted: May 26, 2014
Accepted Paper Series
19 downloads

The Temperature Premium: Warm Temperatures Increase Product Valuation
Journal of Consumer Psychology 24, 2 (2014) 251-259, Columbia Business School Research Paper No. 14-29
Yonat Zwebner , Leonard Lee and Jacob Goldenberg
Hebrew University of Jerusalem , Columbia Business School - Marketing and Interdisciplinary Center (IDC) Herzliyah
Date Posted: May 09, 2014
Accepted Paper Series

Incl. Electronic Paper Durable Product Purchase Decisions: Influences of Retailer Warranty Extension Information Sequencing
Michael Steiner and Thomas Otter
Marketing Center Muenster and Goethe University Frankfurt, Department of Marketing
Date Posted: May 07, 2014
Working Paper Series
20 downloads

Incl. Electronic Paper Mobile Messaging Through Android Phones: An Empirical Study to Unveil the Reasons Behind the Most Preferred Mobile Messaging Application Used by College Going Students
International Journal of Multidisciplinary and Current Research, Vol. 2 (March/April 2014 Issue)
Jashandeep Singh
Rayat-Bahra Group of Institutes
Date Posted: April 28, 2014
Accepted Paper Series
20 downloads

Incl. Electronic Paper Measuring Customer Satisfaction in the Hospitality Industry: An Empirical Study of the Hotels in the Capital Cities of Europe
The 2014 Proceedings of The first international Conference Sinteza, Belgrade
Tijana Radojevic , Nemanja Stanisic , Nenad Stanic and Marko Sarac
Singidunum University , Singidunum University - Department for Business Economics , Singidunum University and Singidunum University
Date Posted: April 28, 2014
Accepted Paper Series
28 downloads

The Evolution of Consumerism in the Marketing Education: A Critical Discussion Based on Mezirow's Critical Reflection
Spais, G.S. (2014) "The evolution of consumerism in the marketing education: A critical discussion based on Mezirow’s critical reflection”. In: Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices. Kaufmann, H.R. and Ali Khan Panni, M. (eds.) IGI Global, 45-77.,
George S. Spais
Graduate Technological Educational Institute of Western Greece
Date Posted: April 25, 2014
Accepted Paper Series

Incl. Electronic Paper Slim by Design or by Willpower? Replies to Herman and Polivy and to Roberto, Pomeranz, and Fisher
Journal of Consumer Psychology, Forthcoming, INSEAD Working Paper No. 2014/28/MKT
Brian Wansink and Pierre Chandon
Cornell University and INSEAD
Date Posted: April 09, 2014
Accepted Paper Series
20 downloads

Incl. Electronic Paper This Logo Moves Me: Dynamic Imagery from Static Images
Journal of Marketing Research, Vol. 51, No. 2, pp. 184-197
Luca Cian , Aradhna Krishna and Ryan Elder
University of Michigan, Stephen M. Ross School of Business , University of Michigan, Stephen M. Ross School of Business and Brigham Young University - J. Willard and Alice S. Marriott School of Management
Date Posted: April 07, 2014
Accepted Paper Series
29 downloads

Incl. Electronic Paper Global Brands and Consumer Ethnocentrism of Indonesian Youth Consumers
Hammam Haris Tasurru and Imam Salehudin
University of Indonesia (UI) - Faculty of Economics and Business and University of Indonesia (UI) - Management
Date Posted: March 06, 2014
Last Revised: March 11, 2014
Working Paper Series
48 downloads

Incl. Electronic Paper La Innovación Como Factor De Competitividad En Las Empresas Turísticas En Cancún, Quintana Roo, México (Innovation a Competitive Factor for Tourism Industry in Cancun, Quintana Roo, Mexico)
Revista Internacional Administración & Finanzas, Vol. 7 (6) pp. 15-25, 2014,
Enrique Corona Sandoval and Lucila Zárraga Cano
Universidad del Caribe (RD) (UNICARIBE) and Universidad del Caribe, Cancún Q. Roo
Date Posted: February 14, 2014
Accepted Paper Series
26 downloads

Incl. Electronic Paper Tourist Perceptions Regarding Service at Recreational Parks: Evidence from Quintana Roo, México
International Journal of Management and Marketing Research, v. 6 (2) p. 53-66
Lucila Zárraga Cano , Gabriela Aracelly Solís González and Joe Holland
Universidad del Caribe, Cancún Q. Roo , Universidad del Caribe, Cancún Q. Roo and Universidad del Caribe, Cancún Q. Roo
Date Posted: February 01, 2014
Accepted Paper Series
3 downloads

Enhancing Mobile Advertising Effectiveness in Turkey Through Peer Influence
Güçeri-Uçar, G. (2013). Enhancing Mobile Advertising Effectiveness in Turkey through Peer Influence. Journal of Electronic Commerce in Organizations (JECO), 11(4), 1-18. doi:10.4018/jeco.2013100101,
Gozem Guceri-Ucar
Bogazici University
Date Posted: January 31, 2014
Accepted Paper Series

Adding Value to Service Brands Through Innovation: A Framework for Emerging Economies
Guceri-Ucar, G., & Koch, S. (2014). Adding Value to Service Brands through Innovation: A Framework for Emerging Economies. In A. Goyal (Ed.), Innovations in Services Marketing and Management: Strategies for Emerging Economies (pp. 1-26). Hershey, PA: Business Science Reference. doi:10.4018/978-1-466
Gozem Guceri-Ucar
Bogazici University
Date Posted: January 31, 2014
Accepted Paper Series

Incl. Electronic Paper Factors Affecting the Adoption of Online Shopping in Youngsters - An Empirical Study
International Journal of Management and Behavioral Sciences, Forthcoming
Meenakshi Malhotra and Jashandeep Singh
Panjab University and Rayat-Bahra Group of Institutes
Date Posted: January 29, 2014
Last Revised: August 23, 2014
Accepted Paper Series
96 downloads

Incl. Electronic Paper Something Free or Something Off? A Comparative Study of the Purchase Effects of Premiums and Price Cuts
Bram Foubert , Charlotte Rolef , Els Breugelmans , Karen Gedenk and Martin Wetzels
Maastricht University , IAL-Campus , KU Leuven @ Antwerp , University of Hamburg - Institute for Marketing and Media and Eindhoven University of Technology (TUE) - Eindhoven Center for Innovation Studies (ECIS)
Date Posted: January 28, 2014
Working Paper Series
30 downloads

Incl. Electronic Paper Slim by Design: Redirecting the Accidental Drivers of Mindless Overeating
INSEAD Working Paper No. 2014/26/MKT
Brian Wansink and Pierre Chandon
Cornell University and INSEAD
Date Posted: January 14, 2014
Last Revised: April 08, 2014
Working Paper Series
52 downloads

Incl. Electronic Paper Applying the Revised ABA Model Rules in the Age of the Internet: The Problem of Metadata
52 Hofstra Law Review 175 (2013), Chapman University Law Research Paper No. 13-17
Ronald D. Rotunda
Chapman University, The Dale E. Fowler School of Law
Date Posted: January 14, 2014
Accepted Paper Series
52 downloads

Incl. Electronic Paper After Caronia: First Amendment Concerns in Off-Label Promotion
San Diego Law Review, Vol. 51, No. 3, 2014, Forthcoming
Stephanie M. Greene
Boston College - Carroll School of Management
Date Posted: January 08, 2014
Last Revised: January 09, 2014
Accepted Paper Series
56 downloads

Incl. Electronic Paper The Impact of Visual Merchandising on Impulse Buying Behavior of Consumer: A Case from Central Mall of Ahmedabad India
Universal Journal of Management, Vol.1, No. 2, Oct. 2013, pp. 76-8
Neha Mehta and Pawan K. Chugan
L. J. Institute of Management Studies and Nirma University - Institute of Management
Date Posted: November 18, 2013
Accepted Paper Series
148 downloads

Incl. Electronic Paper Corporate Social Responsibility in Buyer-Supplier Relationships: Is it Beneficial for Top-Tier Suppliers to Market Their Capability to Ensure a Responsible Supply Chain?
BuR - Business Research, Volume 6, Issue 2, November 2013
Thomas Leppelt , Kai Foerstl and Evi Hartmann
University of Erlangen-Nuremberg , EBS Universität für Wirtschaft und Recht - EBS Business School - Institute for Supply Chain Management - Procurement and Logistics and University of Erlangen-Nuremberg
Date Posted: November 16, 2013
Accepted Paper Series
59 downloads

Incl. Electronic Paper Social Media in the Workplace – From Constitutional to Intellectual Property Rights
Jon Garon
Shepard Broad Law Center
Date Posted: November 02, 2013
Working Paper Series
118 downloads

Incl. Electronic Paper 'My Vote for My Mailman': Appeals to Reciprocity in Communication Campaigns
Schmalenbach Business Review, Vol. 65, July 2013, pp. 248-269
Carmen Horn , Anne Fries and Karen Gedenk
Independent , University of Hamburg and University of Hamburg - Institute for Marketing and Media
Date Posted: October 15, 2013
Accepted Paper Series
7 downloads

Incl. Electronic Paper Market Segmentation of Facebook Users
IIM Bangalore Research Paper No. 438
Raj Dash
IIM Bangalore
Date Posted: August 09, 2013
Last Revised: July 09, 2014
Working Paper Series
405 downloads

Incl. Electronic Paper Microfoundations of Partnerships: Exploring the Role of Employees in Trickle Effects
Journal of Business Ethics, Forthcoming
Ans Kolk , Marlene Vock and Willemijn van Dolen
University of Amsterdam - University of Amsterdam Business School , University of Amsterdam - Business School and University of Amsterdam - University of Amsterdam Business School
Date Posted: August 02, 2013
Accepted Paper Series
31 downloads

Incl. Electronic Paper Evolution, Rapid Growth & Future of Research on Electronic Word of Mouth (eWOM): A Scientific Review
Debabrata Das
West Bengal University of Technology - Bengal School Of Technology & Management
Date Posted: June 30, 2013
Working Paper Series
147 downloads

Incl. Electronic Paper International Sales Modeling with Price and Trade Investment
Jose M. Pinheiro
Universidade de Coimbra - Faculty of Economics
Date Posted: May 13, 2013
Working Paper Series
22 downloads

Incl. Electronic Paper Using Preferred Outcome Distributions to Estimate Value and Probability Weighting Functions in Decisions under Risk
Tinbergen Institute Discussion Paper 13-065/VII
Bas Donkers , Carlos J. S. Lourenço , Benedict G. C. Dellaert and Daniel G. Goldstein
Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) , Erasmus University Rotterdam , Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE) and Microsoft Research New York City
Date Posted: May 09, 2013
Working Paper Series
32 downloads

Incl. Electronic Paper A Comparison of Theory and Practice in Market Intelligence Gathering for Australian Micro-Businesses and SMEs
Proceedings of 19th International Business Research Conference 2012
Pauline Ross , Carol G. McGowan and Lee E. J. Styger
University of Southern Queensland , University of Wollongong - Sydney Business School and University of Wollongong - Sydney Business School
Date Posted: April 19, 2013
Working Paper Series
25 downloads

Incl. Electronic Paper Inserción Del Mercadeo Verde En Prácticas Empresariales En Colombia (Casos De Estudio) (Insertion of Green Marketing in Business Practices in Colombia (Case Studies))
Revista Luna Azul
Lina Maria Echeverri
Colegio de Estudios Superiores de Administración CESA
Date Posted: April 17, 2013
Accepted Paper Series
100 downloads

Incl. Electronic Paper The Role of Brand Characteristics in Brand Alliance Engagement with Different Types of Partners: An Exploratory Study
E. B. Samuylova, D. V. Muravskii, M. M. Smirnova, O. N. Alkanova. The role of brand characteristics in brand alliance engagement with different types of partners: an exploratory study # 8 (E)–2012, Graduate School of Management, St. Petersburg State University: SPb, 2012,
Elena Samuylova , Daniil Muravskii , Maria Smirnova and Olga Alkanova
St. Petersburg University Graduate School of Management , St. Petersburg University Graduate School of Management , Saint Petersburg State University - Graduate School of Management and St. Petersburg University Graduate School of Management
Date Posted: April 02, 2013
Working Paper Series
27 downloads

Incl. Electronic Paper Corporate Identity: Identifying Dominant Elements in CI Models
Journal of Management Research, 5(3), 28-43, 2013
Jeremiah Iyamabo , Seyi Owolawi , Olutayo Otubanjo and Mustapha Tosin Balogun
Lagos Business School , Noah’s Ark Communications Limited , Lagos Business School and Lagos State University
Date Posted: March 24, 2013
Last Revised: January 27, 2014
Accepted Paper Series
31 downloads

Incl. Electronic Paper Promotion of an Efficient Energy Use and Use of Renewable Sources of Energy
Proceedings of 7th International Conference «Economic Integration, Competition and Cooperation», 2-3 April, 2009, Opatija, University of Rijeka – Faculty of Economics, CD with Full papers ,
Štefan Bojnec and Drago Papler
University of Primorska - Faculty of Management and Electro Gorenjska
Date Posted: March 23, 2013
Last Revised: May 22, 2013
Working Paper Series
12 downloads

Incl. Electronic Paper Households’ Perceptions on Electricity Consumption in Slovenia
Proceedings of 8th International Conference «Economic Integration, Competition and Cooperation», 6-9 April, Opatija, University of Rijeka – Faculty of Economics, CD with Full papers,
Štefan Bojnec and Drago Papler
University of Primorska - Faculty of Management and Electro Gorenjska
Date Posted: March 20, 2013
Last Revised: May 22, 2013
Working Paper Series
9 downloads

Incl. Electronic Paper Bidding Behaviors in Charity Auctions
Forthcoming in Marketing Letters
Peter T. L. Popkowski Leszczyc , Chun Qiu , Shenyu Li and Michael H. Rothkopf
University of Alberta - Department of Marketing, Business Economics & Law , McGill University - Desautels Faculty of Management , Shanghai University of Finance and Economics and Rutgers University, Piscataway
Date Posted: March 20, 2013
Last Revised: September 29, 2013
Accepted Paper Series
35 downloads

Incl. Electronic Paper The Image as a Possible Source of Competitive Advantage of the Destination – The Case of Slovenia
Tourism Review, 2002, Vol. 57, No. 1 & 2, pp. 6-12
Maja Konecnik Ruzzier
University of Ljubljana - Faculty of Economics
Date Posted: March 18, 2013
Accepted Paper Series
11 downloads

Incl. Electronic Paper Slovenia as a Tourism Destination: Differences in Image Evaluations Perceived by Tourism Representatives from Closer and More Distant Markets
Economic and Business Review, 2005, Vol. 7, No. 3, pp. 261-282
Maja Konecnik Ruzzier
University of Ljubljana - Faculty of Economics
Date Posted: March 18, 2013
Accepted Paper Series
19 downloads

Incl. Electronic Paper Tourism Destination Brand Identity: The Case of Slovenia
Journal of Brand Management, 2008, vol. 15, no. 3, pp. 177-189
Maja Konecnik Ruzzier and Frank M. Go
University of Ljubljana - Faculty of Economics and Erasmus University Rotterdam (EUR)
Date Posted: March 18, 2013
Accepted Paper Series
157 downloads

Incl. Electronic Paper Tourism Destination Brand Equity Dimensions: Renewal Versus Repeat Market
Journal of Travel Research, 2011, Vol. 50, No. 5, pp. 471-481
William C. Gartner and Maja Konecnik Ruzzier
University of Minnesota and University of Ljubljana - Faculty of Economics
Date Posted: March 16, 2013
Accepted Paper Series
69 downloads

Incl. Electronic Paper Customer-Based Brand Equity for a Destination
Annals of Tourism Research, 2007, Vol. 34, No. 2, pp. 400-421
Maja Konecnik Ruzzier and William C. Gartner
University of Ljubljana - Faculty of Economics and University of Minnesota
Date Posted: March 16, 2013
Accepted Paper Series
110 downloads


 

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