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SSRN eLibrary Search Results
JEL Code: M39
63,943 Total downloads
Showing Papers 101 - 150 of 288
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Incl. Electronic Paper Perception of Customer Satisfaction in Financial Institutions: Evidence of Puebla, Mexico
Revista Internacional Administración & Finanzas, Vol. 8(6) p. 29-38, 2015 ,
Héctor Hugo Pérez Villarreal, Mario Alberto Lagunes Pérez, Sofía Elba Vázquez Herrera and Jesús Igor Heberto Barahona Torres
Universidad Popular Autónoma del Estado de Puebla (UPAEP), Universidad Popular Autónoma del Estado de Puebla (UPAEP), Universidad Popular Autónoma del Estado de Puebla (UPAEP) and Universidad Autónoma Chapingo
Date Posted: August 29, 2016
Working Paper Series
2 downloads

Incl. Electronic Paper Tunes, Tubes and Clouds: Getting Your In‐House Talent Out of the House and Online, Part 2: Distribution
Legal Information Management, 16 (2016), pp. 111-116 , University of Cambridge Faculty of Law Research Paper No. 39/2016
Daniel Bates
University of Cambridge - Faculty of Law
Date Posted: August 17, 2016
Working Paper Series
8 downloads

Incl. Electronic Paper The Game of 'Choices': What Influences the Buying Decision?
IndraStra Global, Vol. 002, Issue No. 07, 2016, ISSN 2381-3652
Rahul Guhathakurta
IndraStra Global
Date Posted: August 15, 2016
Accepted Paper Series
9 downloads

Incl. Electronic Paper The Impact of Word of Mouth on Customer Perceived Value for the Malaysian Restaurant Industry
The East Asian Journal of Business Management Vol.6 No.3 pp.21-31
Adebusoye Shedrack Oluwafemi and Omkar Dastane
Anglia Ruskin University and Financial Training & Management Services (FTMS) College
Date Posted: August 12, 2016
Accepted Paper Series
6 downloads

Incl. Electronic Paper Identification of Sources of Job Stress: A Study of Bank Marketing Executives
Sharma, Sakshi & Singh, Jashandeep (2016). Identification of Sources of Job Stress: A Study of Bank Marketing Executives, Journal of Organization & Human Behaviour. 26-31.
Dr. Sakshi Sharma and Jashandeep Singh
Maharishi Markendeshwar Group of Institution - Maharishi Markandeshwar (M.M.U.) University and Maharishi Markendeshwar Group of Institution - Maharishi Markandeshwar (M.M.U.) University
Date Posted: August 12, 2016
Accepted Paper Series
4 downloads

Incl. Electronic Paper Opportunities of Establishment of Destination Management and Marketing Organizations in Bulgaria
Journal of Economic Development, Environment and People, Volume 4, Issue 2, 2015
Ekaterina Arabska and Venelin Krastev Terziev
University of Agribusiness and Rural Development and University of Agribusiness and Rural Development
Date Posted: July 28, 2016
Accepted Paper Series
5 downloads

Factors Affecting Purchase Intention of South East Asian (SEA) Young Adults Towards Global Smartphone Brands
ASEAN Marketing Journal, Vol. VIII, No. 1 - 66-84
Abdul Wahid Zahid and Omkar Dastane
Anglia Ruskin University and Financial Training & Management Services (FTMS) College
Date Posted: July 14, 2016
Last Revised: August 13, 2016
Accepted Paper Series

Incl. Electronic Paper The Perception of Satisfaction with Virtual Social Networks: A Comparative Analysis
ESIC Market 153 Vol. 47 Issue 1, 2016
Javier A. Sánchez Torres and Francisco Javier Arroyo Cañada
University of Barcelona and University of Barcelona
Date Posted: July 11, 2016
Accepted Paper Series
5 downloads

Study of Factor Affecting the Perception of Consumer Towards Nutrition Labeling on Product Like Cookies/Biscuits
International Multidisciplinary Research Journal, Vol. 5, Issue 10, pp. 1-12, 2016
Surendra Malviya and Swati Jaiswal
Devi Ahilya Vishwavidyalaya and Devi Ahilya Vishwavidyalaya (DAVV) University, Students
Date Posted: June 22, 2016
Accepted Paper Series

Incl. Electronic Paper Mobile Banking Current Status in India
Malviya,S.(2016) "Mobile banking current status in India", International Journal of Commerce and Management Research, Volume 2; Issue 5; May 2016; Page No. 63-66
Surendra Malviya
Devi Ahilya Vishwavidyalaya
Date Posted: June 22, 2016
Accepted Paper Series
19 downloads

Incl. Electronic Paper Üniversite Öğrencileri Ve Mobil Ticaret: Bilecik Şeyh Edebali Üniversitesi Örneği (University Students and Mobile Commerce: A Study at Bilecik Seyh Edebali University)
Global İşletme Araştırmaları Kongresi (GİAK-2016), Işık Üniversitesi, Şile, 26-27 Mayıs, 2016, İstanbul,
Ali Acılar and Aykut Hamit Turan
Bilecik Şeyh Edebali Üniversitesi and Adnan Menderes University
Date Posted: June 14, 2016
Accepted Paper Series
4 downloads

Incl. Electronic Paper Impact of Online Consumer Experience and Uncertainty Avoidance Towards Consumer Perception in Virtual Shopping: An Empirical Study in Karachi Pakistan
Ahmed, S., & Ghouri, A. M. (2016). Impact of online consumer experience and uncertainty Avoidance towards consumer perception in virtual shopping: An empirical study in Karachi, Pakistan. Paper presented at the National Research Conference on Business Management (NRCBM).
Salma Ahmed and Arsalan Mujahid Ghouri
Iqra University - Iqra University (Gulshan Campus) and Iqra University
Date Posted: April 22, 2016
Working Paper Series
80 downloads

Incl. Electronic Paper Tunes, Tubes and Clouds: Getting Your In‐House Talent Out of the House and Online, Part 1: Production
Legal Information Management, 16 (2016), pp. 44-48, University of Cambridge Faculty of Law Research Paper No. 19/2016
Daniel Bates
University of Cambridge - Faculty of Law
Date Posted: April 16, 2016
Accepted Paper Series
10 downloads

Incl. Electronic Paper Data, Technology & Social Media: Their Invasive Role in Contemporary Marketing
Vel, K., Brobbey, C., Salih, A., & Jaheer, H. (2015). Data, Technology & Social Media: Their Invasive Role in Contemporary Marketing. Revista Brasileira De Marketing E-ISSN:2177-5184, 14(4).
K. Prakash Vel, Collins Agyapong Brobbey, Abdalrhman Salih and Hafsa Jaheer
University of Wollongong in Dubai, Dreamdrive Digital FZE, Abu Dhabi Islamic Bank and Independent
Date Posted: April 14, 2016
Accepted Paper Series
29 downloads

Incl. Electronic Paper Examining Customer Relationship Management from a Management Fashion Perspective
Cogent Business & Management, 3: 1161285, 2016, DOI: org/10.1080/23311975.2016.1161285
Dag Øivind Madsen and Daniel Johanson
University College of Southeast Norway and Norwegian School of Economics (NHH)
Date Posted: April 02, 2016
Accepted Paper Series
13 downloads

Incl. Electronic Paper Visual Merchandising as Tool for Creating Differentiation for Furniture Outlets: Perceptual Mapping
Inter-disciplinary Issues for Empowering Trade, Industry and Society, Eds., Pawan K. Chugan, Deepak Srivastava, Nikunj Patel and Nirmal C. Soni, Excel India Publishers, New Delhi, Jan. 2016, ISBN:978-93-85777-06-6, pp. 289-300.
Neha Mehta and Pawan K. Chugan
L. J. Institute of Management Studies and Nirma University - Institute of Management
Date Posted: February 25, 2016
Accepted Paper Series
23 downloads

Incl. Electronic Paper Are Trademarks Ever Fanciful?
Georgetown Law Journal, Vol. 105, No. 3, 2017, FSU College of Law, Public Law Research Paper No. 790, FSU College of Law, Law, Business & Economics Paper No. 16-7
Jake Linford
Florida State University - College of Law
Date Posted: February 15, 2016
Last Revised: March 15, 2016
Accepted Paper Series
104 downloads

Incl. Electronic Paper All You Can Eat: Behavioral Evidence from Taiwan
International Journal of Management and Marketing Research, v. 7 (2) p. 29-37, 2014
Ya-Hui Wang
National Chin-Yi University of Technology
Date Posted: February 06, 2016
Accepted Paper Series
5 downloads

Incl. Electronic Paper Marketing Social Innovations Concept: An Appeal for Methodological Pluralism
Edouard Novatorov
National Research University Higher School of Economics
Date Posted: February 05, 2016
Working Paper Series
37 downloads

Incl. Electronic Paper Las Percepciones De La Satisfacción Del Cliente En Las Entidades Financieras: Evidencia De Puebla, México (Perceptions of Customer's Satisfaction in Financial Institutions: Evidence at Puebla, Mexico)
Revista Internacional Administración & Finanzas, v. 8 (6) p. 29-38, 2015,
Héctor Hugo Pérez Villarreal, Mario Alberto Lagunes Pérez, Sofía Elba Vázquez Herrera and Jesús Igor Heberto Barahona Torres
Universidad Popular Autónoma del Estado de Puebla (UPAEP), Universidad Popular Autónoma del Estado de Puebla (UPAEP), Universidad Popular Autónoma del Estado de Puebla (UPAEP) and Universidad Autónoma Chapingo
Date Posted: January 30, 2016
Accepted Paper Series
39 downloads

Incl. Electronic Paper Export Inhibitors in the First Stage of the Internationalization Process: Evidence from Mexico
International Journal of Management and Marketing Research, v. 8 (2) p. 67-83, 2016
José Jesús Merlos García
Centro de Investigación y Desarrollo de la Formación para el Trabajo
Date Posted: January 28, 2016
Accepted Paper Series
12 downloads

Incl. Electronic Paper Examining Career Development Programs for the Sales Force
Journal of Business & Industrial Marketing, 21 (5), 291-99, 2006
Donald Jackson, Thomas Hollmann and Andrew Gallan
Arizona State University (ASU) - W.P. Carey School of Business, North Carolina State University and DePaul University - Department of Marketing
Date Posted: January 25, 2016
Accepted Paper Series
11 downloads

A Comparison and Expansion of the Bases Used for Evaluating Salespeople's Performance
Journal of Marketing Theory and Practice, 18 (4), 393-404, 2010
Donald Jackson, John L. Schlacter, Claudia Bridges and Andrew Gallan
Arizona State University (ASU) - W.P. Carey School of Business, Arizona State University (ASU), California State University, Sacramento and DePaul University - Department of Marketing
Date Posted: January 25, 2016
Accepted Paper Series

Incl. Electronic Paper Determiners of Consumer Trust Towards Electronic Commerce: An Application to Puerto Rico
Esic Market Economics and Business Journal, Vol. 46, Issue 1, January-April 2015, 125-147
Jorge Aponte Vega
Universidad del Este
Date Posted: January 09, 2016
Working Paper Series
20 downloads

Incl. Electronic Paper Impact of Travel Motives on Destination Image Perception: With Special Reference to Sri Lanka
12th International Conference on Business Management (ICBM) 2015
W.M.H.U. Wijethunga and B.N.F. Warnakulasooriya
University of Peradeniya and University of Sri Jayewardenepura
Date Posted: December 22, 2015
Working Paper Series
32 downloads

Incl. Electronic Paper The Effects of Advertising Models for Age-Restricted Products and Self-Concept Discrepancy on Advertising Outcomes Among Young Adolescents
Journal of Consumer Psychology, 25, 3 (2015) 519–529,
Todd Pezzuti, Dante M. Pirouz and Cornelia (Connie) Pechmann
University of Chile, University of Western Ontario - The Richard Ivey School of Business and University of California Irvine
Date Posted: December 16, 2015
Accepted Paper Series
33 downloads

Incl. Electronic Paper Governance of Buyer-Supplier Relationships in Supply Chains: A Theoretical Perspective
12th International Conference on Business Management (ICBM) 2015
S. Sapukotanage, B.N.F. Warnakulasooriya and S.T.W.S. Yapa
The Open University of Sri Lanka, University of Sri Jayewardenepura and University of Sri Jayewardenepura
Date Posted: December 06, 2015
Working Paper Series
30 downloads

Incl. Electronic Paper Analysis of Public Satisfaction on Services Quality of Urban Local Authorities in Sri Lanka
12th International Conference on Business Management (ICBM) 2015
H.M.L.P. Karunarathne, W.H.T. Gunawardhana and J. Edirisinghe
University of Sri Jayewardenepura, University of Sri Jayewardenepura and University of Sri Jayewardenepura
Date Posted: December 06, 2015
Working Paper Series
23 downloads

Incl. Electronic Paper The Impact of after Sales Services on Customer Satisfaction: Special References to LG Electronics Products, Sri Lanka
12th International Conference on Business Management (ICBM) 2015
V. Nivethika and Duwaraka Yoganathan
University of Jaffna and University of Jaffna
Date Posted: December 06, 2015
Working Paper Series
132 downloads

Incl. Electronic Paper Antecedents and Consequences of Internal Branding in Organizations in Indian Services Sector
12th International Conference on Business Management (ICBM) 2015
Asha Binu Raj
Date Posted: December 06, 2015
Working Paper Series
47 downloads

Incl. Electronic Paper Brand Name Distinctiveness of Star Hotels in Bali
Journal of Business on Hospitality and Tourism, Vol. 1., No. 1 (2015). Bali International Tourism School.
Putu Chris Susanto and Ni Made Eka Mahadewi
Universitas Dhyana Pura and Udayana University
Date Posted: November 14, 2015
Last Revised: June 27, 2016
Accepted Paper Series
17 downloads

Incl. Electronic Paper Paradox of Hotel Brand Names in Bali: Divergence between Naming Trends and Consumer Perception
Seminar Nasional & Pertemuan Peneliti (Senapati) 2015, Politeknik Negeri Bali, Indonesia, p. 235-239.
Putu Chris Susanto, Ni Made Diana Erfiani and Listiyani Dewi Hartika
Universitas Dhyana Pura, Universitas Dhyana Pura and Universitas Dhyana Pura
Date Posted: November 14, 2015
Last Revised: June 12, 2016
Accepted Paper Series
31 downloads

Incl. Electronic Paper Encantos Dos Elementos Constitutivos No Visual Merchandising Das Vitrinas: Um Estudo De Caso Sobre a Percepção Do Consumidor Natalense (Charms of Constituents in the Visual Merchandising Display Cases: A Case Study on the Perception of Consumer Natal)
Amanda Rayssa F. da Costa, Thelma Pignataro Teixeira, Israel J. dos S. Felipe Sr. and Raoni Inácio de Oliveira Sr.
Universidade Federal do Rio Grande do Norte (UFRN), Universidade Federal do Rio Grande do Norte (UFRN), Universidade Federal de Ouro Preto (UFOP) and Universidade Federal de Ouro Preto (UFOP)
Date Posted: November 02, 2015
Working Paper Series
24 downloads

Incl. Electronic Paper Percepção Do Consumidor Sobre O Marketing Eletrônico Para Um Escritório De Arquitetura: Um Estudo De Caso (Consumer Perceptions About Email Marketing for an Architecture Firm: A Case Study)
Vinicius, Israel J. dos S. Felipe Sr. and Max
Universidade Federal do Rio Grande do Norte (UFRN), Universidade Federal de Ouro Preto (UFOP) and Universidade Federal do Rio Grande do Norte (UFRN)
Date Posted: October 27, 2015
Working Paper Series
11 downloads

Service Quality and Customer Satisfaction in Banks During an Economic Recession and Banking Crisis Period: The Critical Case of a Greek Co-Operative Bank
Innovative Marketing, Volume 11, No 2, pp. 7-19, 2015
Andreas Kalpadakis and George S. Spais
Independent and Hellenic Open University
Date Posted: October 25, 2015
Accepted Paper Series

From Social to Sale: The Effects of Firm Generated Content in Social Media on Customer Behavior
Journal of Marketing, Forthcoming, Mays Business School Research Paper No. 2675073, Robert H. Smith School Research Paper No. RHS 2675073
Ashish Kumar, Ram Bezawada, Rishika Ramkumar, Ramkumar Janakiraman and P.K. Kannan
Aalto University School of Business, State University of New York (SUNY) at Buffalo, Texas A&M University - Department of Marketing, University of South Carolina - Darla Moore School of Business and University of Maryland - Robert H. Smith School of Business
Date Posted: October 17, 2015
Accepted Paper Series

Incl. Electronic Paper Conflict and Performance in Channels: A Comparative Synthesis of Empirical Findings
Kamran Eshghi and Sourav Ray
McMaster University- DeGroote School of Business and McMaster University - DeGroote School of Business
Date Posted: October 02, 2015
Working Paper Series
30 downloads

Incl. Electronic Paper Dyads, Triads and Consumer Treachery: When Interpersonal Connections Guard Against Brand Cheating
Strong Brands, Strong Relationships, ed. Susan Fournier, Michael Breazeale, and Jill Avery, London: Routledge/Taylor & Francis, pp. 216-232
Miranda Goode, Mansur Khamitov and Matthew Thomson
Ivey Business School, Western University, University of Western Ontario, Richard Ivey School of Business, Students and University of Western Ontario - Marketing Area Group
Date Posted: September 08, 2015
Last Revised: September 09, 2015
Accepted Paper Series
18 downloads

Incl. Electronic Paper Naming Trends of Star Hotels in the Multilingual Destination of Bali
7th International Seminar On Austronesian And Non-Austronesian Languages at Universitas Udayana, Bali Indonesia, 2015, p. 495-500
Putu Chris Susanto
Universitas Dhyana Pura
Date Posted: August 26, 2015
Last Revised: June 12, 2016
Accepted Paper Series
19 downloads

Incl. Electronic Paper Visual Merchandising and Purchasing Behavior for High Involvement Products: A Study of Electronics Outlets
International Journal of Logistics & Supply Chain Management Perspectives, Vol. 4, No. 2, pp. 1634-1654, April - June, 2015, ISSN: 2319-9032 (Print), ISSN: 2319-9040 (Online)
Neha Mehta and Pawan K. Chugan
L. J. Institute of Management Studies and Nirma University - Institute of Management
Date Posted: August 18, 2015
Accepted Paper Series
47 downloads

Factors Affecting the Purchase of Staple Goods: An Empirical Study of Edible Oil Purchase Intripura
Indian Journal of Marketing, Vol 43, No 6 (2013)
Manish Das
Tripura University, School of Managment
Date Posted: August 17, 2015
Accepted Paper Series

Incl. Electronic Paper Impact of Subliminal Messages on Consumer Behavior: A Fresh Look into the Future
International Journal of Interdisciplinary and Multidisciplinary Studies (2015) ISSN 2348 – 0343,
Ratul Sur
Independent
Date Posted: August 02, 2015
Last Revised: July 02, 2016
Accepted Paper Series
119 downloads

Incl. Electronic Paper Turning Unplanned Overpayment into Status Signals: Benefits of Mentioning the Price Paid
Marketing Letters, Forthcoming, Georgetown McDonough School of Business Research Paper No. 2635259
Aaron M. Garvey, Simon J. Blanchard and Karen Page Winterich
University of Kentucky, Georgetown University - Robert Emmett McDonough School of Business and Pennsylvania State University - Mary Jean and Frank P. Smeal College of Business Administration
Date Posted: July 25, 2015
Accepted Paper Series
23 downloads

Incl. Electronic Paper Multi-Stage Application of Seed Selection Process for Viral Marketing
Anastasia Mochalova
Catholic University of Eichstaett-Ingolstadt
Date Posted: July 16, 2015
Working Paper Series
22 downloads

Incl. Electronic Paper Following the Blind: How Expertise and Endorsement Style Impact Word of Mouth Persuasion
Grant M. Packard and Jonah A. Berger
Wilfrid Laurier University - Lazaridis School of Business & Economics and University of Pennsylvania - Marketing Department
Date Posted: June 06, 2015
Last Revised: July 07, 2015
Working Paper Series
88 downloads

Incl. Electronic Paper Информационное поле Омского региона сегодня (Information space of Omsk region today)
Опыт решения проблем устойчивого развития регионов России: Материалы межрегиональной конференции, Омск: ОмГУ, 1997.С. 46-50, ISBN 5-7779-0078-X,
Mikhail Leonidovich Kaluzhsky
Omsk State Technical University
Date Posted: May 07, 2015
Last Revised: May 11, 2015
Accepted Paper Series
4 downloads

Incl. Electronic Paper Entwicklung und Gestaltung der Werbekommunikation im Automobilmarkt: Eine Inhaltsanalyse der Werbeanzeigen von Mercedes-Benz (Development and Composition of Marketing Communication Activities in the Automotive Industry: A Content Analysis of Print Advertisements of Mercedes-Benz)
Proceedings International Marketing Trends Conference 2015
Timm Trefzger, Oxana Kleinöder, Christian Baccarella, Christian W. Scheiner and Kai-Ingo Voigt
Friedrich-Alexander-Universität Erlangen-Nuremberg (FAU), Independent, University of Erlangen-Nuremberg-Friedrich Alexander Universität Erlangen Nürnberg, University of Luebeck and University of Erlangen-Nuremberg
Date Posted: April 24, 2015
Accepted Paper Series
58 downloads

Incl. Electronic Paper Análisis de Regresión Logística para Investigación de Mercados (Logistic Regression Analysis for Marketing Research)
Nelcy Rocío Escobar Moreno
National University of Colombia
Date Posted: April 08, 2015
Working Paper Series
71 downloads

Incl. Electronic Paper Análisis de Regresión para Investigación de Mercados (Correlation Analysis for Positioning of Brands)
Nelcy Rocío Escobar Moreno
National University of Colombia
Date Posted: April 08, 2015
Working Paper Series
53 downloads

Incl. Electronic Paper ANÁLISIS DE CORRESPONDENCIAS PARA EL POSICIONAMIENTO DE MARCAS (Correlation Analysis for Positioning of Brands)
Nelcy Rocío Escobar Moreno
National University of Colombia
Date Posted: April 08, 2015
Working Paper Series
38 downloads


 

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