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SSRN eLibrary Statistics:
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484,173
Full Text Papers:
393,564
Authors:
226,645
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68,973
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Last 12 months:
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JEL Code: M3
685,300 Total downloads
Showing Papers 2,351 - 2,400 of 2,919
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Examining the Relationship Between Reviews and Sales: The Role of Reviewer Identity Disclosure in Electronic Markets
Information Systems Research
Chris Forman
,
Anindya Ghose
and
Batia Wiesenfeld
Georgia Institute of Technology - College of Management
,
New York University - Leonard N. Stern School of Business
and
New York University (NYU) - Leonard N. Stern School of Business
Date Posted: July 26, 2006
Last Revised: April 30, 2008
Working Paper Series
1122 downloads
How Does Free Riding on Customer Service Affect Competition?
Jiwoong Shin
Yale School of Management
Date Posted: July 25, 2006
Working Paper Series
211 downloads
The Dissociation between Monetary Assessments and Predicted Utility
On Amir
,
Dan Ariely and
Ziv Carmon
University of California, San Diego (UCSD) - Rady School of Management
,
Duke University - Fuqua School of Business
and
INSEAD - Marketing
Date Posted: July 24, 2006
Working Paper Series
451 downloads
Yield Management and Relationships with Customers, Distribution Channels and Human Resources in the Hotel Sector
Università IULM dell'Istituto di Economia e Marketing Working Paper,
Aurelio G. Mauri
Università IULM
Date Posted: July 21, 2006
Working Paper Series
1118 downloads
All Reviews are Not Created Equal: The Disaggregate Impact of Reviews and Reviewers at Amazon.Com
Pei-Yu Chen
,
Samita Dhanasobhon
and
Michael D. Smith
Temple University
,
Carnegie Mellon University - H. John Heinz III School of Public Policy and Management
and
Carnegie Mellon University - H. John Heinz III School of Public Policy and Management
Date Posted: July 20, 2006
Last Revised: July 17, 2008
Working Paper Series
814 downloads
Beyond Westphalia: Competitive Legalization in Emerging Transnational Regulatory Systems
Buffalo Legal Studies Research Paper No. 2006-019
Errol Meidinger
SUNY Buffalo Law School
Date Posted: July 20, 2006
Working Paper Series
259 downloads
How Consumers' Assessments of the Difficulty of Manufacturing a Product Influence Quality Perceptions
Marshall School of Business Working Paper No. MKT 02-06
Allison Johnson
and
Valerie Folkes
Queen's University
and
University of Southern California - Marshall School of Business
Date Posted: July 20, 2006
Working Paper Series
89 downloads
Cartagena Protocol: A New Trade Barrier?
Regulation, Vol. 29, No. 2, pp. 18-25, Summer 2006
Nicholas Kalaitzandonakes
University of Missouri at Columbia - Department of Economics
Date Posted: July 19, 2006
Accepted Paper Series
127 downloads
Estimating Promotion Response when Competitive Promotions are Unobservable
Journal of Marketing Research, 2007
Sangkil Moon
North Carolina State University - College of Management
Date Posted: July 19, 2006
Accepted Paper Series
How the Digital Video Recorder Changes Traditional Television Advertising
Journal of Advertising, Forthcoming, Marshall School of Business Working Paper No. MKT 03-06
Kenneth C. Wilbur
Duke University Fuqua School of Business
Date Posted: July 19, 2006
Accepted Paper Series
654 downloads
Measuring Brand Value in an Equilibrium Framework
Avi Goldfarb ,
Qiang Lu
and
Sridhar Moorthy
University of Toronto - Rotman School of Management
,
The University of Sydney Business School
and
University of Toronto - Rotman School of Management
Date Posted: July 19, 2006
Working Paper Series
Potential Value of the Ethnic Pound in England and Wales
European Business School of London Working Paper Series
Ibrahim Sirkeci
European Business School London, Regent's College
Date Posted: July 19, 2006
Working Paper Series
88 downloads
A Multivariate and Latent Class Analysis of Consumer Decision Quality Measures in an E-Service Context
Lerzan Aksoy
and
Bruce Cooil
Koc University
and
Vanderbilt University - Statistics
Date Posted: July 18, 2006
Working Paper Series
174 downloads
A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics
Journal of Marketing, Vol. 70, No. 4, October 2006
Bruce Cooil
,
Timothy L. Keiningham
,
Lerzan Aksoy
and
MIchael Hsu
Vanderbilt University - Statistics
,
Ipsos Loyalty - North America
,
Koc University
and
affiliation not provided to SSRN
Date Posted: July 18, 2006
Accepted Paper Series
A Framework for Organizational Success
Journal of Business Ethics, Vol. 7, No. 3, pp. 219-221, March 1988
Hershey H. Friedman
and
Linda Weiser Friedman
Brooklyn College - Department of Finance and Business Management
and
Baruch College, CUNY - Zicklin School of Business
Date Posted: July 17, 2006
Accepted Paper Series
Hedonic versus Informational Evaluations: Task Dependent Preferences for Sequences of Outcomes
Journal of Behavioral Decision Making, Vol. 19, pp. 191-211, 2006
Gal Zauberman
,
Kristin Diehl
and
Dan Ariely
University of Pennsylvania - Marketing Department
,
University of Southern California - Marshall School of Business
and
Duke University - Fuqua School of Business
Date Posted: July 17, 2006
Accepted Paper Series
140 downloads
Penetrating the Zombie Collective: Spam as an International Security Issue
SCRIPT-ed, Vol. 4, 2006
Andrea M. Matwyshyn
University of Pennsylvania - Legal Studies Department
Date Posted: July 16, 2006
Accepted Paper Series
397 downloads
The Social Pedagogy of Wall Street: Stock Trading as Political Activism?
Journal of Consumer Policy, Vol. 30, No. 3, pp. 177-199, 2007
Detlev Zwick
,
Janice Denegri-Knott
and
Jonathan E. Schroeder
York University - Schulich School of Business
,
Bournemouth Media School
and
Rochester Institute of Technology
Date Posted: July 14, 2006
Last Revised: October 17, 2010
Accepted Paper Series
102 downloads
When do Leaders Matter? Hypotheses on Leadership Dynamics in Social Movements
Mobilization: An International Journal, Vol. 11, No. 1, pp. 1-22, 2006
Sharon Erickson Nepstad
and
Clifford Bob
University of New Mexico
and
Duquesne University
Date Posted: July 13, 2006
Accepted Paper Series
470 downloads
Architecting Brands: Managerial Process and Control for Emerging Enterprises
Dr. Rajagopal
Graduate School of Administration and Management (EGADE), Monterrey Institute of Technology and Higher Education (ITESM) - Mexico City Campus
Date Posted: July 12, 2006
Working Paper Series
314 downloads
Leisure Shopping Behavior and Recreational Retailing: A Symbiotic Analysis of Marketplace Strategy and Consumer Response
Dr. Rajagopal
Graduate School of Administration and Management (EGADE), Monterrey Institute of Technology and Higher Education (ITESM) - Mexico City Campus
Date Posted: July 12, 2006
Working Paper Series
742 downloads
Determinants of the Perceived Value of Information in Information Search Contexts
Marshall School of Business Working Paper No. MKT 01-06
Allen M. Weiss
,
Nicholas H. Lurie and
Deborah J. MacInnis
University of Southern California - Marketing Department
,
University of Connecticut School of Business
and
University of Southern California - Marketing Department
Date Posted: July 10, 2006
Working Paper Series
86 downloads
Optimal Advertising and Promotion Budgets in Dynamic Markets with Brand Equity as a Mediating Variable
Management Science, Forthcoming
S. Sriram and
Manohar U. Kalwani
University of Michigan at Ann Arbor - Marketing
and
Purdue University
Date Posted: July 03, 2006
Accepted Paper Series
637 downloads
Mapping Consumer Power: An Integrative Framework for Marketing and Consumer Research
European Journal of Marketing, Vol. 40, No. 9/10, pp. 950-971, 2006
Janice Denegri-Knott
,
Detlev Zwick
and
Jonathan E. Schroeder
Bournemouth Media School
,
York University - Schulich School of Business
and
Rochester Institute of Technology
Date Posted: June 29, 2006
Accepted Paper Series
506 downloads
Channel Power in Multi-Channel Environments
ERIM Report Series Reference No. ERS-2004-041-MKT
Sonja Gensler ,
M. G. Dekimpe and
Bernd Skiera
University of Frankfurt - Department of Electronic Commerce
,
Catholic University of Leuven (KUL) - Department of Applied Economics
and
University of Frankfurt - Department of Marketing
Date Posted: June 23, 2006
Working Paper Series
388 downloads
Regulating Search Engines: Taking Stock and Looking Ahead
Yale Journal of Law & Technology, Vol. 9, p. 124, 2006, Berkman Center Research Publication No. 2006-03
Urs Gasser
Harvard University - Berkman Center for Internet & Society
Date Posted: June 20, 2006
Accepted Paper Series
783 downloads
Word-of-Mouth as Self-Enhancement
HBS Marketing Research Paper No. 06-01
Andrea C. Wojnicki
and
David Godes
University of Toronto - Rotman School of Management
and
University of Maryland
Date Posted: June 16, 2006
Last Revised: April 28, 2008
Working Paper Series
1235 downloads
Analysing Advergames: Active Diversions or Actually Deception
Stephan Dahl ,
Lynne C. Eagle
and
Carlos Baez
University of Hull
,
Middlesex University - Business School
and
Consultant
Date Posted: June 14, 2006
Working Paper Series
1518 downloads
Stock Market Reaction on Olympic Sponsorship Announcement using Event-study Method
Journal of Korean Academy of Marketing Science, Vol. 16, No. 2, pp. 95-108, 2006
George S. Spais and
George N. Filis
Independent
and
Portsmouth Unversity
Date Posted: June 14, 2006
Accepted Paper Series
The Marketing of Rebellion: Insurgents, Media, and International Activism
THE MARKETING OF REBELLION: INSURGENTS, MEDIA, AND INTERNATIONAL ACTIVISM, Cambridge University Press, 2005
Clifford Bob
Duquesne University
Date Posted: June 14, 2006
Accepted Paper Series
457 downloads
Do Switching Costs Make Markets Less Competitive?
Jean-Pierre H. Dube
,
Guenter J. Hitsch and
Peter E. Rossi
University of Chicago - Booth School of Business
,
University of Chicago - Booth School of Business
and
UCLA-Anderson School of Management
Date Posted: June 13, 2006
Last Revised: February 06, 2009
Working Paper Series
619 downloads
Measuring Customer Relationship Value: The Role of Switching Cost
Contemporary Accounting Research, Forthcoming
Shane S. Dikolli ,
William R. Kinney, Jr. and
Karen L. Sedatole
Duke University - Fuqua School of Business
,
University of Texas at Austin - Department of Accounting
and
Michigan State University - Eli Broad College of Business
Date Posted: June 12, 2006
Accepted Paper Series
Metabranding and Intermediation: A Response to Prof. Fleischer
Harvard Negotiation Law Review, Vol. 12, p. 201, 2007
Laura A. Heymann
College of William & Mary - Marshall-Wythe School of Law
Date Posted: June 12, 2006
Last Revised: September 16, 2008
Accepted Paper Series
90 downloads
Do Small Suppliers Adopt Information-based Criteria for B2B Influence Strategies?
The Southeuropean Review of Business Finance & Accounting, Vol. 2, No. 2, pp. 113-128, 2004
George S. Spais
Independent
Date Posted: June 07, 2006
Accepted Paper Series
Decomposing Promotion Effects with a Dynamic Structural Model of Flexible Consumption
Journal of Marketing Research, Vol. 45, No. 4, pp. 487–498, August 2008,
Tat Y. Chan
,
Chakravarthi Narasimhan and
Qin Zhang
Washington University in Saint Louis - John M. Olin Business School
,
Washington University
and
University of Iowa - Department of Marketing
Date Posted: June 06, 2006
Last Revised: September 28, 2011
Accepted Paper Series
212 downloads
Not as Happy as I Thought I'd Be? Affective Misforecasting and Product Evaluations
Journal of Consumer Research, Vol. 33, pp. 479-490, March 2007
Vanessa M. Patrick
,
Deborah J. MacInnis and
C.W. Park
University of Georgia - C. Herman and Mary Virginia Terry College of Business
,
University of Southern California - Marketing Department
and
University of Southern California - Marshall School of Business
Date Posted: June 06, 2006
Accepted Paper Series
193 downloads
Media Concentration and Consumer Product Prices
Economic Inquiry, Vol. 44, No. 1, pp. 128-141, 2006
Anthony J. Dukes
University of Aarhus - Department of Economics
Date Posted: June 05, 2006
Accepted Paper Series
9 downloads
Spotlight on Affect: Affect and Affective Forecasting in Impulse Control
Journal of Consumer Psychology, Forthcoming
Deborah J. MacInnis and
Vanessa M. Patrick
University of Southern California - Marketing Department
and
University of Georgia - C. Herman and Mary Virginia Terry College of Business
Date Posted: June 02, 2006
Accepted Paper Series
Path Modeling the Antecedent Factors to Consumer Repurchase Intentions for Advanced Technological Food Products: Some Correlations between Selected Factor Variables
Journal of Business Case Studies, Vol. 2, No. 2, pp. 45-71, 2006
George S. Spais and
Konstantinos Z. Vasileiou
Independent
and
University of Ioannina
Date Posted: June 01, 2006
Accepted Paper Series
Offering Low Price Guarantees to Improve Customer Retention
Journal of Retailing, Forthcoming
Bruce McWilliams
and
Eitan Gerstner
Instituto Tecnológico Autónomo de México (ITAM)
and
University of California, Davis
Date Posted: May 30, 2006
Accepted Paper Series
A Cointegration Analysis of the Correlates of Performance in Franchised Channels
ECONOMICS AND MANAGEMENT OF NETWORKS: FRANCHISING NETWORKS, COOPERATIVES, JOINT VENTURES AND ALL, Gerard Cliquet et. al., eds., 2007
Rajiv P. Dant
,
Manish Kacker
,
Anne T. Coughlan and
Jamie Emerson
University of Oklahoma
,
DeGroote School of Business, McMaster University
,
Northwestern University - Kellogg School of Management
and
Clarkson University
Date Posted: May 27, 2006
Last Revised: May 09, 2011
Accepted Paper Series
199 downloads
Contractibility and Ownership Redirection in Franchising:
A Property Rights View
Josef Windsperger
and
Rajiv P. Dant
University of Vienna - Institute of Business Administration
and
University of Oklahoma
Date Posted: May 26, 2006
Working Paper Series
127 downloads
Customer Level Profitability Implications of Satisfaction Programs: A Retailer Satisfaction Field Study
Chakravarthi Narasimhan ,
Mahendra Gupta ,
George Foster
and
Rakesh Niraj
Washington University
,
Washington University, St. Louis
,
Stanford Graduate School of Business
and
Case Western Reserve University - Department of Marketing and Policy Studies
Date Posted: May 24, 2006
Working Paper Series
562 downloads
Vertical Information Sharing in Distribution Channels
Rakesh Niraj and
Chakravarthi Narasimhan
Case Western Reserve University - Department of Marketing and Policy Studies
and
Washington University
Date Posted: May 24, 2006
Working Paper Series
279 downloads
Does Price Matter in Charitable Giving? Evidence from a Large-Scale Natural Field Experiment
Yale Economic Applications and Policy Discussion Paper No. 13
Dean S. Karlan and
John A. List
Yale University
and
University of Chicago - Department of Economics
Date Posted: May 23, 2006
Working Paper Series
476 downloads
How Much is Your Customer Worth? A Gamma-Poisson Model to Assess Customer Profitability
Qin Zhang
University of Iowa - Department of Marketing
Date Posted: May 23, 2006
Working Paper Series
674 downloads
A 'Memory-Jamming' Theory of Advertising
Jesse M. Shapiro
University of Chicago
Date Posted: May 22, 2006
Working Paper Series
426 downloads
Governing Of Marketing In Bulgarian Farms
Hrabrin Bachev
Institute of Agricultural Economics
Date Posted: May 22, 2006
Working Paper Series
133 downloads
Some Issues about Risk Management for E-Banking
FUTURE OF BANKING AFTER THE YEAR 2000 IN THE WORLD AND IN THE CZECH REPUBLIC, S. Poloucek, D. Stavarek, eds., Karvina: Silesian University, 2005
Mircea Georgescu
Al. I. Cuza University
Date Posted: May 19, 2006
Accepted Paper Series
1653 downloads
The Impact of the Moseley Decision on Trademark Dilution Law
Robert C. Bird
University of Connecticut - Department of Marketing
Date Posted: May 18, 2006
Working Paper Series
208 downloads
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