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SSRN eLibrary Statistics:

Papers & Authors:
Abstracts: 566,047
Full Text Papers: 468,176
Authors: 262,454
Papers Received in
  Last 12 months:
63,698

Paper Downloads:
To date: 78,688,977
Last 12 months: 9,719,885
Last 30 days: 793,227

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263,937
Total References: 9,064,481
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Total Citation
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6,006,875
Papers with
  Resolved
  Footnotes:
93,431
Total Footnotes: 9,185,839


SSRN eLibrary Search Results
JEL Code: M31
517,736 Total downloads
Showing Papers 351 - 400 of 2,247
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Incl. Electronic Paper Shop Around and You Pay More
CESifo Working Paper Series No. 4940
Ji Yan , Kun Tian , Huw David Dixon , Saeed Heravi and Peter Huw Morgan
Durham University , Cardiff University - Cardiff Business School , Cardiff University - Cardiff Business School , Cardiff University and Cardiff University - Cardiff Business School
Date Posted: September 17, 2014
Working Paper Series
2 downloads

Incl. Electronic Paper Dyads, Triads and Consumer Treachery: When Interpersonal Connections Guard Against Brand Cheating
in Strong Brands, Strong Relationships, eds. Susan Fournier, Michael Breazeale and Jill Avery, London, New York: Routledge (Forthcoming)
Miranda Goode , Mansur Khamitov and Matthew Thomson
University of Western Ontario - Marketing Area Group , University of Western Ontario - Marketing Area Group and University of Western Ontario - Marketing Area Group
Date Posted: September 16, 2014
Accepted Paper Series
4 downloads

Incl. Electronic Paper A Study of the Factors Impacting the Buying Decision Process Vis-a-Vis Specified Consumer Durables in NOIDA.
Journal of General Management Research, ISSN 2348 2869, Forthcoming
Prof. Shrirang Altekar , Anil Keskar and D.Y. Patil Vidyapeeth
Symbiosis Centre for Management Studies, NOIDA , Independent and Independent
Date Posted: September 16, 2014
Accepted Paper Series
1 downloads

Incl. Electronic Paper Quantifying Cross-Network Effects in Online C2C Platforms
Junhong Chu and Puneet Manchanda
NUS Business School and University of Michigan, Stephen M. Ross School of Business
Date Posted: September 13, 2014
Last Revised: September 14, 2014
Working Paper Series
16 downloads

Incl. Electronic Paper Unconventional Marketing: From Guerrilla to Consumer Made
Chapter for: Routledge Companion on Future of Marketing Part III. Reconnecting with Consumers and Markets, Forthcoming, San Diego Legal Studies Paper No. 14-165
Bernard Cova and Marcel Saucet
Euromed Management and LCA Ltd
Date Posted: September 10, 2014
Accepted Paper Series
6 downloads

Incl. Electronic Paper Green Marketing - A Marketing Practice with E-Marketing
Koushik Dutta
School of Management Sciences, Indian Institute of Engineering Science and Technology, Shibpur.
Date Posted: September 08, 2014
Working Paper Series
3 downloads

Incl. Electronic Paper Social Media Marketing - A Paradigm Shift in the Marketing Practice
Koushik Dutta
School of Management Sciences, Indian Institute of Engineering Science and Technology, Shibpur.
Date Posted: September 08, 2014
Working Paper Series
7 downloads

Incl. Electronic Paper The Effect of Affordable Care Act on the Competition in the Post Patent Ethical Drug Market
International Journal of Pharmaceutical and Healthcare Marketing, 2014, 8(3).
Yu Yu and Yi Zhao
Georgia State University - Department of Marketing and Georgia State University - Department of Marketing
Date Posted: September 08, 2014
Accepted Paper Series
8 downloads

Firm's Brand Value, Financial Management Decisions, Firm's Performance, and Agency Issues
Forthcoming in Asian Finance and Economic Review
Md. Al Mamun
La Trobe University
Date Posted: September 06, 2014
Last Revised: September 12, 2014
Accepted Paper Series

Incl. Electronic Paper Окрупняване на процеса на разработването на нов продукт (Consolidation of NPD Process)
Yordan Nedev
University of Economics - Varna
Date Posted: September 06, 2014
Working Paper Series
3 downloads

Incl. Electronic Paper Importance of Socialgraphics in Today's Digital Market: An Empirical Study
Forthcoming in International Research Journal of Management and Humanities (IRJMH) , Submitted in International Conference on “Enchanced Changes in Corporate Environment” Organised y Mohamed Sathak College Of Arts And Science, Shollinganallur, Chennai, 29 SEPTEMBER, 2014,
Koushik Dutta and Mrinal Kanti Das
School of Management Sciences, Indian Institute of Engineering Science and Technology, Shibpur. and JIS College of Engineering
Date Posted: September 05, 2014
Last Revised: September 07, 2014
Accepted Paper Series
3 downloads

Unilateral Pricing Policy in Multichannel Setting: An Analytical Approach
S.P. Raj , Byong Rhee and K. Sivakumar
Syracuse University , Ajou University - Department of Business Administration and Lehigh University
Date Posted: September 02, 2014
Working Paper Series

Incl. Electronic Paper Expanding Brand Personality Congruence to Brand Personality Fit: The Importance of Customer Value Proposition as a Moderating Fit on Brand Performance
ASEAN Marketing Journal, December 2013, Vol. V, No. 2, Universitas Indonesia, Graduate School of Management Research Paper No. 14-3
Ardi Wirdamulia and Adi Zakaria Afiff
Universitas Indonesia and Universitas Indonesia - Department of Management
Date Posted: September 01, 2014
Accepted Paper Series
5 downloads

Incl. Electronic Paper Channel Choice in the 21st Century: The Hidden Role of Distribution Services
Roger Betancourt , Raquel Chocarro , Monica Cortinas , Margarita Elorz and Jose Miguel Mugica
University of Maryland - Department of Economics , University of Navarra , Public University of Navarre , University of Navarra and University of Navarra
Date Posted: August 30, 2014
Working Paper Series
8 downloads

Incl. Electronic Paper Market Vision and Market Visioning Competence: Impact on Early Performance for Radically-New, High-Tech Products
Journal of Product Innovation Management 27(3): 500-518, 2010
Susan E. Reid and Ulrike de Brentani
Bishop's University and Concordia University, Quebec
Date Posted: August 29, 2014
Accepted Paper Series
4 downloads

Incl. Electronic Paper Attitude of Mobile Phone Subscribers Towards Mobile Services in Uttarakhand
Journal of Empirical Research in Management (JERM), Volume 1, Number 1, 2012. pp.26-29.
Mamta Bhatt and Dr. Atul Bamrara
Hemwati Nandan Bahuguna (HNB) Garhwal University and HNB Garhwal University (A Central University)
Date Posted: August 29, 2014
Working Paper Series
2 downloads

Incl. Electronic Paper The Role of Quick Response (QR) Codes in Print Media
Füsun F. Gönül , Chun Qiu and Evan Zhou
Slippery Rock University , McGill University - Desautels Faculty of Management and McGill University
Date Posted: August 28, 2014
Working Paper Series
3 downloads

Incl. Electronic Paper The Importance of Intercultural Competence in the Development of Successful International Businesses
Hanjo Hamann
Max Planck Society for the Advancement of the Sciences - Max Planck Institute for Research on Collective Goods
Date Posted: August 26, 2014
Working Paper Series
4 downloads

Incl. Electronic Paper The Model of Contemporary Marketing Practices (CMP) in the Russian Market: Evidence from Empirical Research
Higher School of Economics Research Paper No. WP BRP 21/MAN/2014
Vera Rebiazina and Olga Tretyak
National Research University Higher School of Economics and National Research University Higher School of Economics
Date Posted: August 26, 2014
Working Paper Series
3 downloads

Incl. Electronic Paper Place of Origin Effect: A Source of Entrepreneurship Development in North East India
Anubhuti Deorah and Debosree Sarma
Gauhati University - Department of Business Administration and Gauhati University - Department of Business Administration
Date Posted: August 25, 2014
Working Paper Series
6 downloads

Incl. Electronic Paper An Equilibrium Analysis of Daily Deal Strategies: When Should a Daily Deal Website Display Deal Sales?
Upender Subramanian and Ram C. Rao
University of Texas at Dallas - Department of Management and The University of Texas at Dallas, Naveen Jindal School of Management
Date Posted: August 23, 2014
Working Paper Series
12 downloads

Incl. Electronic Paper Brand Performance Volatility from Marketing Spending
Marc Fischer , Shin Hyun and Dominique M Hanssens
University of Cologne , Ewha Womans University and University of California, Los Angeles (UCLA) - Anderson School of Management
Date Posted: August 19, 2014
Working Paper Series
7 downloads

Incl. Electronic Paper Valuation of Copyrights for Law Purposes – Collecting Societies and Cable Operators
Pawel Kossecki
The Polish National Film, Television and Theatre School
Date Posted: August 19, 2014
Last Revised: August 25, 2014
Working Paper Series
5 downloads

Incl. Electronic Paper Impact of Visual Merchandising on Consumer Behavior: A Study of Furniture Outlets
Universal Journal of Management, Horizon Research Publishing Corporation, Alhambra, CA, USA, Vol. 2, No. 6, July 2014, pp. 207-217, DOI: 10.13189/ ujm.2014.020601
Neha Mehta and Pawan K. Chugan
L. J. Institute of Management Studies and Nirma University - Institute of Management
Date Posted: August 19, 2014
Accepted Paper Series
13 downloads

Incl. Electronic Paper Potere e stabilità nei rapporti di fornitura della grande distribuzione britannica (Power and Stability in Supplying Relationships of British Large Retailers)
Economia e diritto del terziario rivista quadrimestrale, Anno 8, n. 3, 1996
Fabio Musso
University of Urbino Carlo Bo - Department of Economics, Society and Politics
Date Posted: August 18, 2014
Accepted Paper Series
1 downloads

Incl. Electronic Paper Innovative Pricing Strategies: A Primer
Hershey H. Friedman and Miriam Gerstein
Brooklyn College - Department of Finance and Business Management and Brooklyn College
Date Posted: August 15, 2014
Working Paper Series
32 downloads

Incl. Electronic Paper Managing Customer Acquisition Risk Using Co-Operative Databases
Hongju Liu , Joseph Pancras and Malcolm Houtz
University of Connecticut , University of Connecticut - Department of Marketing and Alliant Inc.
Date Posted: August 12, 2014
Working Paper Series
7 downloads

Incl. Electronic Paper Individual Differences in Interpersonal Touch: On the Development, Validation, and Use of the 'Comfort with Interpersonal Touch' (CIT) Scale
Journal of Consumer Psychology (2014 Forthcoming)
Andrea Webb and Joann Peck
University of Wisconsin - Madison - School of Business and Wisconsin School of Business
Date Posted: August 08, 2014
Accepted Paper Series
17 downloads

Incl. Electronic Paper A Dynamic Model of Shopping and Consumption
Edward Fox , Laura E Norman and John H. Semple
Southern Methodist University (SMU) - Edwin L. Cox School of Business , Cox School Of Business and Southern Methodist University (SMU) - Edwin L. Cox School of Business
Date Posted: August 06, 2014
Working Paper Series
8 downloads

Incl. Electronic Paper The Communication Mix in Pharmaceutical Marketing
The Pharma Innovation Journal 3(5): 46-53, 2014
Ahmed Rizwan Raheem , Parmar Vishnu , Ahmad Nawaz , Usman Ali Warraich and Imamuddin Khoso
Indus University , University of Sindh , Indus University , Indus University and University of Sindh
Date Posted: August 03, 2014
Accepted Paper Series
13 downloads

Incl. Electronic Paper Consumer's Perception for Visual Merchandising of Lifestyle Apparel Stores
International Research Journal of Marketing, Vol. 2, No. 3, August 2014, pp. 53-60, Sciknow Publication, New York, USA
Neha Mehta and Pawan K. Chugan
L. J. Institute of Management Studies and Nirma University - Institute of Management
Date Posted: July 29, 2014
Accepted Paper Series
24 downloads

Incl. Electronic Paper Impacts of Reward Accrual Effort on Redemption Speed, Unit Size and Hedonic Preference in a Multi-Vendor Loyalty Program
Janghyuk Lee , Jiyoon Kim and Sang Yong Kim
Korea University, Business School , Korea University Business School (KUBS) and Korea University Business School (KUBS)
Date Posted: July 24, 2014
Working Paper Series
14 downloads

A Hasty Decision: A Case Study on Credit Evaluation
Banking Finance, Vol. XV, No.6, June 2002, 6-9.
Santi Swarup Kandikonda
Dayalbagh Educational Institute
Date Posted: July 23, 2014
Accepted Paper Series

Incl. Electronic Paper Perceptions Towards Music Preferences in Pakistan
European Journal of Business and Management, Vol.6, No.14, 2014
Kamran Siddiqui and Ameena Sibghatullah
DHA Suffa University and DHA Suffa University
Date Posted: July 21, 2014
Accepted Paper Series
4 downloads

Practical Valuation of Options on Durable Goods
Journal of Derivatives, Forthcoming
Zvika Afik
Ben Gurion University
Date Posted: July 20, 2014
Accepted Paper Series

Incl. Electronic Paper Investor Attention and Stock Prices: Evidence from a Natural Experiment
Erik Mayer
Rice University - Jesse H. Jones Graduate School of Business
Date Posted: July 20, 2014
Last Revised: September 04, 2014
Working Paper Series
72 downloads

Incl. Electronic Paper To Grow Your Brand, You Need More Customers. The Key is How Many You Have, Not How Much They Buy.
Marketing Research (USA) summer 2009
John G. Dawes
Ehrenberg-Bass Institute
Date Posted: July 14, 2014
Working Paper Series
9 downloads

Incl. Electronic Paper No Comment?! The Drivers of Reactions to Online Posts in Professional Groups
Marketing Science Institute Working Paper Series 2011 Report No. 11-116
Robert P. Rooderkerk and Koen Pauwels
Tilburg University and Ozyegin University
Date Posted: July 14, 2014
Working Paper Series
3 downloads

Incl. Electronic Paper How to Increase Demand by Cultivating Customers’ Ability to Find and Choose Attractive Alternatives in a Configurator
Michael Steiner and Thomas Otter
Marketing Center Muenster and Goethe University Frankfurt, Department of Marketing
Date Posted: July 11, 2014
Working Paper Series
6 downloads

Incl. Electronic Paper Does Pulling Together Lead to Falling Apart? The Self-Regulatory Consequences of Cooperative and Competitive Mindsets
Cait Poynor Lamberton , Ainslie Schultz and Jesper H. Nielsen
University of Pittsburgh - Katz Graduate School of Business , University of Arizona - Department of Marketing and University of Arizona - Department of Marketing
Date Posted: July 11, 2014
Working Paper Series
19 downloads

Sponsorship Research: Drawing on the Past to Shape the Future of Sponsorship
Proceedings of the 16th Biennial World Marketing Congress of the Academy of Marketing Science hosted by Monash University (Australia), July 17-20, Australia, p. 757, 2013
Margaret Johnston and George S. Spais
Independent and Graduate Technological Educational Institute of Western Greece
Date Posted: July 10, 2014
Accepted Paper Series

Incl. Electronic Paper Customer Retention in Fast Food Industry
Indus Journal of Management Sciences, Volume 1, Issue 1, 2013
Usman Ali Warraich , Ahmad Nawaz and Faisal Kadeer Qureshi
Indus University , Indus University and Iqra University
Date Posted: July 10, 2014
Accepted Paper Series
15 downloads

Incl. Electronic Paper Role of Packaging and Labeling on Pakistani Consumers Purchase Decision
European Scientific Journal, EISSN 1857- 7431
Ahmed Rizwan Raheem , Ahmad Nawaz , Parmar Vishnu and Imamuddin Khoso
Indus University , Indus University , University of Sindh and University of Sindh
Date Posted: July 09, 2014
Accepted Paper Series
9 downloads

Incl. Electronic Paper Analysis of Problems, Developments and Trends in Planning Communication and Promotion Strategies for Products and Services in Business-to-Business Markets
Spais, G.S. (2003). "Analysis of Problems, Developments and Trends in Planning Communication and Promotion Strategies for Products and Services in Business-to-Business Markets". Ph.D. thesis, Panteion University of Social and Political Sciences, Dept. of Public Administration
George S. Spais
Graduate Technological Educational Institute of Western Greece
Date Posted: July 07, 2014
Accepted Paper Series
12 downloads

Product Offerings and Dynamic Product Proliferation
Xing Li
Stanford University - Department of Economics
Date Posted: July 06, 2014
Last Revised: July 09, 2014
Working Paper Series

Incl. Electronic Paper Tweets and Sales
Shiyang Gong , Juanjuan Zhang , Ping Zhao and Xuping Jiang
Tsinghua University - School of Economics & Management , Massachusetts Institute of Technology (MIT) - Sloan School of Management , Tsinghua University - School of Economics & Management and Tsinghua University - School of Economics & Management
Date Posted: July 04, 2014
Working Paper Series
66 downloads

Incl. Electronic Paper Prospettive Della Ricerca Di Marketing. Business, Scienza, Spazi E Vertigini (Perspectives of Marketing Research. Business, Science, Space and Vertigo)
B. Luceri (2013). Prospettive della ricerca di marketing. Business, scienza, spazi e vertigini. EGEA, Milano: p.1-184
Beatrice Luceri
University of Parma
Date Posted: July 04, 2014
Accepted Paper Series
5 downloads

Incl. Electronic Paper I Giorni Della Stampa. Giornali, Giornalai, Giornalismi (The Days of the Press. Newspapers, Newsagent, News Media)
B. Luceri (2013). I giorni della stampa. Giornali, giornalai, giornalismi. EGEA, Mlano: p.1- 120
Beatrice Luceri
University of Parma
Date Posted: July 04, 2014
Accepted Paper Series
3 downloads

Incl. Electronic Paper Logistica E Marketing. Filiera, Valore, Relazioni (Logistic and Marketing, Supply Chain, Value, Relationships)
B. Luceri (2013). Logistica e marketing. Filiera, valore, relazioni. EGEA, Milano: p.1- 120
Beatrice Luceri
University of Parma
Date Posted: July 04, 2014
Accepted Paper Series
10 downloads

Incl. Electronic Paper Competitive Intelligence and Marketing Effectiveness of Organizations: An Investigation from Pakistan
European Scientific Journal, May 2014, Vol.10, No.13 EISSN 1857-7431
Ahmed Rizwan Raheem , Ahmad Nawaz , Imamuddin Khoso , Khawaja Arsalan Arif and Rana Imroze Palwishah
Indus University , Indus University , University of Sindh , Greenwich University Karachi and Indus University
Date Posted: July 04, 2014
Accepted Paper Series
15 downloads


 

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