Social Science Research Network
QuickSearch SSRN eLibrary

Search Within Results




Feedback to SSRN

SSRN eLibrary Statistics:

Papers & Authors:
Abstracts: 556,397
Full Text Papers: 458,822
Authors: 258,289
Papers Received in
  Last 12 months:
63,667

Paper Downloads:
To date: 77,292,892
Last 12 months: 9,683,874
Last 30 days: 675,783

CiteReader:  What's this?
Papers with
  Resolved
  References:
260,281
Total References: 9,006,948
Papers with Cites: 241,334
Total Citation
  Links:
5,937,149
Papers with
  Resolved
  Footnotes:
89,535
Total Footnotes: 9,138,109


SSRN eLibrary Search Results
JEL Code: M30
157,267 Total downloads
Showing Papers 51 - 100 of 636
Sort By
1 2 3 4 ... Last | Next >


Incl. Electronic Paper Social Networks that Matter: Twitter Under the Microscope
Bernardo A. Huberman , Daniel M. Romero and Fang Wu
Hewlett-Packard Laboratories , Hewlett-Packard Laboratories, Bristol and HP Labs
Date Posted: December 12, 2008
Working Paper Series
10574 downloads

Incl. Electronic Paper Information Asymmetry and Thwarting Spam
Thede C. Loder , Marshall W. Van Alstyne and Rick Wash
University of Michigan - Department of Electrical Engineering and Computer Science , Boston University - Department of Management Information Systems and University of Michigan at Ann Arbor - School of Information
Date Posted: January 20, 2004
Working Paper Series
6226 downloads

Incl. Electronic Paper The Effect of Stock Spam on Financial Markets
Rainer Böhme and Thorsten Holz
University of Muenster - Department of Information Systems and University of Mannheim - Laboratory for Dependable Distributed Systems, University of Mannheim
Date Posted: April 21, 2006
Working Paper Series
3735 downloads

Incl. Electronic Paper The Effects of Service Quality and Word of Mouth on Customer Acquisition, Retention and Usage
Sungjoon Nam , Puneet Manchanda and Pradeep K. Chintagunta
Rutgers, The State University of New Jersey - Rutgers Business School at Newark & New Brunswick , University of Michigan, Stephen M. Ross School of Business and University of Chicago
Date Posted: March 11, 2007
Working Paper Series
3134 downloads

Incl. Electronic Paper A Short Treatise on Fantasy Sports and the Law: How America Regulates its New National Pastime
Harvard Journal of Sports & Entertainment Law, Vol. 3, January 2012
Marc Edelman
Zicklin School of Business, Baruch College, City University of New York
Date Posted: August 09, 2011
Last Revised: April 05, 2012
Accepted Paper Series
3057 downloads

Incl. Electronic Paper Effects of Advertising and Product Placement on Television Audiences
Kenneth C. Wilbur , Michelle Sovinsky Goeree and Geert Ridder
University of California, San Diego (UCSD) - Rady School of Management , University of Southern California - Department of Economics and University of Southern California
Date Posted: June 26, 2008
Last Revised: October 03, 2012
Working Paper Series
2526 downloads

Incl. Electronic Paper Brands Matter: An Empirical Demonstration of the Creation of Shareholder Value Through Brands
Thomas Madden , Frank Fehle and Susan Fournier
University of South Carolina - Moore School of Business , BlueCrest Capital and Boston University
Date Posted: November 01, 2002
Working Paper Series
2166 downloads

Incl. Electronic Paper Performance in Service Marketing from Philosophy to Customer Relationship Management
Victor Danciu
Independent
Date Posted: July 14, 2007
Working Paper Series
2072 downloads

Incl. Electronic Paper The Artist and the Brand
European Journal of Marketing, Vol. 39, No. 11, pp. 1291-1305, 2005
Jonathan E. Schroeder
Rochester Institute of Technology
Date Posted: April 16, 2005
Accepted Paper Series
1932 downloads

Incl. Electronic Paper Brand Culture: Trade Marks, Marketing and Consumption
TRADE MARKS AND BRANDS: AN INTERDISCIPLINARY CRITIQUE, Jane Ginsburg, Lionel Bently and Jennifer Davis, eds., Cambridge University Press, pp. 161-176, 2008
Jonathan E. Schroeder
Rochester Institute of Technology
Date Posted: February 09, 2007
Last Revised: January 27, 2008
Accepted Paper Series
1902 downloads

Incl. Electronic Paper Stealth Marketing: How to Reach Consumers Surreptitiously
California Management Review, 2004
Andrew M. Kaikati and Jack G. Kaikati
University of Georgia - Terry College of Business and Southern Illinois University at Edwardsville
Date Posted: May 06, 2009
Accepted Paper Series
1852 downloads

Incl. Electronic Paper Some Issues about Risk Management for E-Banking
FUTURE OF BANKING AFTER THE YEAR 2000 IN THE WORLD AND IN THE CZECH REPUBLIC, S. Poloucek, D. Stavarek, eds., Karvina: Silesian University, 2005
Mircea Georgescu
Al. I. Cuza University
Date Posted: May 19, 2006
Accepted Paper Series
1782 downloads

Incl. Electronic Paper The Effects of Traditional and Social Earned Media on Sales: A Study of a Microlending Marketplace
Journal of Marketing Research, 49 (October).
Andrew T. Stephen and Jeff Galak
University of Pittsburgh and Carnegie Mellon University
Date Posted: September 29, 2009
Last Revised: April 06, 2012
Accepted Paper Series
1694 downloads

Incl. Electronic Paper Corporate Reputation: The Definitional Landscape
Corporate Reputation Review, Vol. 9, No. 1, 2006
Michael L. Barnett , John Jermier and Barbara A. Lafferty
Rutgers Business School, Newark & New Brunswick , University of South Florida and University of South Florida
Date Posted: December 12, 2005
Accepted Paper Series
1693 downloads

Incl. Electronic Paper Visual Analysis of Images in Brand Culture
GO FIGURE: NEW DIRECTIONS IN ADVERTISING RHETORIC, Barbara J. Phillips, Edward McQuarrie, eds., M.E. Sharpe, pp. 277-296, 2008
Jonathan E. Schroeder
Rochester Institute of Technology
Date Posted: October 31, 2006
Last Revised: July 19, 2012
Accepted Paper Series
1520 downloads

Incl. Electronic Paper Reinventing the Giant Corporation: The Case of Tata Steel - Diagnosis
Vikalpa: Journal for Decision Makers, Vol. 31, No. 3, pp. 138-142, July-September 2006
Manoj Anand and Dr. Karamjeet Singh
Indian Institute of Management Lucknow - Noida Campus and Panjab University - University Business School
Date Posted: October 18, 2006
Accepted Paper Series
1385 downloads

Incl. Electronic Paper Hybrid Financial Instruments, Cost of Capital and Regulatory Arbitrage - An Empirical Investigation
Journal of Applied Research in Accounting and Finance (JARAF), Vol. 1, No. 1, p. 43, 2006
Tyrone M. Carlin , Nigel Finch and Guy Ford
The University of Sydney Business School , The University of Sydney Business School and Macquarie University - Graduate School of Management
Date Posted: November 09, 2006
Accepted Paper Series
1371 downloads

Incl. Electronic Paper Co-Branding: The State of the Art
Schmalenbach Business Review, Vol. 60, October 2008 , University of Fribourg Marketing Working Paper No. 1
Bernd Helmig , Jan-Alexander Huber and Peter S.H. Leeflang
Department of Business Administration, Chair Public & Nonprofit Management , Bain & Company and University of Groningen - Faculty of Economics and Business
Date Posted: June 13, 2007
Accepted Paper Series
1364 downloads

Incl. Electronic Paper Marketing Planning Process under a Network Approach
FEARP Working Paper No. 0015/2003
Marcos Fava Neves
University of Sao Paulo (USP) - Business Administration
Date Posted: February 04, 2004
Working Paper Series
1286 downloads

Incl. Electronic Paper Critical Visual Analysis
HANDBOOK OF QUALITATIVE METHODS IN MARKETING, Russell Belk, ed., pp. 303-321, Aldershot, UK: Edward Elgar, 2006
Jonathan E. Schroeder
Rochester Institute of Technology
Date Posted: September 22, 2005
Accepted Paper Series
1255 downloads

Incl. Electronic Paper Marketing in New Ventures: Theory and Empirical Evidence
Schmalenbach Business Review, Vol. 56, pp. 164-199, April 2004
Marc Gruber
Ecole Polytechnique Federale de Lausanne - MTEI
Date Posted: June 28, 2004
Accepted Paper Series
1177 downloads

Incl. Electronic Paper Approaches to Customer Segmentation
Journal of Relationship Marketing, 2007
Bruce Cooil , Lerzan Aksoy and Timothy L. Keiningham
Vanderbilt University - Statistics , Koc University and Ipsos Loyalty - North America
Date Posted: August 02, 2006
Accepted Paper Series
1165 downloads

Incl. Electronic Paper Performance in Service Marketing
Victor Danciu
Independent
Date Posted: June 30, 2007
Working Paper Series
1130 downloads

Incl. Electronic Paper Internet Retailing as a Marketing Strategy
Tinbergen Institute Discussion Paper No. TI 05-038/1
Maarten Janssen and Rob van der Noll
University of Vienna and University of Amsterdam - SEO Economic Research
Date Posted: May 19, 2005
Working Paper Series
1114 downloads

Incl. Electronic Paper Information Technology and Firm Profitability: Mechanisms and Empirical Evidence
MIS Quarterly, Vol. 36, No. 1, pp. 205-224, 2012
Sunil Mithas , Ali R. Tafti , Indranil Bardhan and Jie Mein Goh
University of Maryland - Robert H. Smith School of Business , University of Illinois at Urbana-Champaign , University of Texas at Dallas and Fundación Instituto de Empresa, S.L. - IE Business School
Date Posted: July 15, 2007
Last Revised: February 22, 2012
Accepted Paper Series
1107 downloads

Incl. Electronic Paper Freemium: Attributes of an Emerging Business Model
Nicolas Pujol
Pujol Enterprises LLC
Date Posted: December 03, 2010
Last Revised: December 15, 2010
Working Paper Series
1024 downloads

Incl. Electronic Paper An Analysis of the Marketing Strategy of Vicks Vaporub
Marketing Mastermind, pp. 9-17, April 2005
Amit Banerji and Tarun Jain
affiliation not provided to SSRN and Supreme Court of India
Date Posted: August 11, 2008
Last Revised: December 23, 2008
Accepted Paper Series
982 downloads

Incl. Electronic Paper The Top Ten NLRB Cases on Facebook Firings and Employer Social Media Policies
92 Oregon Law Review 337 (2013)
Christine Neylon O'Brien
Boston College - Carroll School of Management
Date Posted: June 13, 2013
Last Revised: January 08, 2014
Accepted Paper Series
966 downloads

Incl. Electronic Paper Organizational Citizenship Behavior and the Quantity and Quality of Work Group Performance
Journal of Applied Psychology, Vol. 82, No. 2, pp. 262-270, 1997
Philip M. Podsakoff , Michael Ahearne and Scott B. MacKenzie
Indiana University - Kelley School of Business - Management & Entrepreneurship , University of Houston - C.T. Bauer College of Business and Indiana University - Kelley School of Business - Department of Marketing
Date Posted: April 06, 2010
Accepted Paper Series
959 downloads

Incl. Electronic Paper Influence of Brand Name on Consumer Decision Making Process - An Empirical Study on Car Buyers
Va Trimitem Atasat, Vol. 10, No. 2, p. 12, 2010
Mohammad Shamsuddoha , Mohammed Alamgir , Tasnuba and Alexandru Nedelea
University of Chittagong , University of Chittagong , University of Science and Technology Chittagong (USTC) - Faculty of Business Administration and Stefan cel Mare University Suceava
Date Posted: March 06, 2011
Last Revised: May 12, 2011
Accepted Paper Series
940 downloads

Incl. Electronic Paper The Competitive Success of the Brand: A New Management and Marketing Approach
Victor Danciu
Independent
Date Posted: July 31, 2007
Working Paper Series
923 downloads

Incl. Electronic Paper Online Word of Mouth and its Implications for Trademark Law
Santa Clara Univ. Legal Studies Research Paper No. 07-46, TRADEMARK LAW AND THEORY: A HANDBOOK OF CONTEMPORARY RESEARCH, Graeme B. Dinwoodie and Mark D. Janis, eds., Edward Elgar Press, 2007
Eric Goldman
Santa Clara University - School of Law
Date Posted: October 10, 2007
Last Revised: February 01, 2014
Accepted Paper Series
921 downloads

Incl. Electronic Paper Grapes of Wrath: The Angry Effects of Self Control
Journal of Consumer Research, Forthcoming
David Gal and Wendy Liu
Northwestern University - Kellogg School of Management and University of California, San Diego (UCSD) - Rady School of Management
Date Posted: January 27, 2011
Accepted Paper Series
887 downloads

Incl. Electronic Paper Consumer Buying Behaviour in Fashion Retailling: Empirical Evidences
Susana Azevedo , Maria Madalena Pereira , João J. M. Ferreira and Vilma Pedroso
University of Beira Interior , University of the Interior of Beira , University of Beira Interior and University of the Interior of Beira
Date Posted: November 19, 2008
Working Paper Series
853 downloads

Incl. Electronic Paper An Analysis of Students Satisfaction in a Higher Education Context
Ciprian M. Ceobanu , Corneliu I. Munteanu , Claudia Bobalca and Oana D. Anton
Alexandru Ioan Cuza University Iasi , Alexandru Ioan Cuza University , Alexandru Ioan Cuza University and affiliation not provided to SSRN
Date Posted: May 14, 2008
Working Paper Series
852 downloads

Incl. Electronic Paper Marketing Meets Finance
Victor J. Cook Jr., William Moult and Jim Spaeth
Tulane University - A.B. Freeman School of Business , Sequent Partners and Sequent Partners
Date Posted: January 30, 2007
Working Paper Series
838 downloads

Incl. Electronic Paper Improving Online Dating with Virtual Dates
HBS Marketing Research Paper No. 06-058
Jeana Frost , Michael I. Norton and Dan Ariely
Boston University , Harvard Business School - Marketing Unit and Duke University - Fuqua School of Business
Date Posted: November 17, 2006
Working Paper Series
817 downloads

Incl. Electronic Paper Resistance to Brand Switching When a Radically New Brand is Introduced: A Social Identity Theory Perspective
Journal of Marketing, Forthcoming
Son K. Lam , Michael Ahearne , Ye Hu and Niels Schillewaert
University of Georgia , University of Houston - C.T. Bauer College of Business , University of Houston - Bauer College of Business and Vlerick Leuven Ghent Management School
Date Posted: April 06, 2010
Last Revised: June 02, 2010
Accepted Paper Series
808 downloads

Incl. Electronic Paper Post-it Note Persuasion: A Sticky Influence
Journal of Consumer Psychology, 2005
Randy Garner
Sam Houston State University
Date Posted: November 02, 2004
Accepted Paper Series
799 downloads

Incl. Electronic Paper Impact of Packaging on the Buying Behaviour of Consumers in a Communicationally Remote Urban Area
Research Bulletin of the Institute of Cost and Works Accountants of India, Vol. 27, pp. 200-204, 2005
Bidyut Jyoti Bhattacharjee and Dibyojyoti Bhattacharjee
affiliation not provided to SSRN and Assam University
Date Posted: June 26, 2010
Accepted Paper Series
781 downloads

Incl. Electronic Paper Social Media Intelligence: Measuring Brand Sentiment from Online Conversations
David A. Schweidel , Wendy W. Moe and Chris Boudreaux
Emory University - Department of Marketing , University of Maryland - Robert H. Smith School of Business and SocialMediaGovernance.com
Date Posted: June 29, 2011
Last Revised: June 22, 2014
Working Paper Series
781 downloads

Incl. Electronic Paper The Quality of Firm's Output as Factual Communication: The Role of Word-of-Mouth (Le Prestazioni Dell'Impresa come Comunicazione "di Fatto" e il Ruolo del Passaparola)
Sinergie, Vol. 59, pp. 147-159, 2002
Aurelio G. Mauri
Università IULM
Date Posted: June 09, 2005
Accepted Paper Series
731 downloads

Incl. Electronic Paper How to Compete in the Metaverse: The Business Models in Second Life
U of Udine Economics Working Paper No. 01-2007
Maria Rosita Cagnina and Michele Poian
Università degli Studi di Udine - Department of Economics and Università degli Studi di Udine - Department of Economics
Date Posted: January 31, 2008
Working Paper Series
722 downloads

Incl. Electronic Paper Merchants of Morality
Foreign Policy, Vol. 129, pp. 36-45, March/April 2002
Clifford Bob
Duquesne University
Date Posted: August 07, 2006
Accepted Paper Series
713 downloads

Incl. Electronic Paper Stealth Marketing and Editorial Integrity
Texas Law Review, Vol. 85, p. 83, 2006
Ellen P. Goodman
Rutgers University School of Law - Camden
Date Posted: April 20, 2006
Accepted Paper Series
709 downloads

Incl. Electronic Paper The Dirt on Coming Clean: Perverse Effects of Disclosing Conflicts of Interest
Daylian M. Cain , George Loewenstein and Don A. Moore
Yale School of Management , Carnegie Mellon University - Department of Social and Decision Sciences and University of California, Berkeley - Haas School of Business
Date Posted: January 12, 2009
Working Paper Series
702 downloads

Incl. Electronic Paper The Emergence of Opinion Leaders in a Networked Online Community: A Dyadic Model with Time Dynamics and a Heuristic for Fast Estimation
Management Science, Forthcoming
Yingda Lu , Kinshuk Jerath and Param Vir Singh
Carnegie Mellon University - David A. Tepper School of Business , Columbia University - Columbia Business School and Carnegie Mellon University - David A. Tepper School of Business
Date Posted: March 04, 2010
Last Revised: January 28, 2013
Accepted Paper Series
689 downloads

Incl. Electronic Paper Does Uncertainty Matter? Consumer Behaviour Under Three-Part Tariffs
Marketing Science, Vol. 26, No. 5, pp. 698-710, September-October 2007
Anja Lambrecht , Katja Seim and Bernd Skiera
London Business School , University of Pennsylvania - Business & Public Policy Department and University of Frankfurt - Department of Marketing
Date Posted: May 08, 2006
Last Revised: November 30, 2011
Accepted Paper Series
686 downloads

Incl. Electronic Paper What's in a Name? Persuasion Perhaps
Journal of Consumer Psychology, 2005
Randy Garner
Sam Houston State University
Date Posted: April 09, 2004
Accepted Paper Series
684 downloads

Incl. Electronic Paper Paying Too Much and Being Happy About it: Existence, Causes and Consequences of Tariff-Choice Biases
Journal of Marketing Research, Vol. XLIII, pp. 212-223, May 2006
Anja Lambrecht and Bernd Skiera
London Business School and University of Frankfurt - Department of Marketing
Date Posted: December 04, 2006
Last Revised: January 29, 2008
Accepted Paper Series
683 downloads


 

1 2 3 4 ... Last | Next >


 

© 2014 Social Science Electronic Publishing, Inc. All Rights Reserved.  FAQ   Terms of Use   Privacy Policy   Copyright   Contact Us
This page was processed by apollo2 in 6.438 seconds