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JEL Code: M3
685,271 Total downloads
Showing Papers 61 - 110 of 2,919
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An Open Communication to the National Ocean Council and the Northeast Regional Planning Body on Issues of Ethics, Truth, and GIS Mapping
Thomas Angell Hatfield
Date Posted: April 20, 201316 downloads
Demand Effects of Consumers' Stated and Revealed Preferences
Per Engstrom and
Eskil Forsell
Date Posted: April 20, 201335 downloads
A Comparison of Theory and Practice in Market Intelligence Gathering for Australian Micro-Businesses and SMEs Proceedings of 19th International Business Research Conference 2012
Pauline Ross
,
Carol G. McGowan and
Lee E. J. Styger
Date Posted: April 19, 20136 downloads
Fit Diversity, Structure and Measurability
Jose M. Pinheiro
Date Posted: April 19, 2013Last Revised: April 21, 201311 downloads
Examination of the Individual Competencies that Differentiate Results in Direct Sales Contemporary Economics, Vol. 7, No. 1, pp. 83-100, 2013
Barbara Sypniewska
Date Posted: April 18, 201312 downloads
Visualscape: A New Scale to Measure Visual Elements in Organized Retailing
Shilpa Bagdare
and
Subhadip Roy
Date Posted: April 18, 2013
Inserción Del Mercadeo Verde En Prácticas Empresariales En Colombia (Casos De Estudio) (Insertion of Green Marketing in Business Practices in Colombia (Case Studies)) Revista Luna Azul
Lina Maria Echeverri
Date Posted: April 17, 201312 downloads
Organisational Structure and Innovation Development Journal, Vol. D, Part 1, January 1979, The Cyprus Productivity Centre
Savvakis C. Savvides
Date Posted: April 17, 201313 downloads
Properties of Instrumental Variables Estimation in Logit-Based Demand Models: Finite Sample Results
Rick L. Andrews
and
Peter Ebbes
Date Posted: April 16, 201312 downloads
Friendships in Online Peer-to-Peer Lending: Pipes, Prisms, and Social Herding
De Liu ,
Yong Lu
and
Daniel Brass
Date Posted: April 15, 201348 downloads
Estimation of Beauty Contest Auctions
Hema Yoganarasimhan
Date Posted: April 14, 20138 downloads
Shrinking Goods Emory Law and Economics Research Paper, Forthcoming
Daniel Levy and
Avichai Snir
Date Posted: April 12, 201310 downloads
Financial Institutions’ Marketing Communication During Economic Downturn and Implications on the Corporate Image
Ilijana Petrovska ,
Milica Todorovska
and
Ljupka Naumovska
Date Posted: April 09, 201311 downloads
Role of Life Style in Apparel Store Selection: Experience of Indian Youth Pujara, T. V. (2012). Role of life style in selecting apparel store: Experience of Indian Youth. Pacific Business Review International, 4(4), 69-108.
Tejash Pujara
Date Posted: April 09, 20132 downloads
User Innovation - Empirical Evidence from Russia Higher School of Economics Research Paper No. WP BRP 08/STI/2013
Anna Igorevna Zaytseva
,
Olga Shuvalova
and
Dirk Meissner
Date Posted: April 08, 2013Last Revised: April 21, 201324 downloads
The Effects of Product Line Breadth: Evidence from the Automotive Industry
Antonio Moreno
and
Christian Terwiesch
Date Posted: April 08, 201324 downloads
Limited Consumer Attention in International Trade CESifo Working Paper Series No. 4166
Hartmut Egger
and
Josef Falkinger
Date Posted: April 05, 201312 downloads
Automatic Classification of Social Media Messaging Using Multi-Dimensional Sentiment Analysis and Crowdsourcing
Radu Machedon
,
William M. Rand
and
Yogesh V. Joshi
Date Posted: April 05, 201332 downloads
Should Firms Employ Personalized Pricing? ISER Discussion Paper No. 869
Toshihiro Matsumura
and
Noriaki Matsushima
Date Posted: April 04, 20134 downloads
Social Media Marketing: How Much Are Influentials Worth?
Zsolt Katona
Date Posted: April 02, 201338 downloads
Brewing the Recipe for Beer Brand Equity
Cristina Calvo Porral
and
Normand Bourgault
Date Posted: April 02, 2013Last Revised: April 09, 201321 downloads
The Role of Brand Characteristics in Brand Alliance Engagement with Different Types of Partners: An Exploratory Study E. B. Samuylova, D. V. Muravskii, M. M. Smirnova, O. N. Alkanova. The role of brand characteristics in brand alliance engagement with different types of partners: an exploratory study # 8 (E)–2012, Graduate School of Management, St. Petersburg State University: SPb, 2012,
Elena Samuylova ,
Daniil Muravskii ,
Maria Smirnova and
Olga Alkanova
Date Posted: April 02, 20135 downloads
Consumer Perceptions of Service Constellations: Implications for Service Innovation Journal of Service Management 24(3), Forthcoming
Allard C.R. van Riel
,
Giulia Calabretta
,
Paul H. Driessen ,
Bas Hillebrand
,
Ashlee Humphreys
,
Manfred Krafft
and
Sander F.M. Beckers
Date Posted: April 01, 201321 downloads
Global Trends of Media Ownership and Concentration Columbia Business School Research Paper No. 13-22
Eli M. Noam
Date Posted: April 01, 2013
Toward the Next Generation of Media -- Cloud TV: Markets and Policy Columbia Business School Research Paper No. 13-21
Eli M. Noam
Date Posted: April 01, 2013
Are People Willing to Pay More for Socially Responsible Products: A Meta-Analysis
Stephanie M. Tully
and
Russell S. Winer
Date Posted: March 29, 201371 downloads
Creating Attachment Through Advertising: Loss Aversion and Pre-Purchase Information CER-ETH – Center of Economic Research at ETH Zurich Working Paper No. 13/177,
Heiko Karle
Date Posted: March 29, 20135 downloads
An Application of AHP in Optimizing Customer Satisfaction in a Services Marketing Scenario S. Saibaba et al. (Eds.): Innovative Marketing Strategies For Emerging Markets - What’s Next, pp. 20-27, SSIM, Hyderabad 2013,
Debabrata Das
Date Posted: March 29, 201334 downloads
Coordinating Static and Dynamic Supply Chains with Advertising through Two-Part Tariffs Quaderni DSE Working Paper N° 874,
Luca Lambertini
Date Posted: March 28, 201322 downloads
Managing Brand of Cross-Border Tourist Destinations: Case Study Cross-Border Cooperation Karlovac County (CRO) – Southeast Slovenia (SLO) 8th International Conference «Economic Integration, Competition and Cooperation», Opatija, Croatia, 2011.,
Silvija Vitner Marković
and
Neven Šerić
Date Posted: March 26, 2013Last Revised: April 16, 20138 downloads
Product Ideation in Social Networks Columbia Business School Research Paper No. 13-13
Andrew T. Stephen ,
Peter Pal Zubcsek
and
Jacob Goldenberg
Date Posted: March 26, 2013Last Revised: April 05, 201351 downloads
The Value of Customer Co-Created Knowledge during the Innovation Process Journal of Product Innovation Management, Forthcoming
Dominik Mahr
,
Annouk Lievens
and
Vera Blazevic
Date Posted: March 26, 2013173 downloads
Corporate Identity: Identifying Dominant Elements in CI Models
Jeremiah Iyamabo ,
Seyi Owolawi
,
Olutayo Otubanjo and
Mustapha Tosin Balogun
Date Posted: March 24, 201310 downloads
The Importance of Diverse Stakeholders in Place Branding: The Case of I Feel Slovenia Anatolia. An International Journal of Tourism and Hospitality Research, Vol. 23, No. 1, pp. 49-60, 2012
Maja Konecnik Ruzzier
and
Nusa Petek
Date Posted: March 24, 20139 downloads
Market Valuation of Intangible Capital in China
Yin Yu and
Carol Padgett
Date Posted: March 23, 201315 downloads
Promotion of an Efficient Energy Use and Use of Renewable Sources of Energy
Štefan Bojnec and
Drago Papler
Date Posted: March 23, 20135 downloads
Consumer Preferences for Alternative Fuel Vehicles: A Discrete Choice Analysis FCN Working Paper No. 20/2011 (revised December 2012)
André Hackbarth
and
Reinhard Madlener
Date Posted: March 21, 201327 downloads
Effectiveness of the Direct Marketing as the Promotional Element of an Enterprise
Iva Gregurec
and
Kristina Brodar
Date Posted: March 21, 201316 downloads
How Virtuous is Your Firm? A Checklist Electronic Journal of Business Ethics and Organization Studies, 2009, 14, 14-20
Hershey H. Friedman
and
Linda Weiser Friedman
Date Posted: March 21, 201316 downloads
Conceptualization and Measurement of Integrated Marketing Communication
Bruno Završnik
and
Damjana Jerman
Date Posted: March 21, 201315 downloads
Households’ Perceptions on Electricity Consumption in Slovenia 8th International Conference «Economic Integration, Competition and Cooperation», Opatija, Croatia, 2011.,
Štefan Bojnec and
Drago Papler
Date Posted: March 20, 2013Last Revised: May 04, 20132 downloads
Charitable Intent and Bidding in Charity Auctions
Peter T. L. Popkowski Leszczyc
,
Chun Qiu
,
Shenyu Li
and
Michael H. Rothkopf
Date Posted: March 20, 201322 downloads
Direct-to-Consumer Advertising and Consumer Welfare International Journal of Industrial Organization, Vol. 31, No. 2, pp. 164-180, 2013
Jayani Jayawardhana
Date Posted: March 20, 2013
Implementation of Integrated Marketing Communication on Market Performance of Brands in the Field of OTC Products 8th International Conference 'Economic Integration, Competition and Cooperation', Opatija, Croatia, 2011
Bruno Završnik
and
Damjana Jerman
Date Posted: March 20, 2013Last Revised: April 15, 201334 downloads
Universities as Brands - the Role of Branding in Educational Theories
Wolfgang Nedobity
Date Posted: March 19, 2013Last Revised: April 08, 201321 downloads
The Image as a Possible Source of Competitive Advantage of the Destination – The Case of Slovenia Tourism Review, 2002, Vol. 57, No. 1 & 2, pp. 6-12
Maja Konecnik Ruzzier
Date Posted: March 18, 20132 downloads
Slovenia as a Tourism Destination: Differences in Image Evaluations Perceived by Tourism Representatives from Closer and More Distant Markets Economic and Business Review, 2005, Vol. 7, No. 3, pp. 261-282
Maja Konecnik Ruzzier
Date Posted: March 18, 20135 downloads
Tourism Destination Brand Identity: The Case of Slovenia Journal of Brand Management, 2008, vol. 15, no. 3, pp. 177-189
Maja Konecnik Ruzzier
and
Frank M. Go
Date Posted: March 18, 201317 downloads
The Pursuit of Privacy in a World Where Information Control is Failing Harvard Journal of Law and Public Policy, Vol. 36, No. 2, 2013
Adam D. Thierer
Date Posted: March 17, 2013146 downloads
Organizational Culture and Reputation - Vectors in Shaping Successful Retail Brand Value Tăchiciu L., Ioncică M., Iosif A., Pantelescu A., (eds.), The 22nd RESER Interantional Conference – Services and Economic Development Local and Global Challanges – Conference Pogramme and Abstracts, RESER 2012, European Association for Research on Services, 22nd International Conference Bucharest,
Dan Cristian Dabija
Date Posted: March 17, 201316 downloads
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