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SSRN eLibrary Statistics:
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489,423
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Full Text Papers:
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398,298
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Authors:
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228,729
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Last 12 months:
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69,626
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66,741,858
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SSRN eLibrary Search Results
JEL Code: M31
431,859 Total downloads
Showing Papers 621 - 670 of 1,897
Sort By
Uncovering and Treating Unobserved Heterogeneity with Fimix-Pls: Which Model Selection Criterion Provides an Appropriate Number of Segments?
Schmalenbach Business Review, Vol. 63, pp. 34-62, January 2011
Marko Sarstedt
,
Jan-Michael Becker
,
Christian M. Ringle
,
Manfred Schwaiger
and
Schmalenbach Business Review
Otto-von-Guericke University
,
University of Cologne - Department of Marketing and Brand Management
,
Hamburg University of Technology (TUHH)
,
Ludwig Maximilians University of Munich - Faculty of Business Administration (Munich School of Management)
and
affiliation not provided to SSRN
Date Posted: July 05, 2011
Accepted Paper Series
96 downloads
An Investigation of Perception Differences Regarding E-Service Quality Dimensions Among E-Service Customers
Ç.Ü. Sosyal Bilimler Enstitüsü Dergisi, Vol. 17, No. 3, pp. 47-62, 2008,
Bülent Başaran
and
Hakan Çelik
Bilecik Şeyh Edebali University
and
Bilecik University
Date Posted: July 04, 2011
Accepted Paper Series
34 downloads
Perceived Electronic Service Quality by Individual Customers
Anadolu Üniversitesi Sosyal Bilimler Dergisi Anadolu University Journal Of Social Sciences, Vol. 8, No. 2, pp. 129-152, 2008
,
Hakan Çelik
and
Bülent Başaran
Bilecik University
and
Bilecik Şeyh Edebali University
Date Posted: July 04, 2011
Accepted Paper Series
32 downloads
Self-Service at UAE Petrol Forecourts: Marketing in Unfamiliar Terrain?
International Journal of Business & Globalisation, Vol. 6, Issue 1, pp. 104-116, 2011
Nnamdi O. Madichie
University of Sharjah
Date Posted: July 01, 2011
Last Revised: April 18, 2012
Accepted Paper Series
15 downloads
Creating Lifelong Learning Through Service Learning
Business Education & Administration, Vol. 2, No. 1, pp. 1-14, 2010
Farideh A. Farazmand
,
Robert D. Green
and
Philip J. Miller
Lynn University
,
Lynn University
and
affiliation not provided to SSRN
Date Posted: June 30, 2011
Accepted Paper Series
38 downloads
Customer’s Perception of Purchasing Process in the Internet- The Elements Influencing Customer’s Satisfaction
Urszula Swierczynska Kaczor
and
Pawel Kossecki
Akademia Swietokrzyska
and
The Polish National Film, Television and Theatre School
Date Posted: June 30, 2011
Working Paper Series
67 downloads
Do Female Consumers Have Higher Ethical Perceptions of Marketing?
Global Journal of Business Research, Vol. 5, No. 1, pp. 85-100, 2011
Robert D. Green
and
Ghensy Antoine
Lynn University
and
Lynn University
Date Posted: June 29, 2011
Accepted Paper Series
93 downloads
Evidence on the Content of Physician Websites
Global Journal of Business Research, Vol. 5, No. 3, pp. 93-100
Maria H. Sanchez
and
Peter M. Sanchez
Rider University - Department of Accounting
and
Villanova University
Date Posted: June 29, 2011
Accepted Paper Series
40 downloads
Marketing the Hotel Sector in Economic Crisis Evidence from Mauritius
Global Journal of Business Research, Vol. 5, No. 2, pp. 1-12
Perunjodi Naidoo
,
Prabha Ramseook-Munhurrun
and
Ashwin K. Seetaram
University of Technology, Mauritius (UTM)
,
University of Technology, Mauritius (UTM)
and
Association des Hôteliers et Restaurateurs de L'Ile Maurice (AHRIM)
Date Posted: June 29, 2011
Accepted Paper Series
193 downloads
Multidimensional Performance Measurement in Islamic Banking
Global Journal of Business Research, Vol. 4, No. 3, pp. 47-60, 2010
Ehab K. A. Mohamed
Sultan Qaboos University
Date Posted: June 29, 2011
Accepted Paper Series
156 downloads
Opinion Leaders and Their Influence on Consumer Purchasing Behavior in Saudi Arabia
Global Journal of Business Research, Vol. 4, No. 4, pp. 51-70, 2010
Hussein Abdulla El-Omari
and
H. Martin Shane
affiliation not provided to SSRN
and
affiliation not provided to SSRN
Date Posted: June 29, 2011
Accepted Paper Series
121 downloads
Optimal Pricing of Executive MBA Programs
Business Education & Administration, Vol. 2, No. 1, pp. 93-104, 2010
Francis Petit
Fordham University
Date Posted: June 29, 2011
Accepted Paper Series
39 downloads
The Influence of Brand Personality - Evidence from India
Global Journal of Business Research, Vol. 5, No. 3, pp. 79-83
Sangeeta Trott
Institute for Technology and Management (ITM)
Date Posted: June 29, 2011
Accepted Paper Series
140 downloads
The Perils of 'Selective Listening' in Social Media Monitoring: Sentiment and Venue Choice in Social Media Posting Behavior
David A. Schweidel
and
Wendy W. Moe
Emory University - Department of Marketing
and
University of Maryland - Robert H. Smith School of Business
Date Posted: June 29, 2011
Last Revised: October 18, 2012
Working Paper Series
556 downloads
Total Quality Management Adoption in a Public Hospital: Evidence from Mauritius
Global Journal of Business Research, Vol. 5, No. 3, pp. 67-77
Prabha Ramseook-Munhurrun
,
Vedmani Munhurrun
and
Arkrasunsingh Panchoo
University of Technology, Mauritius (UTM)
,
Industrial Engineer and Researcher
and
University of Technology, Mauritius (UTM)
Date Posted: June 29, 2011
Accepted Paper Series
329 downloads
We-Commerce: Evidence on a New Virtual Commerce Platform
Global Journal of Business Research, Vol. 4, No. 4, pp. 107-124, 2010
Andreas Klein
and
Parimal Bhagat
University of Duisburg-Essen
and
Indiana University of Pennsylvania
Date Posted: June 29, 2011
Accepted Paper Series
91 downloads
Effects of Information Technologies and Systems on Returned Products Management in Manufacturing Companies
9th International Conference on Knowledge, Economy & Management Proceedings, Sarajevo-Bosnia & Herzegovina, June 2011
Bülent Başaran
Bilecik Şeyh Edebali University
Date Posted: June 28, 2011
Accepted Paper Series
55 downloads
Consumer Neuroscience: Pricing Research to Gain and Sustain a Cutting Edge Competitive Advantage by Improving Customer Value and Profitability
Malte Kumlehn
University of Umea - Department of Business Administration
Date Posted: June 25, 2011
Working Paper Series
182 downloads
Online Learning as a Change Agent in Education
Linda Weiser Friedman and
Hershey H. Friedman
Baruch College, CUNY - Zicklin School of Business
and
Brooklyn College - Department of Finance and Business Management
Date Posted: June 22, 2011
Last Revised: January 13, 2012
Working Paper Series
111 downloads
The Role of Pictorial Discourses in the Forty-Fourth Presidential Election of America
European Journal of Social Sciences, Vol. 15, Issue 3, 2010
Mohammad Soltanifar
and
Bahareh Bakhshi
Science and Research Branch of Islamic Azad University
and
Science and Research Branch of Islamic Azad University
Date Posted: June 22, 2011
Accepted Paper Series
15 downloads
Worlds Collide: Exploring the Use of Social Media Technologies for Online Learning
Decision Sciences Institute Conference, November 2011
Linda Weiser Friedman and
Hershey H. Friedman
Baruch College, CUNY - Zicklin School of Business
and
Brooklyn College - Department of Finance and Business Management
Date Posted: June 22, 2011
Accepted Paper Series
134 downloads
Encouraging Consumer Use of Hospital Quality Information: Both Cognitive and Emotional Appeals Contribute
Frank Funderburk
Centers for Medicare and Medicaid Services
Date Posted: June 21, 2011
Working Paper Series
92 downloads
Governance Mechanisms in Domestic and International Buyer-Supplier Relationships:
An Empirical Study
Industrial Marketing Management, Forthcoming
Bjoern S. Ivens
Otto-Friedrich-University Bamberg
Date Posted: June 21, 2011
Accepted Paper Series
Event Sponsoring as a Communication Tool to Tribes: International Brands Versus Consumer Point of View
Journal of Business and Economics, Vol. 2, No. 3, pp. 198-208, 2011
Laurent Arnone
,
Angy Geerts
and
Scoubeau Chantal
University of Mons
,
University of Mons
and
University of Mons-Hainaut - Warocqué School of Economics and Business Administration, Warocqué Research Center
Date Posted: June 19, 2011
Accepted Paper Series
28 downloads
Fear, Social Projection, and Financial Decision Making
Journal of Marketing Research, Forthcoming
Chan Jean Lee
and
Eduardo B. Andrade
University of California, Berkeley - Haas School of Business
and
University of California, Berkeley - Haas School of Business
Date Posted: June 19, 2011
Accepted Paper Series
115 downloads
Disentangling Preferences and Learning in Brand Choice Models
Simon School Working Paper No. FR 11-27
Sangwoo Shin
,
Sanjog Misra and
Dan Horsky
affiliation not provided to SSRN
,
Simon Graduate School of Business, University of Rochester
and
Simon Graduate School of Business, University of Rochester
Date Posted: June 18, 2011
Working Paper Series
75 downloads
High Correlation between Net Promoter Score and Evolution of Consumer’s Willingness to Pay (Empirical Evidence from European Mobile Markets)
François Jeanjean
France Telecom - Orange Group
Date Posted: June 18, 2011
Working Paper Series
119 downloads
Service Quality in the Private Banking Business
Financial Markets and Portfolio Management, Vol. 25, No. 2, 2011
Markus Rudolf
and
Carsten Horn
WHU Otto Beisheim Graduate School of Management
and
affiliation not provided to SSRN
Date Posted: June 16, 2011
Accepted Paper Series
Competitive Bundling and Counterbundling with Generalist and Specialist Firms
Management Science, Vol. 53, No. 1, pp. 159–168, January 2007,
Bikram Ghosh
and
Subramanian Balachander
University of South Carolina
and
Purdue University
Date Posted: June 13, 2011
Accepted Paper Series
Limited Edition Products: When and When Not to Offer Them
Marketing Science, Vol. 28, No. 2, pp. 336–355, March-April 2009,
Subramanian Balachander
and
Axel Stock
Purdue University
and
University of Central Florida
Date Posted: June 13, 2011
Accepted Paper Series
Why Bundle Discounts Can Be a Profitable Alternative to Competing on Price Promotions
Marketing Science, Vol. 29, No. 4, pp. 624–638, July-August 2010,
Subramanian Balachander
,
Bikram Ghosh
and
Axel Stock
Purdue University
,
University of South Carolina
and
University of Central Florida
Date Posted: June 13, 2011
Accepted Paper Series
'Showrooming' and Price-Matching Guarantee
Qihong Liu
University of Oklahoma - Department of Economics
Date Posted: June 10, 2011
Last Revised: May 13, 2013
Working Paper Series
61 downloads
Towards a Sustainable Coffee Market? Paradoxes Faced by a Multinational Company
Corporate Social Responsibility and Environmental Management, Forthcoming
Ans Kolk
University of Amsterdam - University of Amsterdam Business School
Date Posted: June 10, 2011
Accepted Paper Series
120 downloads
Augmenting Purchase Intent: An Empirical Study on the Effects of Utilizing Augmented Reality in Online Shopping
Amanda Michelle Schwartz
University of California, Riverside - A. Gary Anderson Graduate School of Management
Date Posted: June 08, 2011
Working Paper Series
167 downloads
What is the Future of E-Books?
Prabhakar Krishnamurthy
SRM University
Date Posted: June 06, 2011
Working Paper Series
138 downloads
Roi Implications for Pharmaceutical Promotional Expenditures: The Role of Marketing Mix Interactions
Journal of Marketing, Vol. 68, October 2004
Sridhar Narayanan ,
Ramarao Desiraju and
Pradeep K. Chintagunta
Stanford Graduate School of Business
,
University of Central Florida - College of Business Administration
and
University of Chicago
Date Posted: June 05, 2011
Accepted Paper Series
The Role of Self Selection, Usage Uncertainty and Learning in the Demand for Local Telephone Service
Quantitative Marketing and Economics, Vol. 5, No. 1, 2007
Sridhar Narayanan ,
Pradeep K. Chintagunta and
Eugenio J. Miravete
Stanford Graduate School of Business
,
University of Chicago
and
University of Texas at Austin
Date Posted: June 04, 2011
Accepted Paper Series
Designing Ranking Systems for Hotels on Travel Search Engines by Mining User-Generated and Crowd-Sourced Content
Anindya Ghose
,
Panagiotis G. Ipeirotis
and
Beibei Li
New York University - Leonard N. Stern School of Business
,
New York University - Leonard N. Stern School of Business
and
Carnegie Mellon University
Date Posted: June 02, 2011
Last Revised: November 30, 2011
Working Paper Series
633 downloads
Insight into Consulting Companies’ Prescriptions for Success in the Economic Downturn: A Marketing Perspective
5th International Conference: An Enterprise Odyssey: From Crisis to Prosperity - Challenges for Government and Business, 2010
Jolanta Tkaczyk
and
Magdalena Krzyżanowska
Kozminski University
and
Kozminski University
Date Posted: June 01, 2011
Accepted Paper Series
28 downloads
Knowledge Sharing in Non-Knowledge Intensive Organizations: When Social Networks Do Not Matter?
ERIM Report Series Reference No. ERS-2011-013-LIS
Joey van der Capellen
,
O. Koppius and
Koen Dittrich
affiliation not provided to SSRN
,
Rotterdam School of Management, Erasmus University
and
Erasmus University Rotterdam (EUR) - Department of Management of Technology and Innovation
Date Posted: May 31, 2011
Working Paper Series
49 downloads
The Global Entry of New Pharmaceuticals: A Joint Investigation of Launch Window and Price
ERIM Report Series Reference No. ERS-2011-010-MKT
I. Verniers ,
S. Stremersch and
Christophe Croux
affiliation not provided to SSRN
,
Erasmus University Rotterdam (EUR) - Erasmus School of Economics (ESE)
and
Université Libre de Bruxelles (ULB) - European Center for Advanced Research in Economics and Statistics (ECARES)
Date Posted: May 31, 2011
Working Paper Series
39 downloads
Is Food Marketing Making Us Fat? A Multi-Disciplinary Review
INSEAD Working Paper No. 2011/64/MKT/INSEAD Social Science Research Centre
Pierre Chandon and
Brian Wansink
INSEAD
and
Cornell University
Date Posted: May 31, 2011
Last Revised: June 14, 2012
Working Paper Series
525 downloads
Debt for Brands - Tracking Down a Bias in Financing Photovoltaic Projects in Germany
Journal of Cleaner Production, 2011, Vol. 19, No. 12, pp. 1356-1364
Florian Lüdeke-Freund
and
Moritz Loock
Leuphana University - Centre for Sustainability Management (CSM)
and
University of Saint Gallen - Good Energies Chair for Management of Renewable Energies
Date Posted: May 27, 2011
Last Revised: May 27, 2012
Accepted Paper Series
54 downloads
Der Einfluss von Power-Wörtern und Bildern auf die Wahrnehmung von Online-Produktbeschreibungen – Eine Eyetracking-Studie (The Influence of Power Words and Images on the Perception of Online Product Descriptions - An Eye-Tracking Study)
Frank Kroll
,
Reinhold Decker and
Dieter Hentschel
University of Bielefeld - Department of Business Administration and Economics
,
University of Bielefeld - Department of Business Administration and Economics
and
Université Paris III Sorbonne Nouvelle
Date Posted: May 23, 2011
Last Revised: December 30, 2012
Working Paper Series
68 downloads
Der (Urbane) Chinesische Konsument - Eine Metaanalytische Betrachtung (The (Urban) Chinese Consumer - A Meta-Analytic Perspective)
Frank Kroll
,
Fabian Chudziak
and
Reinhold Decker
University of Bielefeld - Department of Business Administration and Economics
,
affiliation not provided to SSRN
and
University of Bielefeld - Department of Business Administration and Economics
Date Posted: May 23, 2011
Working Paper Series
77 downloads
Business Models and Virtual Worlds: The Second Life Lesson
Michele Poian and
Maria Rosita Cagnina
Università degli Studi di Udine - Department of Economics
and
Università degli Studi di Udine - Department of Economics
Date Posted: May 22, 2011
Working Paper Series
167 downloads
Differentiate or Imitate?: The Role of Context-Dependent Preferences
Chakravarthi Narasimhan and
Ozge Turut
Washington University
and
Sabanci University
Date Posted: May 18, 2011
Working Paper Series
82 downloads
Forecasting New Product Trial with Analogous Series
Malcolm Wright
and
Philip Stern
Massey University - Department of Communication, Journalism & Marketing
and
Loughborough University
Date Posted: May 16, 2011
Working Paper Series
36 downloads
The Relationship between Household Lifecycle and Brand Loyalty
Giang Trinh
and
Malcolm Wright
University of South Australia
and
Massey University - Department of Communication, Journalism & Marketing
Date Posted: May 16, 2011
Working Paper Series
113 downloads
The Temporal Stability of the NBD-Dirichlet Model Parameters
Malcolm Wright
,
Lara Stocchi
and
Carl Driesener
Massey University - Department of Communication, Journalism & Marketing
,
University of South Australia
and
University of South Australia
Date Posted: May 16, 2011
Working Paper Series
33 downloads
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