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Full Text Papers: 394,289
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SSRN eLibrary Search Results
JEL Code: M31
425,916 Total downloads
Showing Papers 701 - 750 of 1,877
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Incl. Electronic Paper Crowdsourcing 101: A Few Basics to Make You the Leader of the Pack
Health Promotion Practice, 14(2), 163-167, 2013, DOI:10.1177/1524839912470654
Claudia Parvanta , Yannig Roth and Heidi Keller
University of the Sciences - Philadelphia , University of Paris 1 Pantheon-Sorbonne - Laboratoire PRISM and Gonzaga University
Date Posted: May 23, 2013
Accepted Paper Series
5 downloads

Incl. Electronic Paper Is Online Newspaper Advertising Cannibalizing Print Advertising?
 Shrihari Sridhar and S. Sriram
Pennsylvania State University - Mary Jean and Frank P. Smeal College of Business Administration and University of Michigan at Ann Arbor - Marketing
Date Posted: May 22, 2013
Working Paper Series
3 downloads

Incl. Electronic Paper Service Quality Variability and Termination Behavior
 S. Sriram , Pradeep K. Chintagunta and Puneet Manchanda
University of Michigan at Ann Arbor - Marketing , University of Chicago and University of Michigan - Ross School of Business
Date Posted: May 22, 2013
Working Paper Series
2 downloads

Incl. Electronic Paper Building Loyalty in Retailing through In-Store Management and Communication
C. Brătianu, G. Brătucu, D. Lixăndroiu, N. Al. Pop, S. Văduva (Ed.), 7th International Conference on Business Excellence – Business Excellence Challenges During the Economic Crises, 12-13 October 2012, Volume I, 2012, pp.166-172, Editura Universităţii Transilvania din Braşov, ISBN 978-606-19-0103-6,
Dan Cristian Dabija and Raluca Băbuţ
Babes-Bolyai University - Faculty of Economics and Business Administration and Babes-Bolyai University - Faculty of Economics and Business Administration
Date Posted: May 19, 2013
Accepted Paper Series
1 downloads

Incl. Electronic Paper Managing Retail Shrinkage Management: An Indian Experience
Dutta,Sumanta (2012). "Managing retail Shrinkage management: an Indian experience", International Journal Of Management Research & Review, Vol.2, Issue 7, Article No-9, pp-1200-1205
 Sumanta Dutta
Dinabandhu Andrews Institute of Technology & Management
Date Posted: May 18, 2013
Accepted Paper Series
2 downloads

Incl. Electronic Paper Thoughts that Count: Fairness and Possibilities, Intentions and Reactions
 Kurt A. Carlson and David F. Sally
Georgetown University - Department of Marketing and Independent
Date Posted: May 15, 2013
Working Paper Series
1 downloads

Incl. Electronic Paper When Flippers Flop: Goal Reversion in Consumer Choice
 Kurt A. Carlson , Meg Meloy and Elizabeth G. Miller
Georgetown University - Department of Marketing , Pennsylvania State University - Mary Jean and Frank P. Smeal College of Business Administration and University of Massachusetts at Amherst - Isenberg School of Management
Date Posted: May 15, 2013
Working Paper Series
2 downloads

Incl. Electronic Paper Compensatory Knowledge Signaling in Consumer Word-of-Mouth
Journal of Consumer Psychology, October 2013, Forthcoming
Grant M. Packard and David B. Wooten
Laurier School of Business & Economics and The Stephen M. Ross School of Business at the University of Michigan
Date Posted: May 15, 2013
Accepted Paper Series
6 downloads

Incl. Electronic Paper When Three Charms But Four Alarms: An Investigation into the Optimal Number of Claims to Create a Positive Impression
 Kurt A. Carlson
Georgetown University - Department of Marketing
Date Posted: May 15, 2013
Working Paper Series
1 downloads

Incl. Electronic Paper Benefits Leader Reversion: How a Once Preferred Product Recaptures its Standing
 Kurt A. Carlson , Meg Meloy and Daniel Lieb
Georgetown University - Department of Marketing , Pennsylvania State University - Mary Jean and Frank P. Smeal College of Business Administration and Bank of America
Date Posted: May 15, 2013
Working Paper Series
3 downloads

Incl. Electronic Paper The Last Name Effect: How Last Name Influences Acquisition Timing
Journal of Consumer Research, Vol. 38, No. 2, 2011
 Kurt A. Carlson and Jacqueline Conard
Georgetown University - Department of Marketing and Belmont University - Massey School of Business
Date Posted: May 15, 2013
Accepted Paper Series
1 downloads

Measuring Quality Satisfaction with Servqual Model
 Pauna Dan
Danubius University
Date Posted: May 13, 2013
Working Paper Series

Incl. Electronic Paper Dynamics of Market Orientation in Croatian Economy
Zbornik radova Ekonomskog fakulteta u Rijeci, časopis za ekonomsku teoriju i praksu - Proceedings of Rijeka Faculty of Economics, Journal of Economics and Business, Vol. 29, No. 2, 2011, pp. 373-394,
 Bruno Grbac and Ivana First
University of Rijeka - Faculty of Economics and University of Rijeka - Faculty of Economics
Date Posted: May 11, 2013
Accepted Paper Series
1 downloads

Incl. Electronic Paper Does Social Media Platforms’ Integration Ensure Better Consumer Engagement?
Proceedigns of 5th IIMA Conference on Marketing in Emerging Economies, Indian Institute of Management, Ahmedabad Publication, pp.215-222
 Dr. Rajesh Asrani
Gujarat Law Society's N R Institute of Business Management
Date Posted: May 09, 2013
Accepted Paper Series
10 downloads

Incl. Electronic Paper Social Constructionism and the Corporate Brand: Semiotic Analyses of Print Adverts
 Oluwaseun Akindele , Jeremiah Iyamabo and Olutayo Otubanjo
Pan African University - School of Media and Communication , Lagos Business School and Pan-African University
Date Posted: May 08, 2013
Working Paper Series
1 downloads

Incl. Electronic Paper A Study on Rural Tourism Development in South India
 Sindhuri Ponnapureddy
Alliance University
Date Posted: May 08, 2013
Working Paper Series
3 downloads

Incl. Electronic Paper The Moderating Role of Institutional Networking in the Customer Orientation – Trust/Commitment – Performance Causal Chain in China
Journal of the Academy of Marketing Science, 36(2), 202-214, 2008
 Xueming Luo , Maxwell K. Hsu and Sandra S. Liu
University of Texas at Arlington , University of Wisconsin - Whitewater - College of Business and Economics and Purdue University
Date Posted: May 05, 2013
Accepted Paper Series
1 downloads

Incl. Electronic Paper Data Envelopment Analysis: A Management Science Tool for Scientific Marketing Research
Journal of Marketing Research, 42 (3), Book Review, 113-116, 2004
 Xueming Luo
University of Texas at Arlington
Date Posted: May 05, 2013
Accepted Paper Series
9 downloads

Incl. Electronic Paper Globalization, Marketing Resources, and Performance: Evidence from China
Journal of the Academy of Marketing Science, 33 (1), 50-65, 2005
 Xueming Luo , K. Sivakumar and Sandra S. Liu
University of Texas at Arlington , Lehigh University and Purdue University
Date Posted: May 05, 2013
Accepted Paper Series
4 downloads

Incl. Electronic Paper Cross-Functional 'Coopetition': The Simultaneous Role of Cooperation and Competition within Firms
Journal of Marketing, 70 (2), 67-80, 2006
 Xueming Luo , Rebecca J. Slotegraaf and Xing Pan
University of Texas at Arlington , Indiana University Bloomington - Department of Marketing and Indiana University Bloomington - Department of Marketing
Date Posted: May 05, 2013
Accepted Paper Series
1 downloads

Incl. Electronic Paper Marketing's Credibility: A Longitudinal Investigation of Marketing Communication Productivity and Shareholder Value
Journal of Marketing, 70 (4), 70-91, 2006
 Xueming Luo and Naveen Donthu
University of Texas at Arlington and Georgia State University - J. Mack Robinson College of Business
Date Posted: May 05, 2013
Accepted Paper Series
1 downloads

Incl. Electronic Paper Corporate Social Responsibility, Customer Satisfaction, and Market Value
Journal of Marketing, 70 (4), 1-18, 2006
 Xueming Luo and Chitrabhanu Bhattacharya
University of Texas at Arlington and European School of Management and Technology (ESMT)
Date Posted: May 05, 2013
Accepted Paper Series
21 downloads

Incl. Electronic Paper Internationalization and the Performance of Born-Global SMEs: The Mediating Role of Social Networks
Journal of the International Business Studies, 38(4), 673-90, 2007
 Lianxi Zhou , Wei-ping Wu and Xueming Luo
Lingnan University , Hong Kong Baptist University (HKBU) - Department of Marketing and University of Texas at Arlington
Date Posted: May 05, 2013
Accepted Paper Series
2 downloads

Incl. Electronic Paper Working with Rivals: The Impact of Competitor Alliances on Financial Performance
Journal of Marketing Research, 44 (1), 73-83, 2007
 Xueming Luo , Aric Rindfleisch and David K Tse
University of Texas at Arlington , University of Wisconsin-Madison and University of Hong Kong - School of Business
Date Posted: May 05, 2013
Accepted Paper Series
1 downloads

Incl. Electronic Paper Neglected Outcomes of Customer Satisfaction
Journal of Marketing, 71 (2), 133-49, 2007
 Xueming Luo and Christian Homburg
University of Texas at Arlington and University of Mannheim - Department of Marketing
Date Posted: May 04, 2013
Accepted Paper Series

Incl. Electronic Paper Consumer Negative Voice and Firm-Idiosyncratic Stock Returns
Journal of Marketing, 71 (3), 75-88, 2007
 Xueming Luo
University of Texas at Arlington
Date Posted: May 04, 2013
Accepted Paper Series
1 downloads

Incl. Electronic Paper When Marketing Strategy First Meets Wall Street: Marketing Spendings and Firms’ Initial Public Offerings
Journal of Marketing, 72, 98-109, 2008
 Xueming Luo
University of Texas at Arlington
Date Posted: May 04, 2013
Accepted Paper Series
5 downloads

Incl. Electronic Paper Consumer Responses to Brand Elimination: An Attributional Perspective
Journal of Consumer Psychology, 19, p. 280, 2009
 Huifang Mao , Xueming Luo and Shailendra Pratap Jain
University of Central Florida , University of Texas at Arlington and Indiana University Bloomington - Department of Marketing
Date Posted: May 04, 2013
Accepted Paper Series
1 downloads

Incl. Electronic Paper Product Competitiveness and Beating Analyst Earnings Target
Journal of the Academy of Marketing Science, 38(3), 253-64, 2010
 Xueming Luo
University of Texas at Arlington
Date Posted: May 04, 2013
Accepted Paper Series

Incl. Electronic Paper The Debate Over Doing Good: Corporate Social Performance, Strategic Marketing Levers, and Firm-Idiosyncratic Risk
Journal of Marketing, 73(6), 198-213, 2009
 Xueming Luo and Chitrabhanu Bhattacharya
University of Texas at Arlington and European School of Management and Technology (ESMT)
Date Posted: May 04, 2013
Accepted Paper Series
4 downloads

Incl. Electronic Paper Customer Satisfaction, Analyst Stock Recommendations, and Firm Value
Journal of Marketing Research, 47(6), 1041-1058, 2010
 Xueming Luo , Christian Homburg and Jan Wieseke
University of Texas at Arlington , University of Mannheim - Department of Marketing and University of Marburg - Faculty of Psychology
Date Posted: May 04, 2013
Accepted Paper Series
5 downloads

Incl. Electronic Paper Does Advertising Spending Really Work? The Intermediate Role of Analysts in the Impact of Advertising on Firm Value
Journal of the Academy of Marketing Science, 40(4), 605-624, 2012
 Xueming Luo and Pieter de Jong
University of Texas at Arlington and University of North Florida - Accounting and Finance
Date Posted: May 04, 2013
Accepted Paper Series
11 downloads

Incl. Electronic Paper Incentivizing CEOs to Build Customer- and Employee-Firm Relations for Higher Customer Satisfaction and Firm Value
Journal of the Academy of Marketing Science, 40(6), 745-58, 2012
 Xueming Luo , Jan Wieseke and Christian Homburg
University of Texas at Arlington , University of Marburg - Faculty of Psychology and University of Mannheim - Department of Marketing
Date Posted: May 04, 2013
Accepted Paper Series
6 downloads

Incl. Electronic Paper Satisfaction, Complaint, and the Stock Value Gap
Journal of Marketing, 72(4), 29-43, 2008
 Xueming Luo and Christian Homburg
University of Texas at Arlington and University of Mannheim - Department of Marketing
Date Posted: May 04, 2013
Accepted Paper Series
4 downloads

Incl. Electronic Paper Quantifying the Long-Term Impact of Negative Word of Mouth on Cash Flows and Stock Prices
Marketing Science, 28(1), 148-165, 2009
 Xueming Luo
University of Texas at Arlington
Date Posted: May 04, 2013
Accepted Paper Series
4 downloads

Incl. Electronic Paper Social Media and Firm Equity Value
Luo, Xueming, J. Zhang, and W. Duan (2013), “Social Media and Firm Equity Value,” Information Systems Research, Forthcoming,
Xueming Luo , Jie Zhang and Wenjing Duan
University of Texas at Arlington , University of Texas at Arlington and George Washington University - School of Business
Date Posted: May 04, 2013
Accepted Paper Series
22 downloads

Incl. Electronic Paper The Impact of Brand Rating Dispersion on Firm Value
Journal of Marketing Research, Forthcoming.
 Xueming Luo , Sascha Raithel and Michael Wiles
University of Texas at Arlington , Ludwig Maximilians University of Munich - Munich School of Management and Arizona State University (ASU) - Marketing Department
Date Posted: May 03, 2013
Accepted Paper Series
17 downloads

Incl. Electronic Paper How Does CEO Tenure Matter? The Mediating Role of Firm-Employee and Firm-Customer Relationships
Strategic Management Journal, 2013
 Xueming Luo , Vamsi Krishna Kanuri and Michelle Andrews
University of Texas at Arlington , University of Missouri at Columbia - Robert J. Trulaske, Sr. College of Business and University of Texas at Arlington
Date Posted: May 03, 2013
Accepted Paper Series
2 downloads

Incl. Electronic Paper Quantifying the Dynamic Effects of Service Recovery on Customer Satisfaction: Evidence from Chinese Mobile Phone Markets
Zheng Fang, Xueming Luo, and Minhua Jiang (2012), “Quantifying the Dynamic Effects of Service Recovery on Customer satisfaction: Evidence from Chinese Mobile Phone Markets,” Journal Service Research, Forthcoming,
Zheng Fang , Xueming Luo and Minghua Jiang
Sichuan University - Business School , University of Texas at Arlington and Peking University
Date Posted: May 03, 2013
Accepted Paper Series
6 downloads

Incl. Electronic Paper Closing Commentary: Towards Humanistic Marketing?
 Richard John Varey and Michael Pirson
The Waikato Management School and Fordham University - Graduate School of Business Administration
Date Posted: May 03, 2013
Working Paper Series
4 downloads

Incl. Electronic Paper Humanistic Marketing: Introduction
 Michael Pirson and Richard John Varey
Fordham University - Graduate School of Business Administration and The Waikato Management School
Date Posted: May 03, 2013
Working Paper Series
6 downloads

Incl. Electronic Paper Marketing and the Global Financial Crisis (GFC) of 2008: A Theoretical Analysis
 Debi P. Mishra
State University of New York (SUNY) at Binghamton
Date Posted: May 03, 2013
Working Paper Series
20 downloads

Incl. Electronic Paper The Power of Self-Promotion: Twitter Followers and Guaranteed Purses in Professional Boxing, 2011-2013
 David Chaplin
Northwest Nazarene University - Business and Economics
Date Posted: April 30, 2013
Working Paper Series
17 downloads

Incl. Electronic Paper Importance-Performance Analysis for Internet Stores: A System Based on Publicly Available Panel Data
Higher School of Economics Research Paper No. WP BRP 08/MAN/2013
 Elena Pokryshevskaya and Evgeny Antipov
National Research University Higher School of Economics and National Research University Higher School of Economics
Date Posted: April 30, 2013
Working Paper Series
11 downloads

Incl. Electronic Paper Pubblicità (Lecture Notes on Advertising)
 Maria-Augusta Miceli
University of Rome "Sapienza"
Date Posted: April 29, 2013
Working Paper Series
122 downloads

Customization for Kids - Predictors of Acceptance for Children and Parents
Walcher, D./Dodig, J. (2011): Customization for Kids - Predictors of Acceptance for Children and Parents, in: Piller, F./Chesbrough, H. (eds.): Bridging Mass Customization and Open Innovation, Proceedings of the 2011 World Conference on Mass Customization, Personalization, and Co-Creation (MCPC)
 Dominik Walcher and Josipa Dodig
Salzburg University of Applied Sciences - Faculty of Design and Product Management and Fachhochschule Salzburg (FHS) University of Applied Sciences
Date Posted: April 23, 2013
Accepted Paper Series

Individual Nutrition - Development and Application of a Classification System
Walcher, D./Goellner, B. (2011): Individual Nutrition - Development and Application of a Classification System, in: Piller, F./Chesbrough, H. (eds.): Bridging Mass Customization and Open Innovation, Proceedings of the 2011 World Conference on Mass Customization, Personalization, and Co-Creation
Dominik Walcher and Benedikt Göllner
Salzburg University of Applied Sciences - Faculty of Design and Product Management and University of Salzburg - Salzburg Management Business School
Date Posted: April 23, 2013
Accepted Paper Series

Why MC Organizations Fail - The Classification of Failure Reasons
Piller, F./Chesbrough, H. (eds.): Bridging Mass Customization and Open Innovation, Proceedings of the 2011 World Conference on Mass Customization, Personalization, and Co-Creation (MCPC), Nov. 1
 Dominik Walcher and Lisa Werger
Salzburg University of Applied Sciences - Faculty of Design and Product Management and Fachhochschule Salzburg (FHS) University of Applied Sciences
Date Posted: April 23, 2013
Accepted Paper Series

Towards a Classification of Brand Names in Mass Customization
Proceedings of the 5th International Conference on Mass Customization and Personalization in Central Europe (MCP-CE 2012), September 19-21, Novi Sad, Serbia
 Dominik Walcher , Eva Sporrer , Evalotte Lindgens and Frank T. Piller
Salzburg University of Applied Sciences - Faculty of Design and Product Management , Fachhochschule Salzburg (FHS) University of Applied Sciences , RWTH Aachen University and RWTH Aachen University, Germany
Date Posted: April 23, 2013
Working Paper Series

Impact of Social Media to the Value Added in Knowledge-Based Organizations
Kybernetes, 42(4)
 Vasja Roblek , Mirjana Pejić Pejić Bach , Maja Meško and Andrej Bertoncelj
University of Primorska, Faculty of Management , University of Zagreb - Faculty of Economics & Business , Independent and University of Primorska, Faculty of Management
Date Posted: April 23, 2013
Accepted Paper Series


 

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