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SSRN eLibrary Search Results
JEL Code: M3
1,022,307 Total downloads
Showing Papers 921 - 970 of 4,087
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Incl. Electronic Paper Demand-Oriented Integrated Scheduling for Point-to-Point Airlines
Transportation Science, Forthcoming
Oliver Faust , Jochen Gönsch and Robert Klein
Independent , University of Duisburg-Essen - Mercator School of Management and University of Augsburg
Date Posted: February 09, 2016
Accepted Paper Series
3 downloads

Incl. Electronic Paper An Explorative Study of Virtual Trading Games: A Means-End Chain Approach
Business Education & Accreditation, v. 7 (1) pp. 97-106, 2015
Lin Yu-ling
National Chin-Yi University of Technology
Date Posted: February 08, 2016
Accepted Paper Series

Incl. Electronic Paper Determinants of Internet Corporate Social Responsibility Communication: Evidence from France
Global Journal of Business Research, v. 9 (2) p. 53-63, 2015
Laetitia Pozniak and Perrine Ferauge
University of Mons and University of Mons
Date Posted: February 08, 2016
Accepted Paper Series
3 downloads

Incl. Electronic Paper What Makes Offline Word-of-Mouth More Influential than Online Word-of-Mouth?
Global Journal of Business Research, v. 9 (2) p. 95-107, 2015
Ahmet Bayraktar and Emine Erdogan
Bozok University and Rutgers, The State University of New Jersey - Rutgers University, Newark
Date Posted: February 08, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper Service Marketing of Grameen Phone Limited: A Study on Effectiveness of Product Policy and Strategy
Journal of Science & Technology, 2012
S. M. Akterujjaman , M. A. Rahman , A. Kalam and Zahang Md kabir
BGMEA University of Fashion and Technology , Northern University Bangladesh , Hajee Mohammad Danesh Science & Technology University and Hajee Mohammad Danesh Science & Technology University
Date Posted: February 07, 2016
Last Revised: February 10, 2016
Accepted Paper Series
6 downloads

Incl. Electronic Paper All You Can Eat: Behavioral Evidence from Taiwan
International Journal of Management and Marketing Research, v. 7 (2) p. 29-37, 2014
Ya-Hui Wang
National Chin-Yi University of Technology
Date Posted: February 06, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper Evidence that Travel Product Knowledge Includes Familiarity with Travel Products and Destinations
International Journal of Management and Marketing Research, v. 7 (2) p. 57-63, 2014
Michael Conyette
Okanagan College
Date Posted: February 06, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper Consumers’ Awareness on Their Eight Basic Rights: A Comparative Study of Filipinos in the Philippines and Guam
International Journal of Management and Marketing Research, v. 7 (2) p. 65-78, 2014
Venus C. Ibarra and Charito D. Revilla
Ateneo De Manila University and San Pablo College (Philipines)
Date Posted: February 06, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper The Relationship between Personality and Consumer Behavior Buying Patterns within the Automobile Industry
International Journal of Management and Marketing Research, v. 8 (1) p. 1-13, 2015
Lucinda Parmer and John Dillard
Miami University and University of Houston - Downtown
Date Posted: February 06, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper A Comparison of User Perceptions and Frequency of Use of Social Media to Use of Social Media
International Journal of Management and Marketing Research, v. 8 (1) p. 15-29, 2015
Brad Sago
Wheaton College (MA)
Date Posted: February 06, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper The Influence of Reference Group Values and Retail Image on Shopping Patronage at Airports
International Journal of Management and Marketing Research, v. 8 (1) p. 65-77, 2015
Nicholas W. Bodouva
Nicholas William Bodouva Design Group, LLC
Date Posted: February 06, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper Marketing Social Innovations Concept: An Appeal for Methodological Pluralism
Edouard Novatorov
National Research University Higher School of Economics
Date Posted: February 05, 2016
Working Paper Series
3 downloads

Incl. Electronic Paper Disclosure or Not, When There're Three Bidders?
Daniel Z. Li
Durham University Business School
Date Posted: February 03, 2016
Working Paper Series
3 downloads

Incl. Electronic Paper Producción Acua-Agrícola: Creación E Implementación De Un Plan De Mercadeo (Aqua-Agricultural Production: Creation and Implementation of a Marketing Plan)
Revista Global de Negocios, v. 3 (4) p. 99-115, 2015
Daniel Paredes Zempual , Roberto Quintana Jaime , Lizeth Alejandra González Martínez and Viridiana Macías Vargas
Universidad Estatal de Sonora , Universidad Estatal de Sonora , Universidad Estatal de Sonora and Universidad Estatal de Sonora
Date Posted: February 03, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper The Critical & Cultural Marketing Mix
Paul Haynes
University of London, Royal Holloway
Date Posted: February 03, 2016
Working Paper Series
4 downloads

Incl. Electronic Paper Consumer Sharing: Collaborative Consumption, from Theoretical Roots to New Opportunities
Cambridge Handbooks in Psychology (No. 0) Publisher: Cambridge University Press Print Publication Year: 2015 Online Publication Date: 20151005 Online ISBN: 9781107706552 Hardback ISBN: 9781107069206 Paperback ISBN: 9781107641426
Cait Poynor Lamberton
University of Pittsburgh - Katz Graduate School of Business
Date Posted: February 03, 2016
Working Paper Series
5 downloads

Incl. Electronic Paper Collaborative Consumption: A Goal-Based Framework
Lamberton, Cait (2016), "Collaborative Consumption: a goal-based framework," Current Opinion in Psychology, 1 (10), 55-69.
Cait Poynor Lamberton
University of Pittsburgh - Katz Graduate School of Business
Date Posted: February 02, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper A Research Note: Extracting Value Relevance from Advertising Expenditures — Endogeneity Issues and Insider Trading
Allan Hodgson , Suntharee Lhaopadchan and Raluca Valeria Ratiu
University of Queensland - Faculty of Business, Economics and Law , Kasetsart University - Faculty of Management Sciences and IE University
Date Posted: February 02, 2016
Working Paper Series
8 downloads

Incl. Electronic Paper Investigating Brand Cheating in Consumer-Brand Relationships: Triadic and Dyadic Approaches
NA - Advances in Consumer Research, 42, ed. June Cotte and Stacy Wood, p. 541, Duluth, MN: Association for Consumer Research, 2014
Mansur Khamitov , Matthew Thomson and Miranda Goode
University of Western Ontario, Richard Ivey School of Business, Students , University of Western Ontario - Marketing Area Group and University of Western Ontario - Marketing Area Group
Date Posted: February 02, 2016
Accepted Paper Series
4 downloads

Incl. Electronic Paper Retailer Use of a Professional Social Media Network: Insights from Franchising
Kacker, Manish and Rozenn Perrigot (2016), “Retailer Use of a Professional Social Media Network: Insights from Franchising,” Journal of Retailing and Consumer Services, Forthcoming. ,
Manish Kacker and Rozenn Perrigot
DeGroote School of Business, McMaster University and Université de Rennes I - Graduate School of Management (IAE-IGR)
Date Posted: February 01, 2016
Last Revised: February 03, 2016
Accepted Paper Series
6 downloads

Incl. Electronic Paper Evaluation of New Generic Top Level Domains from a Brand and a Trademark Perspective
International Journal of Management and Marketing Research, v. 8 (1) p. 93-112, 2015
Alexander Nagel and Philipp G. Sandner
Technische Universität München (TUM) and Frankfurt School of Finance & Management
Date Posted: February 01, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper Technology and Business Performance: Travel Agency Case
Review of Business & Finance Studies, v. 6 (3) p. 71-79, 2015
Enrique Corona Sandoval and Miguel Ángel Olivares Urbina
Universidad del Caribe (UNICARIBE) and Universidad del Caribe
Date Posted: February 01, 2016
Accepted Paper Series
3 downloads

Incl. Electronic Paper Tienditas De La Esquina: Limitaciones Del Marketing Mix (Small Retail Businesses: Marketing Mix Limitations)
Revista Global de Negocios, v. 3 (2) p. 115-123, 2015
Hugo García Alvarez , Alicia Sánchez de la Cruz and Martha Córdova Zacarías
Universidad Autónoma del Carmen , Universidad Autónoma del Carmen and Universidad Autónoma del Carmen
Date Posted: February 01, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper Factores de éxito de las alianzas para el desarrollo local. Experiencias comparadas de España y Perú (Alliances for local development success factors. Comparative experiences of Spain and Peru)
Journal of Business, Vol. 1, No. 1, pp. 79-105, 2009
Elsa Del Castillo Mory , María Matilde Schwalb Helguero and Edgar Alva Gonzáles
Universidad del Pacífico , Universidad del Pacífico and Universidad del Pacífico
Date Posted: February 01, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper El Método Del Caso Y La Enseñanza Del Marketing (The Case Method and Teaching Marketing)
Revista Global de Negocios, v. 3 (2) p. 61-70
Manuela Camacho Gómez
Universidad Juárez Autónoma de Tabasco (UJAT)
Date Posted: February 01, 2016
Accepted Paper Series
3 downloads

Incl. Electronic Paper Integrating 'Tech and Touch' to Achieve Widespread Internet Banking Acceptance in Asian Cultures: The Case of Thailand
Tanyamai Chiarakul and Barbara Igel
Ubon Ratchathani Unversity - Department of Marketing and AIT
Date Posted: February 01, 2016
Working Paper Series
2 downloads

Incl. Electronic Paper Elementos Determinantes De La Dinámica Urbana En El Desarrollo Económico Local: El Caso De Los Centros Comerciales En León, Guanajuato, México (Elements Determinants of Urban Dynamics in Local Economic Development: The Case of the Malls in Leon, Guanajuato, Mexico)
Revista Global de Negocios, v. 3 (5 ) p. 15-27, 2015
Martín Romero Castillo
Escuela Nacional de Estudios Superiores Unidad León, Universidad Nacional Autónoma de México
Date Posted: February 01, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper El Comportamiento Del Consumidor En Internet Bajo El Modelo Psicológico Social De Veblen (Consumer Behaviour in Internet Under the Social Psychological Model of Veblen)
Revista Global de Negocios, v. 3 (5) p. 101-112, 2015
Omaira Cecilia Martínez Moreno , José Gabriel Ruiz Andrade , Ma. Cruz Lozano Ramírez and Ricardo Verjan Quinones
Universidad Autónoma de Baja California (UABC) , Universidad Autónoma de Baja California (UABC) , Universidad Autónoma de Baja California (UABC) and Universidad Autónoma de Baja California (UABC)
Date Posted: February 01, 2016
Accepted Paper Series
4 downloads

Incl. Electronic Paper Objetos Simbólicos De Consumo Y Su Relación Con La Construcción De Identidad De Las Generaciones De Consumidores En La Ciudad De Cali – Colombia (Symbolic Objects of Consumption and its Relationship with the Identity Construction of the Consumers Generations in Cali – Colombia)
Revista Global de Negocios, v. 36 (6) p. 75-88, 2015
Carmen Elisa Lerma Cruz and Yuly Pauline Paredes Bedoya
Universidad Autónoma de Occidente and Universidad Autónoma de Occidente
Date Posted: February 01, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper La Transducción Como Herramienta De Competitividad Y Análisis De La Calidad Del Servicio Ofrecidos Por Los Guías De Turistas Estadounidenses En Cancún, Q. Roo (Transduction as a Tool of Competitiveness and Analysis of the Quality of the Service Offered by the Tour Guides in Cancun, Q. Roo)
Revista Internacional Administración & Finanzas, v. 8 (3) p. 69-78, 2015,
Lucila Zárraga Cano , Gabriela Aracelly Solís González and Cinthya Aranda de Paz
Universidad del Caribe , Universidad del Caribe and Universidad del Caribe
Date Posted: February 01, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper Las Percepciones De La Satisfacción Del Cliente En Las Entidades Financieras: Evidencia De Puebla, México (Perceptions of Customer's Satisfaction in Financial Institutions: Evidence at Puebla, Mexico)
Revista Internacional Administración & Finanzas, v. 8 (6) p. 29-38, 2015,
Héctor Hugo Pérez Villarreal , Mario Alberto Lagunes Pérez , Sofía Elba Vázquez Herrera and Jesús Igor Heberto Barahona Torres
Universidad Popular Autónoma del Estado de Puebla (UPAEP) , Universidad Popular Autónoma del Estado de Puebla (UPAEP) , Universidad Popular Autónoma del Estado de Puebla (UPAEP) and Universidad Autonoma Chapingo
Date Posted: January 30, 2016
Accepted Paper Series
6 downloads

Incl. Electronic Paper Análisis De Las Estrategias De Mercadeo De La Experiencia Implementadas Por Marcas De Prendas De Vestir, En Dos Centros Comerciales De La Ciudad De Cali – Colombia (Analysis of the Marketing Experience Strategies Implemented by Chothing Brands in Two Shopping Center in Cali City)
Revista Internacional Administración & Finanzas, v. 8 (6) p. 117-119, 2015,
Carmen Elisa Lerma Cruz
Universidad Autónoma de Occidente
Date Posted: January 30, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper Medición De La Calidad Percibida De Los Espectadores En Los Eventos Deportivos: Propuesta Metodológica (Measurement of Perceived Quality Spectator Sports Events: Proposed Methodology)
Revista Internacional Administración & Finanzas, v. 8 (7) p. 13-27, 2015,
Ana Milena Álvarez Cano
Universidad Autónoma de Occidente
Date Posted: January 30, 2016
Accepted Paper Series
3 downloads

Incl. Electronic Paper Comportamiento Individual Y Ventaja Competitiva (Individual Behavior and Competitive Advantage)
Revista Internacional Administración & Finanzas, v. 9 (1) p. 15-31, 2016,
María Guadalupe Barrera García , Werner Varela Castro , Jerome Paolacci and Ramón Heredia Martínez
Universidad Autonoma de Coahuila , Universidad Autonoma de Coahuila , Universidad Autonoma de Coahuila and Universidad Tecnológica de Torreón
Date Posted: January 30, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper Mining Product Reviews: Market Structure Analysis Using Deep Learning and Evolutionary Clustering
Feng Mai , Xin (Shane) Wang , David J. Curry and Roger H.L. Chiang
Stevens Institute of Technology - School of Business , University of Western Ontario - Richard Ivey School of Business , University of Cincinnati - Department of Marketing and University of Cincinnati
Date Posted: January 29, 2016
Working Paper Series
18 downloads

Incl. Electronic Paper El Marketing Interno Como Proceso De Aprendizaje Organizacional (The Internal Marketing as a Process of Organizational Learning)
Revista Internacional Administración & Finanzas, v. 9 (2) p. 87-97, 2016,
Ma. Cruz Lozano Ramírez
Universidad Autónoma de Baja California (UABC)
Date Posted: January 29, 2016
Accepted Paper Series
4 downloads

Incl. Electronic Paper Brand-Switching in Nigerian Banks: Evidence from Critical Incidents
Global Journal of Business Research, v. 9 (3) p. 83-89
Maria-Stella Etomchi Njoku , Chinedum Nduka and Ebere Rejoice Okocha
Michael Okpara University of Agriculture , Michael Okpara University of Agriculture, Umudike, Nigeria and Evangel University Akaeze, Ebonyi State, Nigeria
Date Posted: January 29, 2016
Accepted Paper Series
2 downloads

Incl. Electronic Paper Decisión De Compra En Tiendas Y Supermercados: Evidencias De Consumidores Por Estratos En Cali - Colombia (Purchase Decision in Neighborhood Stores and Supermarkets: Evidence of Consumers by Socioeconomic Strata in Cali - Colombia)
Revista Global de Negocios, v. 4 (2) p. 97-107
Madeline Melchor Cardona and Carmen Elisa Lerma Cruz
Universidad Autónoma de Occidente and Universidad Autónoma de Occidente
Date Posted: January 28, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper Impact of Ethical Sales Behavior, Quality and Image on Customer Satisfaction and Loyalty: Evidence from Retail Banking in Egypt
International Journal of Management and Marketing Research, 8 (2) p. 1-18, 2015
Ahmed Tolba , Iman Seoudi , Hakim Meshriki and Mina AbdelShahid
American University in Cairo , American University in Cairo - School of Business , American University in Cairo and Allianz Egypt
Date Posted: January 28, 2016
Accepted Paper Series
5 downloads

Incl. Electronic Paper The Influence of Employee Goal Orientations and Employee Self-Efficacy on Perceived Service Quality
International Journal of Management and Marketing Research, v. 8 (2) p. 37-51, 2016
Jamie J. Bodouva
Nicholas William Bodouva Design Group
Date Posted: January 28, 2016
Accepted Paper Series
1 downloads

Incl. Electronic Paper Export Inhibitors in the First Stage of the Internationalization Process: Evidence from Mexico
International Journal of Management and Marketing Research, v. 8 (2) p. 67-83, 2016
José Jesús Merlos García
Centro de Investigación y Desarrollo de la Formación para el Trabajo
Date Posted: January 28, 2016
Accepted Paper Series
3 downloads

Incl. Electronic Paper Gerencia Estratégica De Mercadeo Como Herramienta De Productividad En Las Empresas Recicladoras Del Plástico En El Departamento De La Guajira-Colombia (Strategic Marketing Management as a Tool for Productivity in Plastic Recycling Companies in the Department of Colombia Guajira)
Revista Global de Negocios, v. (5) p. 65-83, 2016
Víctor José Iguaran Manjarres , Ledis Esther Campo Rivadeneira and Belkis Xiomara Vanegas Sprockel
Universidad de La Guajira , Universidad de La Guajira and Universidad de La Guajira
Date Posted: January 28, 2016
Accepted Paper Series
3 downloads

Incl. Electronic Paper Žaliojo marketingo taikymo perspektyvos Lietuvos paukštienos produktų rinkoje: UAB 'Arvi kalakutai' KŪB atvejis (Perspective of Green Marketing Application in Lithuanian Market of Poultry Products: A Case of Private 'Arvi Kalakutai' Limited Partnership)
Skuolyte V. (2015) Perspective of Green Marketing Application in Lithuanian market of Poultry products: a Case of Private “Arvi Kalakutai” Limited Partnership. Supervisor prof. A. Poskiene. Kaunas: Faculty of Economics and Management, Kaunas University of Technology.,
Vytautė Skuolytė
Independent
Date Posted: January 28, 2016
Last Revised: January 31, 2016
Accepted Paper Series
8 downloads

The Zero-Price Effect in a Multicomponent Product Context
International Journal of Research in Marketing
Elisa Baumbach
University of Mannheim - Department of Marketing
Date Posted: January 28, 2016
Last Revised: February 01, 2016
Accepted Paper Series

Incl. Electronic Paper The Role of Relationship Investment in Relationship Marketing in Nonprofit Organizations
International Journal of Management and Marketing Research, v. 8 (2) p. 53-65, 2015
Tanti Handriana , Basu Swastha Dharmmesta and Bernardinus Maria Purwanto
Universitas Airlangga, Indonesia , Universitas Gadjah Mada (UGM) and Universitas Gadjah Mada (UGM)
Date Posted: January 27, 2016
Accepted Paper Series
4 downloads

Incl. Electronic Paper Social Tags and Brand Maps
Hyoryung Nam , Yogesh V. Joshi and P.K. Kannan
University of Washington, Bothell , University of Maryland - Department of Marketing and University of Maryland - Robert H. Smith School of Business
Date Posted: January 27, 2016
Working Paper Series
11 downloads

Incl. Electronic Paper Examining Career Development Programs for the Sales Force
Journal of Business & Industrial Marketing, 21 (5), 291-99, 2006
Donald Jackson , Thomas Hollmann and Andrew Gallan
Arizona State University (ASU) - W.P. Carey School of Business , North Carolina State University and DePaul University - Department of Marketing
Date Posted: January 25, 2016
Accepted Paper Series
3 downloads

A Comparison and Expansion of the Bases Used for Evaluating Salespeople's Performance
Journal of Marketing Theory and Practice, 18 (4), 393-404, 2010
Donald Jackson , John L. Schlacter , Claudia Bridges and Andrew Gallan
Arizona State University (ASU) - W.P. Carey School of Business , Arizona State University (ASU) , California State University, Sacramento and DePaul University - Department of Marketing
Date Posted: January 25, 2016
Accepted Paper Series

Incl. Electronic Paper Interpersonal Influences on Consumer-Brand Relationships: Exploring the Effect of Providing Relationship Reminders on Brand Evaluations
NA - Advances in Consumer Research Volume 43, eds. Kristin Diehl and Carolyn Yoon, Duluth, MN : Association for Consumer Research, Pages: 12-17
Mansur Khamitov , Matthew Thomson and Allison R. Johnson
University of Western Ontario, Richard Ivey School of Business, Students , University of Western Ontario - Marketing Area Group and University of Western Ontario - Richard Ivey School of Business
Date Posted: January 23, 2016
Accepted Paper Series
5 downloads

Incl. Electronic Paper Strategic Implications of Acquiring Information in a Distribution Channel
Upender Subramanian
University of Texas at Dallas - Department of Management
Date Posted: January 21, 2016
Working Paper Series
6 downloads


 

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