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Lee, Thomas
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Adjunct Assistant Professor, Operations and Information Management Department
The Wharton School, University of Pennsylvania
500 JMHH 3730 Walnut Street Philadelphia, PA 19104 United States
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Visiting Assistant Professor, Operations and Information Technology Management
Haas School of Business, University of California at Berkeley
F402 Haas School of Business, #1930 Berkeley, CA 94720-1930 United States
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Lee, Thomas's
Scholarly Papers
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Automated Marketing Research Using Online Customer Reviews
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Lee, Thomas Haas School of Business, University of California at Berkeley Bradlow, Eric University of Pennsylvania - Marketing Department
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Posted:
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18 Dec 10
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Last Revised:
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16 Mar 12
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Lee, Thomas Haas School of Business, University of California at Berkeley Bradlow, Eric University of Pennsylvania - Marketing Department
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market structure analysis, online customer reviews, text mining
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