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Edwin A. Love


Western Washington University - Department of Finance & Marketing

 516 High Street
 Bellingham, WA 98225
 United States
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New Product Pricing Strategy Under Customer Asymmetric Anchoring | Show Abstract | Download This Paper | Open PDF in Browser |
International Journal of Research in Marketing, Forthcoming
Number of Pages in PDF File: 45
Park, Joo Heon
Dongduk Women's University - Department of Economics
MacLachlan, Douglas L.
University of Washington Foster School of Business
Love, Edwin A.
Western Washington University - Department of Finance & Marketing
15 Aug 11

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