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Ofek, Elie


 SSRN Author Rank: 6,002 by Downloads
 

Harvard Business School


 Soldiers Field
 Boston, MA 02163
 United States
 617-495-6301 (Phone)
 617-496-5853 (Fax)
 email address

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. Ofek, Elie's Scholarly Papers Click on the title of any column to sort the table by that column.
Aggregate Statistics
Total
Downloads
3,622
Total
Citations
11
Authors Date Downloads
 (Rank)
Citations
ACTIONS:    Email Selected Abstracts    Export Selected Bibliographic Info    VIEW: Selected      Original List     All Versions       All Abstracts       Legend
1.  
Ofek, Elie
Harvard Business School
Sarvary, Miklos
INSEAD - Marketing
Posted:
07 May 02
1,694
(3,757)
11

2.  
Godes, David
University of Maryland
Ofek, Elie
Harvard Business School
Sarvary, Miklos
INSEAD - Marketing
Posted:
16 Mar 03
1,167
(7,159)
 

3.  
Sequential Decision Making: How Prior Choices Affect Subsequent Valuations | Show Abstract | Download |
MIT Department of Economics Working Paper No. 02-40
Working Paper Series
Ofek, Elie
Harvard Business School
Yildiz, Muhamet
Massachusetts Institute of Technology (MIT) - Department of Economics
Haruvy, Ernan
University of Texas at Dallas - Naveen Jindal School of Management
Posted:
20 Nov 02
404
(33,582)
 

4.  
Bertini, Marco
London Business School - Department of Marketing
Gourville, John T.
Harvard Business School
Ofek, Elie
Harvard Business School
Posted:
18 Oct 09
350
(40,072)
 

5.  
When the Name is the Game | Show Abstract | Download |
Business Strategy Review, Vol. 22, Issue 3, pp. 50-55, 2011
Accepted Paper Series
Bertini, Marco
London Business School - Department of Marketing
Gourville, John T.
Harvard Business School
Ofek, Elie
Harvard Business School
Posted:
29 Aug 11
7
(319,257)
 

6.  
Executive Summary: Never Mind the Complements, Where'S the Value? | Show Abstract | Download |
Business Strategy Review, Vol. 24, Issue 2, pp. 79-79, 2013
Accepted Paper Series
Koenigsberg, Oded
London Business School - Department of Marketing
Biyalogorsky, Eyal
affiliation not provided to SSRN
Ofek, Elie
Harvard Business School
Yalcin, Taylan
affiliation not provided to SSRN
Posted:
15 May 13
0
(348,887)
 

7.  
Innovation Strategy and Entry Deterrence | Show Abstract | Download |
Journal of Economics & Management Strategy, Vol. 21, Issue 3, pp. 583-631, 2012
Accepted Paper Series
Turut, Ozge
Sabanci University
Ofek, Elie
Harvard Business School
Posted:
05 Jul 12
0
(348,887)
 

8.  
Nike Football: World Cup 2010 (B) | Show Abstract |
Harvard Business School Marketing Unit Case No. 512-054
Working Paper Series
Ofek, Elie
Harvard Business School
Johnson, Ryan
affiliation not provided to SSRN
Posted:
06 Jun 12
 

9.  
Emotiv Systems, Inc.: It's the Thoughts that Count | Show Abstract |
Harvard Business School Marketing Unit Case No. 510-050
Working Paper Series
Ofek, Elie
Harvard Business School
Riis, Jason
Harvard Business School
Hamilton, Paul
affiliation not provided to SSRN
Posted:
12 Apr 12
 

10.  
Speeding Ahead to a Better Place | Show Abstract |
Harvard Business School Marketing Unit Case No. 512-056
Working Paper Series
Ofek, Elie
Harvard Business School
Wagonfeld, Alison Berkley
Harvard Business School
Posted:
09 Apr 12
 

11.  
American Well: The Doctor Will E-See You Now | Show Abstract |
Harvard Business School Marketing Unit Case No. 510-061
Working Paper Series
Ofek, Elie
Harvard Business School
Laufer, Ron
Harvard Business School
Posted:
14 Mar 12
 

12.  
The Eleganzia Group | Show Abstract |
Harvard Business School Marketing Unit Case No. 511-115
Working Paper Series
Ofek, Elie
Harvard Business School
Corsi, Elena
Harvard Business School, Europe Research Center
Sajnani, Bharat
Harvard Business School
Casian-Botez, Sorina
Harvard Business School
Tronci, Francesco
Harvard Business School
Posted:
13 Mar 12
 

13.  
Nike Football: World Cup 2010 South Africa | Show Abstract |
Harvard Business School Marketing Unit Case No. 511-060
Working Paper Series
Ofek, Elie
Harvard Business School
Johnson, Ryan C.
Harvard Business School
Posted:
01 Mar 12
 

14.  
Reversing the AMD Fusion Launch | Show Abstract |
Harvard Business School Marketing Unit Case No. 511-036
Working Paper Series
Ofek, Elie
Harvard Business School
Johnson, Ryan C.
Harvard Business School
Posted:
01 Mar 12
 

15.  
The Clorox Company: Leveraging Green for Growth | Show Abstract |
Harvard Business School Marketing Unit Case No. 512-009
Working Paper Series
Ofek, Elie
Harvard Business School
Barley, Lauren
affiliation not provided to SSRN
Posted:
01 Mar 12
 

16.  
Sephora Direct: Investing in Social Media, Video, and Mobile | Show Abstract |
Harvard Business School Marketing Unit Case No. 511-137
Working Paper Series
Ofek, Elie
Harvard Business School
Wagonfeld, Alison Berkley
Harvard Business School
Posted:
04 Feb 12
 

17.  
Millipore Background Note | Show Abstract |
Harvard Business School Marketing Unit Case No. 510-059
Working Paper Series
Ofek, Elie
Harvard Business School
Kindred, Natalie
Harvard Business School
Posted:
02 Feb 12
 

18.  
Nanda Home: Preparing for Life after Clocky | Show Abstract |
Harvard Business School Marketing Unit Case No. 511-134
Working Paper Series
Ofek, Elie
Harvard Business School
Avery, Jill
Simmons College - Graduate School of Management
Posted:
29 Jan 12
 

19.  
Sealed Air Corporation: Deciding the Fate of VTID | Show Abstract |
Harvard Business School Marketing Unit Case No. 512-029
Working Paper Series
Ofek, Elie
Harvard Business School
Posted:
26 Jan 12
 

20.  
The Best Way to Name Your Product 2.0 | Show Abstract |
Harvard Business Review, Vol. 89, No. 5, 2011
Accepted Paper Series
Bertini, Marco
London Business School - Department of Marketing
Gourville, John T.
Harvard Business School
Ofek, Elie
Harvard Business School
Posted:
26 Apr 11
 

21.  
Lauga, Dominique Olie
University of California, San Diego (UCSD) - Rady School of Management
Ofek, Elie
Harvard Business School
Posted:
27 Mar 11
 

22.  
'Plugging In' the Consumer: The Adoption of Electrically Powered Vehicles in the U.S. | Show Abstract |
HBS Case No. 510-076, Harvard Business School Marketing Unit
Working Paper Series
Ofek, Elie
Harvard Business School
Ribatt, Polly
Harvard Business School
Posted:
02 Jul 10
 

23.  
The Impact of Add-On Features on Consumer Product Evaluations | Show Abstract |
Journal of Consumer Research, Vol. 36, No. 1, 2009
Working Paper Series
Bertini, Marco
London Business School - Department of Marketing
Ofek, Elie
Harvard Business School
Ariely, Dan
Duke University - Fuqua School of Business
Posted:
14 Oct 09
Last Revised:
25 Jun 10
 


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