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Blanchard, Simon J.'s
Scholarly Papers
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Total Downloads
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1.
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Blanchard, Simon J. Georgetown University - Robert Emmett McDonough School of Business DeSarbo, Wayne S. Pennsylvania State University
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14 Apr 12
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01 Nov 12
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40
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categorization, unobserved Categories, heterogeneity, sorting task, consumer psychology
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Blanchard, Simon J. Georgetown University - Robert Emmett McDonough School of Business Aloise, Daniel Universidade Federal do Rio Grande do Norte DeSarbo, Wayne S. Pennsylvania State University
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31 Mar 12
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01 Nov 12
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36
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p-median, heterogeneity, sorting task, categorization, clustering, consumer psychology
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