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Rao, Vithala R.


 SSRN Author Rank: 15,122 by Downloads
 

Cornell University - Samuel Curtis Johnson Graduate School of Management


 Ithaca, NY 14853
 United States
 email address


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. Rao, Vithala R.'s Scholarly Papers Click on the title of any column to sort the table by that column.
Aggregate Statistics
Total
Downloads
1,891
Total
Citations
8
Authors Date Downloads
 (Rank)
Citations
ACTIONS:    Email Selected Abstracts    Export Selected Bibliographic Info    VIEW: Selected      Original List     All Versions       All Abstracts       Legend
1.  
Early Adoption of Modern Grocery Retail in an Emerging Market: Evidence from India | Show Abstract | Download This Paper |
Johnson School Research Paper Series No. 27-2012
Number of Pages in PDF File: 44
Narayan, Vishal
NUS Business School
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Sudhir, K.
Yale School of Management
Posted:
05 Jul 12
Last Revised:
27 Mar 15
399
(44,347)
 

2.  
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Su, Meng
Guanghua School of Management
Posted:
18 Apr 08
345
(52,958)
 

3.  
How Peer Influence Affects Attribute Preferences: A Bayesian Updating Mechanism | Show Abstract | Download This Paper |
Marketing Science, Forthcoming, Johnson School Research Paper Series No. 20-2011
Number of Pages in PDF File: 48
Narayan, Vishal
NUS Business School
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Saunders, Carolyne
Cornell University - Samuel Curtis Johnson Graduate School of Management
Posted:
29 Oct 10
Last Revised:
27 Mar 11
259
(73,114)
2

4.  
Promoting Growth and Innovation Through Acquisition: A Choice Modeling Approach | Show Abstract | Download This Paper |
Johnson School Research Paper Series No. #31-09
Number of Pages in PDF File: 53
Yu, Yu
Georgia State University - Department of Marketing
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Posted:
24 Jun 09
Last Revised:
29 Jul 14
240
(79,372)
 

5.  
Jaihak, Chung
Professor
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Posted:
04 Nov 11
Last Revised:
19 Dec 11
209
(91,524)
 

6.  
Sudhir, K.
Yale School of Management
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Posted:
24 Jun 04
195
(98,017)
 

7.  
What is Advertising Content Worth? Evidence from the Motion Pictures Industry | Show Abstract | Download This Paper |
Johnson School Research Paper No. 45-2011
Number of Pages in PDF File: 35
Basuroy, Suman
University of Oklahoma - Division of Marketing
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Ravid, S. Abraham
Yeshiva University - Syms School of Business
Posted:
03 Nov 11
140
(131,798)
1

8.  
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Yuan, Hong
University of Illinois at Urbana-Champaign - College of Business
Gomez, Miguel Ignacio
Cornell University - Food Industry Management Program
Posted:
29 Jun 09
89
(183,937)
 

9.  
Elrod, Terry
affiliation not provided to SSRN
Russell, Gary
University of Iowa - Henry B. Tippie College of Business
Shocker, Allan D.
San Francisco State University
Andrews, Rick L.
University of Delaware - Alfred Lerner College of Business and Economics
Bacon, Lynd D.
Loma Buena Associates
Bayus, Barry L.
University of North Carolina Kenan-Flagler Business School
Carroll, J. Douglas
Rutgers, The State University of New Jersey
Johnson, Richard M.
Sawtooth Software
Kamakura, Wagner A.
Rice University
Lenk, Peter
University of Michigan, Stephen M. Ross School of Business
Mazanec, Josef A.
Vienna University of Economics and Business
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Shankar, Venkatesh
Texas A&M University - Department of Marketing
Posted:
14 Feb 14
15
(366,543)
5

10.  
Structural Analysis of Competitive Behavior: New Empirical Industrial Organization Methods in Marketing | Show Abstract |
International Journal of Research in Marketing, Vol. 18, No. 1-2, pp 161-186, 2001
Kadiyali, Vrinda
Cornell University - Samuel Curtis Johnson Graduate School of Management
Sudhir, K.
Yale School of Management
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Posted:
16 Jan 02
 

11.  
Sudhir, K.
Yale School of Management
Kadiyali, Vrinda
Cornell University - Samuel Curtis Johnson Graduate School of Management
Rao, Vithala R.
Cornell University - Samuel Curtis Johnson Graduate School of Management
Posted:
23 Oct 01
 


Records 1 - 11 of 11 matches
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