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Spais, George S.
 SSRN Author Rank: 26,239 by Downloads
 

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. Spais, George S.'s Scholarly Papers Click on the title of any column to sort the table by that column.
Aggregate Statistics
Total
Downloads
763		 Total
Citations
0
Authors Date Downloads
 (Rank) 		Citations
ACTIONS:    Email Selected Abstracts    Export Selected Bibliographic Info    VIEW: Selected      Original List     All Versions       All Abstracts       Legend
1.  
'Stock Options as a Mean of Adding Value in Business Markets' - A Powerful Potential Communication Vehicle for Business Marketing Managers | Show Abstract | Download |
As published in Journal of Financial Services Marketing, Vol. 6, No. 3, pp. 290-298, 2002
Accepted Paper Series
Spais, George S.
Independent
Filis, George N.
Bournemouth University
Posted:
04 Aug 02
318
(45,074) 		 
2.  
Case Studies in the Field of Marketing Education: Learner Impact, Case Performance, and Cost Efficiency | Show Abstract | Download |
International Electronic Journal for Leadership in Learning, Vol. 9, No. 9, 2005
Accepted Paper Series
Spais, George S.
Independent
Posted:
07 Nov 05
Last Revised:
27 Dec 07
141
(103,437) 		 
3.  
A Fundamental Formula for Leadership Efficiency - Weighting the Contribution of 'Marketing Paideia' | Show Abstract | Download |
Journal of Strategic Marketing, Vol. 13, No. 1, pp. 61-77, 2005
Accepted Paper Series
Spais, George S.
Independent
Posted:
06 May 08
137
(106,032) 		 
4.  
Spais, George S.
Independent
Theofanides, Stavros M.
Panteion University of Social & Political Sciences
Posted:
07 Feb 06
Last Revised:
28 Dec 07
92
(143,195) 		 
5.  
Spais, George S.
Independent
Vasileiou, Konstantinos Z.
University of Ioannina
Posted:
05 Jul 07
Last Revised:
09 Mar 08
75
(162,856) 		 
6.  
Spais, George S.
Independent
Papakonstantinidis, Leonidas A.
Higher Technological Educational Institute of Kalamata
Posted:
07 Oct 12
Last Revised:
05 Dec 12
 
7.  
An Innovative Bargaining Solution Analysis for Vertical Cooperative Promotion Management | Show Abstract |
Innovative Marketing, Vol. 5., No 3, pp. 7-29, 2009
Accepted Paper Series
Spais, George S.
Independent
Papakonstantinidis, Leonidas A.
Higher Technological Educational Institute of Kalamata
Papakonstantinidis, Stavros L.
affiliation not provided to SSRN
Posted:
19 Jun 12
Last Revised:
20 Jun 12
 
8.  
Spais, George S.
Independent
Posted:
30 Apr 12
 
9.  
The Effect of Sport Sponsorship Programs of Various Sport Events on Stock Price Behavior During a Sport Event | Show Abstract |
Journal of Promotion Management, Vol. 18, No. 1, pp. 3-41, 2012
Accepted Paper Series
Filis, George N.
Bournemouth University
Spais, George S.
Independent
Posted:
17 Feb 12
 
10.  
The Case of Region Marketing of a Greek Southwestern City: Building a New Image and Personality of Open Innovation and Creativity | Show Abstract |
Cases on SMEs and Open Innovation: Applications and Investigations, pp. 1-20, H. Rahman, I. Ramos, eds., IGI Global, Hershey, PA, 2011
Accepted Paper Series
Spais, George S.
Independent
Posted:
14 Jan 12
 
11.   Incl. Electronic Paper
Spais, George S.
Independent
Papakonstantinidis, Leonidas A.
affiliation not provided to SSRN
Posted:
29 Oct 11
Last Revised:
20 Jun 12
 
12.  
Spais, George S.
Independent
Posted:
29 Oct 11
 
13.  
An Activity System as a Behavioristic Framework for the Elaboration of Promotion Techniques | Show Abstract |
Journal of Applied Business Research, Vol. 27, No. 3, pp. 9-31, 2011
Accepted Paper Series
Spais, George S.
Independent
Posted:
17 Apr 11
 
14.  
Spais, George S.
Independent
Posted:
22 Feb 11
 
15.  
Elounda (Crete) Region Marketing: Building a Destination for Congress Tourism | Show Abstract |
Proceedings of Athens Tourism Symposium: International Scientific Congress on Current Trends in Tourism Management and Policy, 2011
Accepted Paper Series
Kavousanaki, Maria
Municipal Water Supply and Severage of Agios Nikolaos
Spais, George S.
Independent
Posted:
22 Feb 11
 
16.  
The Time Evolution of Marketing Ideology in the Field of Cultural Goods' Marketing | Show Abstract |
THE IDEOLOGY IN THE TIME THROUGH THE EXPRESSIONS OF THE CULTURAL PHENOMENON, pp. 411-435, D. Magriplis, ed., Stamoulis Publishing, 2009
Accepted Paper Series
Spais, George S.
Independent
Posted:
08 Jan 11
 
17.  
Marketing and Innovation: Introduction to the Concepts of Planning Processes for New Product and Services Development | Show Abstract |
DIMENSIONS OF ENTREPRENEURSHIP, pp. 411-435, A.Tsamis, ed., Dionikos Publishing, 2008
Accepted Paper Series
Spais, George S.
Independent
Posted:
08 Jan 11
 
18.  
Spais, George S.
Independent
Posted:
02 Jan 11
 
19.  
Spais, George S.
Independent
Posted:
02 Jan 11
 
20.  
Building Adult Educational Programs in Entrepreneurship Based on Mezirow: The Case of Agricultural Entrepreneurship | Show Abstract |
GLOBAL PERSPECTIVES ON EDUCATIONAL LEADERSHIP REFORM: THE DEVELOPMENT AND PREPARATION OF LEADERS OF LEARNING AND LEARNERS OF LEADERSHIP, A. Normore, ed., Emerald Publishing, 2010
Accepted Paper Series
Spais, George S.
Independent
Posted:
18 Dec 10
 
21.  
An Innovative Bargaining Solution Analysis for Vertical Cooperative Promotion Management Decisions | Show Abstract |
Innovative Marketing, Vol. 5., No 3, pp. 7-29, Winter 2009
Accepted Paper Series
Spais, George S.
Independent
Papakonstantinidis, Leonidas A.
affiliation not provided to SSRN
Papakonstantinidis, Stavros L.
affiliation not provided to SSRN
Posted:
18 Dec 10
 
22.  
Measuring Stock Market Reaction to Sponsorship Announcements: The Case of FIAT and JUVENTUS | Show Abstract |
Journal of Targeting, Measurement and Analysis for Marketing, Vol. 16, No. 3, pp.169-180, 2008
Accepted Paper Series
Spais, George S.
Independent
Filis, George N.
Portsmouth Unversity
Posted:
28 May 08
Last Revised:
19 Aug 08
 
23.  
Stock Market Reaction on Official Football Club Sponsorship Announcement Using Event-Study Method: The Case of Juventus FC and Tottenham Hotspur FC Stockholders' Behavior | Show Abstract |
Proceedings of the 1st Biannual International Conference on Strategic Developments in Services Marketing (by University of the Aegean and University of Glasgow), Vol. 1, 2007
Accepted Paper Series
Filis, George N.
Portsmouth Unversity
Spais, George S.
Independent
Posted:
16 Oct 07
 
24.  
Spais, George S.
Independent
Vasileiou, Konstantinos Z.
University of Ioannina
Posted:
14 Jul 07
Last Revised:
28 Apr 08
 
25.  
Some Philosophical Enquiries on E-Learning: Preparing the Tomorrow Business School | Show Abstract |
Journal of Business Case Studies, Vol. 2, No. 4, pp. 55-63, 2006
Accepted Paper Series
Spais, George S.
Independent
Filis, George N.
Portsmouth Unversity
Posted:
04 May 07
 
26.  
Spais, George S.
Independent
Vasileiou, Konstantinos Z.
University of Ioannina
Posted:
02 May 07
 
27.  
Stock Market Reaction on Olympic Sponsorship Announcement using Event-study Method | Show Abstract |
Journal of Korean Academy of Marketing Science, Vol. 16, No. 2, pp. 95-108, 2006
Accepted Paper Series
Spais, George S.
Independent
Filis, George N.
Portsmouth Unversity
Posted:
14 Jun 06
 
28.  
Do Small Suppliers Adopt Information-based Criteria for B2B Influence Strategies? | Show Abstract |
The Southeuropean Review of Business Finance & Accounting, Vol. 2, No. 2, pp. 113-128, 2004
Accepted Paper Series
Spais, George S.
Independent
Posted:
07 Jun 06
 
29.  
Spais, George S.
Independent
Vasileiou, Konstantinos Z.
University of Ioannina
Posted:
01 Jun 06
 
30.  
Spais, George S.
Independent
Petropoulos, Iakovos I.
BIOSAFETY S.A.
Posted:
17 Feb 06
 

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