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Avery, Jill's
Scholarly Papers
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Aggregate Statistics |
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Total
Downloads
559 |
Total
Citations
2 |
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1.
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Avery, Jill
Simmons College - Graduate School of Management
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31 Jan 08
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Last Revised:
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29 Apr 12
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420
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gender, masculinity, consumer behavior, self/identity, branding, brand extensions, brand community, netnography, ethnography, brand management
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2.
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Fournier, Susan M.
Boston University Avery, Jill
Simmons College - Graduate School of Management
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139
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marketing, branding, open source branding, consumer engagement
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3.
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Norton, Michael I.
Harvard Business School Wilson, Fiona
affiliation not provided to SSRN Avery, Jill
Simmons College - Graduate School of Management Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business
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4.
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Deighton, John
Harvard Business School Avery, Jill
Simmons College - Graduate School of Management Fear, Jeffrey
Dept. of Business Administration
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5.
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Martinez-Jerez, Francisco de Asis
Harvard University - Accounting & Management Unit Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business Avery, Jill
Simmons College - Graduate School of Management Brem, Lisa
Harvard Business School
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6.
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Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business Avery, Jill
Simmons College - Graduate School of Management
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7.
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Norton, Michael I.
Harvard Business School Avery, Jill
Simmons College - Graduate School of Management
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8.
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Ofek, Elie
Harvard Business School Avery, Jill
Simmons College - Graduate School of Management
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9.
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Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business Avery, Jill
Simmons College - Graduate School of Management
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10.
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Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business Avery, Jill
Simmons College - Graduate School of Management
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11.
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Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business Avery, Jill
Simmons College - Graduate School of Management
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12.
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Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business Avery, Jill
Simmons College - Graduate School of Management
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13.
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Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business Avery, Jill
Simmons College - Graduate School of Management
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14.
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Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business Avery, Jill
Simmons College - Graduate School of Management Dahod, Naseem
Harvard Business School
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15.
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Keinan, Anat
Harvard Business School Avery, Jill
Simmons College - Graduate School of Management
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16.
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Avery, Jill
Simmons College - Graduate School of Management Steenburgh, Thomas J.
University of Virginia - Darden Graduate School of Business Deighton, John
Harvard Business School Caravella, Mary
University of Connecticut - Department of Marketing
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| Posted: |
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07 Feb 07
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Last Revised:
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21 Feb 13
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multichannel retailing, channels of distribution, channel management, channel migration, direct marketing, e-commerce, retail stores
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