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Sloot, Laurens's
Scholarly Papers
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Total Downloads
1,255 |
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1.
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Sloot, Laurens Erasmus University Rotterdam (EUR) - Erasmus Food Management Institute Verhoef, Peter C. University of Groningen - Department of Marketing & Marketing Research Franses, Philip Hans Erasmus University Rotterdam (EUR) - Department of Econometrics
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784
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brand management, retailing, fast moving consumer goods, consumers, marketing-models
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Sloot, Laurens Erasmus University Rotterdam (EUR) - Erasmus Food Management Institute Verhoef, Peter C. University of Groningen - Department of Marketing & Marketing Research
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382
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assortment reduction, assortment management, category management, retailing, brand equity, retail power, store brands
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van Everdingen, Yvonne M. Erasmus University Rotterdam (EUR) - Rotterdam School of Management (RSM) Sloot, Laurens Erasmus University Rotterdam (EUR) - Erasmus Food Management Institute Verhoef, Peter C. University of Groningen - Department of Marketing & Marketing Research
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89
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adoption, power, store brands, relationship marketing, logit model, retail
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Records 1 -
3
of 3 matches
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