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Lin, Chien-Huang's
Scholarly Papers
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Aggregate Statistics |
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Total Downloads
140 |
Total
Citations
1 |
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Lin, Ying-Ching National Chi Nan University - Department of International Business Studies Lin, Chien-Huang National Central University - Department of Business Administration Raghubir, Priya University of California, Berkeley - Marketing Group
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140
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Self-positivity, health risk, base-rate information, optimism
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