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Montgomery, Alan's
Scholarly Papers
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Total Downloads
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Total
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Montgomery, Alan Carnegie Mellon University - Tepper School of Business Smith, Michael D. Carnegie Mellon University - H. John Heinz III School of Public Policy and Management
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Interactive marketing, personalization
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Ma, Liye Carnegie Mellon University - David A. Tepper School of Business Montgomery, Alan Carnegie Mellon University - Tepper School of Business Singh, Param Vir Carnegie Mellon University - David A. Tepper School of Business Smith, Michael D. Carnegie Mellon University - H. John Heinz III School of Public Policy and Management
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11 Mar 11
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Last Revised:
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07 Mar 13
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354
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Movies, Digital Piracy, Theatrical Revenue
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