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Chen, Yubo


 SSRN Author Rank: 2,643 by Downloads
 Assistant Professor
 

University of Arizona - Eller College of Management


 Department of Marketing
 McClelland Hall 320
 Tucson, AZ 85721-0108
 United States
 HOME PAGE: http://eller.arizona.edu/~yubochen
 email address

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. Chen, Yubo's Scholarly Papers Click on the title of any column to sort the table by that column.
Aggregate Statistics
Total
Downloads
8,183
Total
Citations
43
Authors Date Downloads
 (Rank)
Citations
ACTIONS:    Email Selected Abstracts    Export Selected Bibliographic Info    VIEW: Selected      Original List     All Versions       All Abstracts       Legend
1.  
Online Consumer Review: Word-of-Mouth as a New Element of Marketing Communication Mix | Show Abstract | Download |
Management Science, Vol. 54, No. 3, pp. 477-491, 2008
Accepted Paper Series
Chen, Yubo
University of Arizona - Eller College of Management
Xie, Jinhong
University of Florida - Warrington College of Business Administration
Posted:
15 Nov 04
Last Revised:
22 Jun 14
4,732
(772)
30

2.  
Chen, Yubo
University of Arizona - Eller College of Management
Fay, Scott
Syracuse University
Wang, Qi
Binghamton University
Posted:
17 Nov 10
Last Revised:
19 Jun 14
2,433
(2,516)
1

3.  
Chen, Yubo
University of Arizona - Eller College of Management
Wang, Qi
Binghamton University
Xie, Jinhong
University of Florida - Warrington College of Business Administration
Posted:
08 Nov 09
Last Revised:
22 Jun 14
1,018
(10,941)
12

4.  
Wang, Qi
Binghamton University
Chen, Yubo
University of Arizona - Eller College of Management
Xie, Jinhong
University of Florida - Warrington College of Business Administration
Posted:
29 Jan 09
Last Revised:
20 Dec 13
 


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