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Gopinath, Shyam's
Scholarly Papers
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Total
Downloads
930 |
Total
Citations
11 |
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Chintagunta, Pradeep K.
University of Chicago Gopinath, Shyam
University of Utah - David Eccles School of Business Venkataraman, Sriram
University of Utah - David Eccles School of Business
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23 Jan 09
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01 Mar 10
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619
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Online Word of Mouth, Sequential New Product Release, Endogeneity, Instrumental Variables, Generalized Method of Moments, Motion Pictures
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Gopinath, Shyam
University of Utah - David Eccles School of Business Chintagunta, Pradeep K.
University of Chicago Venkataraman, Sriram
University of Chicago
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22 Sep 10
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14 Feb 13
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consumer generated media, social media, online word of mouth, blogs, advertising, motion pictures, endogeneity, instrumental variables
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Gopinath, Shyam
University of Utah - David Eccles School of Business Blattberg, Robert
Carnegie Mellon University - David A. Tepper School of Business Malthouse, Edward
Northwestern University
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153
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Pareto/NBD Model, Hierarchical Bayes, Purchase Rate, Revived Customer, Habitual Behavior, Non-contractual Setting
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