Selected Entire List   Johansson, Johny K.  McCrane/Shaker Professor of International Business and Marketing   Georgetown University  Washington, DC 20057  United States  2026873763 (Phone)  email address   Georgetown University - Department of Marketing  Washington, DC 20057  United States   SSRN's personal information usage policy Authors: If anything on this page requires updating or correction, please go to your SSRN User HeadQuarters and make the change.

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. Johansson, Johny K.'s Scholarly Papers Click on the title of any column to sort the table by that column. Aggregate Statistics Total Downloads 9 Total Citations 5 Papers (4) Authors Date Downloads  (Rank) Citations ACTIONS:    Email Selected Abstracts    Export Selected Bibliographic Info    VIEW: Selected   Selected   Selected      Original List  Original List     All Versions  Hide All Versions     All Abstracts  Hide All Abstracts     Legend Legend close   eDocument is available from the SSRN eLibrary for free eDocument is available for a fee 1.   Rivalry as Synergy? The Japanese Automobile Companies' Export Expansion | Show Abstract Hide Abstract | Download | Journal of International Business Studies, Vol. 22, Issue 3, pp. 503-526, 1991 Accepted Paper Series Hanssens, Dominique University of California, Los Angeles (UCLA) - Anderson School of Management Johansson, Johny K. Georgetown University Posted: 11 Apr 11 4 (327,883)   2.   International Product Positioning | Show Abstract Hide Abstract | Download | Journal of International Business Studies, Vol. 16, Issue 3, pp. 57-75, 1985 Accepted Paper Series Johansson, Johny K. Georgetown University Thorelli, Hans B. affiliation not provided to SSRN Posted: 17 Mar 11 3 (330,903) 1 3.   Multinational Production: Effect on Brand Value | Show Abstract Hide Abstract | Download | Journal of International Business Studies, Vol. 17, Issue 3, pp. 101-126, 1986 Accepted Paper Series Johansson, Johny K. Georgetown University Nebenzahl, Israel D. affiliation not provided to SSRN Posted: 21 Mar 11 2 (335,682) 4 4.   The Performance of Global Brands in the 2008 Financial Crisis: A Test of Two Brand Value Measures | Show Abstract Hide Abstract | Georgetown McDonough School of Business Research Paper No. 2012-06 Working Paper Series Johansson, Johny K. Georgetown University Dimofte, Claudiu San Diego State University Mazvancheryl, Sanal American University - Kogod School of Business Posted: 14 Jan 12 Last Revised: 26 Jul 12   brand equity, Interbrand, EquiTrend, stock market Records 1 - 4 of 4 matches [ 1 ]

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