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Golder, Peter N.
 SSRN Author Rank: 7,763 by Downloads
 Associate Professor of Marketing
 

New York University (NYU) - Leonard N. Stern School of Business


 44 West 4th Street
 New York, NY NY 10012
 United States
 HOME PAGE: http://www.stern.nyu.edu/~pgolder
 email address

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. Golder, Peter N.'s Scholarly Papers Click on the title of any column to sort the table by that column.
Aggregate Statistics
Total
Downloads
2,875		 Total
Citations
93
Authors Date Downloads
 (Rank) 		Citations
ACTIONS:    Email Selected Abstracts    Export Selected Bibliographic Info    VIEW: Selected      Original List     All Versions       All Abstracts       Legend
1.  
First to Market, First to Fail? Real Causes of Enduring Market Leadership | Show Abstract | Download |
MIT Sloan Management Review, Vol. 37, No. 2, pp. 65-75, Winter 1996
Accepted Paper Series
Tellis, Gerard J.
University of Southern California - Marshall School of Business, Department of Marketing
Golder, Peter N.
New York University (NYU) - Leonard N. Stern School of Business
Posted:
02 Jun 06
1,770
(3,467) 		25
2.  
Growing, Growing, Gone: Cascades, Diffusion, and Turning Points in the Product Life Cycle | Show Abstract | Download |
Marketing Science, Vol. 23, No. 2, pp. 207-218, Spring 2004
Accepted Paper Series
Golder, Peter N.
New York University (NYU) - Leonard N. Stern School of Business
Tellis, Gerard J.
University of Southern California - Marshall School of Business, Department of Marketing
Posted:
31 May 06
327
(43,750) 		14
3.  
Pioneer Advantage: Marketing Logic or Marketing Legend? | Show Abstract | Download |
Journal of Marketing Research, Vol. 30, No. 2, p. 158, May 1993
Accepted Paper Series
Tellis, Gerard J.
University of Southern California - Marshall School of Business, Department of Marketing
Golder, Peter N.
New York University (NYU) - Leonard N. Stern School of Business
Posted:
02 Jun 06
324
(44,066) 		44
4.  
Beyond Diffusion: An Affordability Model of the Growth of New Consumer Durables | Show Abstract | Download |
Journal of Forecasting, Vol. 17, pp. 259-280, 1998
Accepted Paper Series
Golder, Peter N.
New York University (NYU) - Leonard N. Stern School of Business
Tellis, Gerard J.
University of Southern California - Marshall School of Business, Department of Marketing
Posted:
02 Jun 06
268
(54,882) 		6
5.  
Predicting Sales Takeoff for Whirlpool's New Personal Valet | Show Abstract | Download |
Marketing Science, Vol. 23, No. 2, pp. 180-191, 2004
Accepted Paper Series
Tellis, Gerard J.
University of Southern California - Marshall School of Business, Department of Marketing
Golder, Peter N.
New York University (NYU) - Leonard N. Stern School of Business
Foster, Joseph A.
affiliation not provided to SSRN
Posted:
31 May 06
186
(80,395) 		4

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