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Natter, Martin
 SSRN Author Rank: 35,650 by Downloads
 Prof. Dr.
 

Goethe University Frankfurt


 Grueneburgplatz 1, RuW
 Frankfurt am Main, D-60323
 Germany
 HOME PAGE: http://marketing.uni-frankfurt.de/
 email address

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. Natter, Martin's Scholarly Papers Click on the title of any column to sort the table by that column.
Aggregate Statistics
Total
Downloads
502		 Total
Citations
0
Authors Date Downloads
 (Rank) 		Citations
ACTIONS:    Email Selected Abstracts    Export Selected Bibliographic Info    VIEW: Selected      Original List     All Versions       All Abstracts       Legend
1.  
Life Cycle Profit - Reducing Supply Risks by Integrated Demand Management | Show Abstract | Download |
Technology Analysis & Strategic Management, Vol. 21, No. 5, pp. 653–664, July 2009
Accepted Paper Series
Reiner, Gerald
Vienna University of Economics and Business Administration - Department of Information Systems and Operations
Natter, Martin
Goethe University Frankfurt
Drechsler, Wenzel
Goethe University Frankfurt
Posted:
07 Apr 08
Last Revised:
14 Nov 11
160
(93,337) 		 
2.  
Improving Marketing's Contribution to New Product Development | Show Abstract | Download |
Journal of Product Innovation Management, Forthcoming
Accepted Paper Series
Drechsler, Wenzel
Goethe University Frankfurt
Natter, Martin
Goethe University Frankfurt
Leeflang, Peter S.H.
University of Groningen - Faculty of Economics and Business
Posted:
14 Nov 11
149
(99,550) 		 
3.  
Are Private Label Users Attractive Targets for Retailer Coupons? | Show Abstract | Download |
International Journal of Research in Marketing, Forthcoming
Accepted Paper Series
Nies, Salome
Goethe University Frankfurt
Natter, Martin
Goethe University Frankfurt
Posted:
12 May 10
Last Revised:
01 Jun 10
67
(175,158) 		 
4.  
Understanding a Firm’s Openness Decisions in Innovation | Show Abstract | Download |
Journal of Business Research, Forthcoming
Accepted Paper Series
Drechsler, Wenzel
Goethe University Frankfurt
Natter, Martin
Goethe University Frankfurt
Posted:
14 Nov 11
49
(204,232) 		 
5.  
New Metrics for Evaluating Preference Maps | Show Abstract | Download |
International Journal of Marketing Research, Forthcoming
Accepted Paper Series
Faure, Corinne
ESSEC Business School
Natter, Martin
Goethe University Frankfurt
Posted:
29 Mar 10
44
(213,803) 		 
6.  
Do Price Charts Provided by Online Shopbots Influence Price Expectations and Purchase Timing Decisions? | Show Abstract | Download |
Journal of Interactive Marketing, Vol. 25, pp. 95-109, 2011
Accepted Paper Series
Drechsler, Wenzel
Goethe University Frankfurt
Natter, Martin
Goethe University Frankfurt
Posted:
14 Nov 11
33
(237,787) 		 

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