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Wilcox, Ronald T.'s
Scholarly Papers
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1,703 |
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1.
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A Practical Guide to Conjoint Analysis
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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737
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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97
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quantitative analysis
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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640
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quantitative analysis
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2.
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Methods for Producing Perceptual Maps from Data
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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630
(18,844)
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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57
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marketing research, marketing
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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573
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marketing research, marketing
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3.
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Marketing Economics
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Johnson, Richard R.
Independent Mentus, Ron
affiliation not provided to SSRN Farris, Paul
University of Virginia (UVA) - Darden School of Business Moore, Marian Chapman
University of Virginia (UVA) - Darden School of Business Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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69
(21,712)
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Johnson, Richard R.
Independent Mentus, Ron
affiliation not provided to SSRN Farris, Paul
University of Virginia (UVA) - Darden School of Business Moore, Marian Chapman
University of Virginia (UVA) - Darden School of Business Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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69
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break-even analysis, contribution analysis, cost analysis, economic analysis, marketing management, marketing strategy
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4.
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Fidelity Incorporated: Pricing the Fidelity Blue Chip Growth Fund
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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145
(101,883)
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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23
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marketing research, pricing, marketing
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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122
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marketing research, pricing, marketing
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5.
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Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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107
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consumer marketing, pricing, marketing
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6.
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Kelley, dorothy J
affiliation not provided to SSRN Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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8
(319,622)
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marketing
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7.
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Kelley, dorothy J
affiliation not provided to SSRN Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
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7
(322,643)
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marketing
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