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Iyengar, Raghuram


 SSRN Author Rank: 8,101 by Downloads
 Assistant Professor
 

University of Pennsylvania - Marketing Department


 700 Jon M. Huntsman Hall
 3730 Walnut Street
 Philadelphia, PA 19104-6340
 United States
 email address


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. Iyengar, Raghuram's Scholarly Papers Click on the title of any column to sort the table by that column.
Aggregate Statistics
Total
Downloads
3,346
Total
Citations
17
Authors Date Downloads
 (Rank)
Citations
ACTIONS:    Email Selected Abstracts    Export Selected Bibliographic Info    VIEW: Selected      Original List     All Versions       All Abstracts       Legend
1.  
Do Friends Influence Purchases in a Social Network? | Show Abstract | Download |
Harvard Business School Marketing Unit Working Paper No. 09-123
Working Paper Series
Iyengar, Raghuram
University of Pennsylvania - Marketing Department
Han, Sangman
Sungkyunkwan University - School of Management
Gupta, Sunil
Harvard Business School
Posted:
20 Apr 09
1,895
(3,965)
2

2.  
Arora, Neeraj
University of Wisconsin - Madison - Department of Marketing
Dreze, Xavier
University of Pennsylvania - The Wharton School
Ghose, Anindya
New York University (NYU) - Leonard N. Stern School of Business
Hess, James D.
University of Houston
Iyengar, Raghuram
University of Pennsylvania - Marketing Department
Jing, Bing
New York University (NYU) - Department of Information, Operations, and Management Sciences
Joshi, Yogesh V.
University of Maryland - Department of Marketing
Kumar, V.
Georgia State University
Lurie, Nicholas H.
University of Connecticut School of Business
Neslin, Scott
Dartmouth College - Tuck School of Business
Sajeesh, S.
City University of New York, CUNY Baruch College, Zicklin School of Business
Su, Meng
Guanghua School of Management
Syam, Niladri B.
University of Houston - C.T. Bauer College of Business
Thomas, Jacquelyn
Northwestern University - Integrated Marketing Communications Program
Zhang, Z. John
University of Pennsylvania - The Wharton School - Department of Marketing
Posted:
14 Apr 08
Last Revised:
04 Apr 12
715
(19,311)
9

3.  
Berger, Jonah A.
University of Pennsylvania - Marketing Department
Iyengar, Raghuram
University of Pennsylvania - Marketing Department
Posted:
01 Mar 12
392
(43,081)
1

4.  
Gopalakrishnan, Arun
University of Pennsylvania - Marketing Department
Iyengar, Raghuram
University of Pennsylvania - Marketing Department
Meyer, Robert J.
University of Pennsylvania - Marketing Department
Posted:
26 Sep 12
Last Revised:
14 Aug 14
145
(122,347)
 

5.  
Ascarza, Eva
Columbia Business School - Marketing
Iyengar, Raghuram
University of Pennsylvania - Marketing Department
Schleicher, Martin
Columbia University - Columbia Business School
Posted:
13 Oct 13
Last Revised:
11 Aug 14
57
(226,441)
 

6.  
Choice Models and Customer Relationship Management | Show Abstract | Download |
Kamakura, Wagner A., Mela, Carl F., Ansari, Asim, Bodapati, Anand V., Fader, Peter, Iyengar, Raghuram, Naik, Prasad A. , Neslin, Scott, Sun, Baohong, Verhoef, Peter C., Wedel, Michel and Wilcox, Ronald T., Choice Models and Customer Relationship Management (2005). Marketing Letters 16:3/4, 279-291
Accepted Paper Series
Kamakura, Wagner A.
Rice University
Mela, Carl F.
Duke University - Fuqua School of Business
Ansari, Asim
Columbia Business School - Marketing
Bodapati, Anand V.
University of California, Los Angeles (UCLA) - Anderson School of Management
Fader, Peter
University of Pennsylvania - Marketing Department
Iyengar, Raghuram
University of Pennsylvania - Marketing Department
Naik, Prasad A.
University of California, Davis
Neslin, Scott
Dartmouth College - Tuck School of Business
Sun, Baohong
Carnegie Mellon University - David A. Tepper School of Business
Verhoef, Peter C.
University of Groningen - Department of Marketing & Marketing Research
Wedel, Michel
University of Maryland - Robert H. Smith School of Business, Marketing Department
Wilcox, Ronald T.
University of Virginia (UVA) - Darden School of Business
Posted:
12 Feb 14
56
(228,357)
2

7.  
The Impact of Tariff Structure on Customer Retention, Usage, and Profitability of Access Services | Show Abstract | Download |
Marketing Science 30, no. 5 (2012): 820-836., Columbia Business School Research Paper No. 12/30
Accepted Paper Series
Iyengar, Raghuram
University of Pennsylvania - Marketing Department
Jedidi, Kamel
Columbia Business School - Marketing
Essegaier, Skander
Koc University
Danaher, Peter
Monash University
Posted:
03 May 12
48
(245,044)
3

8.  
Chen, Yupeng
University of Pennsylvania - Marketing Department
Iyengar, Raghuram
University of Pennsylvania - Marketing Department
Iyengar, Garud
Columbia University - Department of Industrial Engineering and Operations Research (IEOR)
Posted:
21 Nov 13
38
(268,828)
 

9.  
A Conjoint Model of Quantity Discounts | Show Abstract |
Marketing Science, Vol. 31, No. 2, 2012; pp. 334-350; DOI: 10.1287/mksc.1110.0702
Accepted Paper Series
Iyengar, Raghuram
University of Pennsylvania - Marketing Department
Jedidi, Kamel
Columbia Business School - Marketing
Posted:
24 Oct 12
 


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