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Zhang, Z. John's
Scholarly Papers
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Total Downloads
2,100 |
Total
Citations
29 |
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Arora, Neeraj University of Wisconsin - Madison - Department of Marketing Dreze, Xavier University of Pennsylvania - The Wharton School Ghose, Anindya New York University - Leonard N. Stern School of Business Hess, James D. University of Houston Iyengar, Raghuram University of Pennsylvania - Marketing Department Jing, Bing New York University (NYU) - Department of Information, Operations, and Management Sciences Joshi, Yogesh V. University of Maryland - Department of Marketing Kumar, V. Georgia State University Lurie, Nicholas H. University of Connecticut School of Business Neslin, Scott Dartmouth College - Tuck School of Business Sajeesh, S. City University of New York, CUNY Baruch College, Zicklin School of Business Su, Meng Guanghua School of Management Syam, Niladri B. University of Houston - C.T. Bauer College of Business Thomas, Jacquelyn Northwestern University - Integrated Marketing Communications Program Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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14 Apr 08
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Last Revised:
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04 Apr 12
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669
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one-to-one marketing, CRM, customization, choice
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Abhishek, Vibhanshu Carnegie Mellon University - H. John Heinz III School of Public Policy and Management Jerath, Kinshuk Carnegie Mellon University - David A. Tepper School of Business Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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01 Mar 12
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Last Revised:
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20 Feb 13
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399
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multi-channel retailing, electronic commerce, distribution channel, cross-channel spillovers, agency model, retail competition, game theory.
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3.
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Li, Xinxin University of Connecticut - School of Business Hitt, Lorin M. University of Pennsylvania - Operations & Information Management Department Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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03 Dec 08
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Last Revised:
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23 Feb 12
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308
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online product reviews, review informativeness, repeat purchase products, installed customer base, price competition, game theoretic model
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4.
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Cui, Tony Haitao University of Minnesota - Twin Cities Raju, Jagmohan S. University of Pennsylvania - Marketing Department Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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167
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16
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Distribution Channels, Fairness, Channel Coordination, Behavioral Economics
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5.
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Geylani, Tansev University of Pittsburgh - Katz Graduate School of Business Jerath, Kinshuk Carnegie Mellon University - David A. Tepper School of Business Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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150
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private label strategy, retail competition, distribution channels, game theory
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6.
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Hofstetter, Reto Center for Customer Insight - University of St. Gallen Miller, Klaus University of Bern Krohmer, Harley University of Bern Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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137
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customer integration, willingness to pay, hypothetical bias, value-based pricing, new product pricing
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7.
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Subramanian, Upender University of Texas at Dallas - Department of Management Raju, Jagmohan S. University of Pennsylvania - Marketing Department Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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101
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Competitive Strategy, Customer Relationship Management, Game Theory
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8.
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Cui, Tony Haitao University of Minnesota - Twin Cities Raju, Jagmohan S. University of Pennsylvania - Marketing Department Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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76
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3
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channels of distribution, channel power, trade promotion, forward-buying
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9.
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Subramanian, Upender University of Texas at Dallas - Department of Management Raju, Jagmohan S. University of Pennsylvania - Marketing Department Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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09 Sep 12
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Last Revised:
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25 Oct 12
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73
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Competitive Strategy, Distribution Channel, Exclusive Arrangements, Game Theory, Raising Rival's Costs, Wireless Network Neutrality
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10.
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Joshi, Yogesh V. University of Maryland - Department of Marketing Reibstein, David Marketing Science Institute Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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20
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product line strategy, differentiation, multi-product competition, game theory
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11.
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Miller, Klaus University of Bern Hofstetter, Reto Center for Customer Insight - University of St. Gallen Krohmer, Harley University of Bern Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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15 Feb 10
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Last Revised:
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23 Jan 11
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Market Research, Pricing, Demand Estimation, Willingness to Pay, Hypothetical Bias
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12.
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Jerath, Kinshuk Carnegie Mellon University - David A. Tepper School of Business Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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distribution channels, contracting, retailing formats, power retailer, department stores
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13.
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Joshi, Yogesh V. University of Maryland - Department of Marketing Reibstein, David Marketing Science Institute Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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19 May 09
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Last Revised:
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05 Apr 12
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market entry, social influence, optimal timing, brand extension
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14.
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Chen, Yuxin New York University (NYU) - Department of Marketing Joshi, Yogesh V. University of Maryland - Department of Marketing Raju, Jagmohan S. University of Pennsylvania - Marketing Department Zhang, Z. John University of Pennsylvania - The Wharton School - Department of Marketing
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advertising, persuasion, game theory, competitive strategy, prisoner's dilemma, preference shifts
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Records 1 -
14
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