Abstract

  


 



E-Jamming


Julian Birkinshaw


London Business School

Stuart Crainer


London Business School

Business Strategy Review, Vol. 18, No. 3, pp. 23-27, Autumn 2007

Abstract:     
When IBM utilized technology to tap into the ideas of its employees, it discovered a way to shape its future direction. Julian Birkinshaw and Stuart Crainer share the story.

Number of Pages in PDF File: 5

Accepted Paper Series


Date posted: September 14, 2007  

Suggested Citation

Birkinshaw, Julian and Crainer, Stuart, E-Jamming. Business Strategy Review, Vol. 18, No. 3, pp. 23-27, Autumn 2007. Available at SSRN: http://ssrn.com/abstract=1013676 or http://dx.doi.org/10.1111/j.1467-8616.2007.00480.x

Contact Information

Julian Birkinshaw (Contact Author)
London Business School ( email )
Sussex Place
Regent's Park
London, London NW1 4SA
United Kingdom
Stuart Crainer
London Business School ( email )
Sussex Place
Regent's Park
London, London NW1 4SA
United Kingdom
Feedback to SSRN (Beta)


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