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Enabling Global Price Comparison through Semantic Integration of Web DataHongwei (Harry) ZhuOld Dominion University; Massachusetts Institute of Technology (MIT) Stuart MadnickMassachusetts Institute of Technology (MIT) - Sloan School of Management Michael SiegelMassachusetts Institute of Technology (MIT) - Sloan School of Management December 2007 MIT Sloan Research Paper No. 4673-07 Abstract: Sell Globally and Shop Globally have been seen as a potential benefit of web-enabled electronic business. One important step toward realizing this benefit is to know how things are selling in various parts of the world. A global price comparison service would address this need. But there have not been many such services. In this paper, we use a case study of global price dispersion to illustrate the need and the value of a global price comparison service. Then we identify and discuss several technology challenges including semantic heterogeneity, in providing a global price comparison service. We propose a mediation architecture to address the semantic heterogeneity problem, and demonstrate the feasibility of the proposed architecture by implementing a prototype that enables global price comparison using data from web sources in several countries.
Number of Pages in PDF File: 27 Keywords: Global Price Comparison, Shopbots, Context, Semantic Data working papers seriesDate posted: December 19, 2007Suggested CitationContact Information
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