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Innovation, Openness, and Platform Control

Geoffrey Parker
Tulane University - A.B. Freeman School of Business

Marshall W. Van Alstyne
Boston University - Department of Management Information Systems; MIT - Center for E-Business


July 24, 2008


Abstract:     
In platform markets, with applications ecosystems and sequential innovation, we examine the decisions to open the platform and to bundle downstream products. We find that competition among application developers reduces openness and innovation while competition among platforms has the opposite effect. Developers can also be better off producing for proprietary platforms as opposed to completely open standards. Although a social planner would open a platform sooner and to a greater degree than would a private platform sponsor, a platform sponsor's ability to control downstream innovation gives it reason to behave more like a social planner than it otherwise would. However, if platforms are to perform this role, platform sponsors need longer duration rights than application developers. Results can inform antitrust and intellectual property regulation, innovation and competition policy, and intellectual property strategy.

Keywords: Sequential Innovation, Platforms, Copyright and Patent Length, Technological Uncertainty, Information Systems, Network Effects, Network Externalities

JEL Classifications: L00, L11, L5, O3, O31, O32

Working Paper Series

Date posted: January 02, 2008 ; Last revised: October 28, 2008

Suggested Citation

Parker, Geoffrey and Van Alstyne, Marshall W., Innovation, Openness, and Platform Control (July 24, 2008). Available at SSRN: http://ssrn.com/abstract=1079712


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Contact Information

Geoffrey Parker (Contact Author)
Tulane University - A.B. Freeman School of Business ( email )
7 McAlister Drive
New Orleans, LA 70118
United States
504-865-5471 (Phone)
504-865-6751 (Fax)
HOME PAGE: http://ggparker.net/about.html
Marshall W. Van Alstyne
Boston University - Department of Management Information Systems ( email )
595 Commonwealth Avenue
Boston, MA 02215
United States
617-358-3571 (Phone)
MIT - Center for E-Business ( email )
77 Massachusetts Avenue
50 Memorial Drive
Cambridge, MA 02139-4307
United States
617-253-0768 (Phone)
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