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An American Gaucho in ArgentinaCharles A. RarickPurdue University Calumet February 15, 2006 Abstract: Peter Fuller, an American executive with Great Plains Foods of Iowa travels to Buenos Aires to investigate the possibility of forming a strategic alliance with Comidas Gaucho, an Argentine beef processor. While the potential gains from the alliance appear to be great for both companies, difficulties develop during the business trip that cause Peter to reconsider the potential relationship.
Number of Pages in PDF File: 10 Keywords: Argentina, cross-cultural, negotiations JEL Classification: A22 working papers seriesDate posted: March 25, 2008Suggested CitationContact Information
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