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Designing Websites to Learn User Profiles QuicklyPelin AtahanOzyegin University Sumit SarkarUniversity of Texas at Dallas - Department of Information Systems & Operations Management December 8, 2007 Abstract: Personalization and recommendation systems require knowledge about the users (user profiles), in order to be able to target products, promotions and advertisements. The faster the profiles are learnt, the sooner the site can start benefiting from these systems. We study how a site can learn the profile of a user as quickly as possible as the user traverses the site.
Number of Pages in PDF File: 6 working papers seriesDate posted: January 17, 2009Suggested CitationContact Information
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