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Prediction and Control Under Uncertainty: Outcomes in Angel InvestingRobert WiltbankWillamette University - Atkinson Graduate School of Management Stephen J. ReadUniversity of Southern California - Department of Psychology Nicholas DewUniversity of Virginia - Darden School of Business Saras D. SarasvathyUniversity of Virginia - Darden School of Business Batten Institute Research Paper Series No. 2009 W 1 Journal of Business Venturing, Vol. 24, No. 2, 2009 Abstract: Venture investing plays an important role in entrepreneurship not only because financial resources are important to new ventures, but also because early investors help shape the ventures' managerial and strategic destiny. In this study of 121 angel investors who had made 1038 new venture investments, we empirically investigate angel investors' differential use of predictive versus non-predictive control strategies. We show how the use of these strategies affects the outcomes of angel investors. Results show that angels who emphasize prediction make significantly larger venture investments, while those who emphasize non-predictive control experience a reduction in investment failures without a reduction in their number of successes. Accepted Paper Series Date posted: August 13, 2009Suggested CitationContact Information
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