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The Effects of Increasing Competition and Uncertainty on Incentives and Extreme-Value Outcomes in Innovation Contests


Kevin J. Boudreau


London Business School; Harvard University - Institute for Quantitative Social Science

Nicola Lacetera


University of Toronto - Strategic Management; University of Toronto at Mississauga - Department of Management

Karim Lakhani


Harvard Business School - Technology and Operations Management Group; Harvard University - Berkman Center for Internet & Society; Harvard Institute for Quantitative Social Science

November 24, 2010

Harvard Business School Technology & Operations Mgt. Unit Working Paper
Berkman Center Research Publication No. 2008-6

Abstract:     
Contests are a historically important and increasingly popular mechanism for encouraging innovation. A central concern in designing innovation contests is how many competitors to admit. Using a unique data set of 9,661 software contests, we provide evidence of two coexisting and opposing forces that operate when the number of competitors increases. Greater rivalry reduces the incentives to expend effort by individual solvers across competitors of all skill levels, while at the same time, increases the likelihood that at least one competitor will find an extreme-value solution. We show that the effort-reducing effect of greater rivalry dominates for less uncertain problems whereas the effect on the extreme value prevails for more uncertain problems. Adding competitors thus systematically increases overall contest performance for high-uncertainty problems. We also find that higher uncertainty reduces the negative effect of added competitors on incentives. We explore the implications of our findings for the theory and practice of innovation contests.

Number of Pages in PDF File: 49

Keywords: innovation contests, competition, innovation, problem-solving, search, complexity, distributed innovation, platforms

JEL Classification: L1, L86, 03

working papers series


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Date posted: January 18, 2010 ; Last revised: November 26, 2010

Suggested Citation

Boudreau, Kevin J., Lacetera, Nicola and Lakhani, Karim R., The Effects of Increasing Competition and Uncertainty on Incentives and Extreme-Value Outcomes in Innovation Contests (November 24, 2010). Harvard Business School Technology & Operations Mgt. Unit Working Paper; Berkman Center Research Publication No. 2008-6. Available at SSRN: http://ssrn.com/abstract=1531368 or http://dx.doi.org/10.2139/ssrn.1531368

Contact Information

Kevin J. Boudreau (Contact Author)
London Business School ( email )
Sussex Place
Regent's Park
London, London NW1 4SA
United Kingdom
Harvard University - Institute for Quantitative Social Science ( email )
1737 Cambridge St.
Cambridge, MA 02138
United States
Nicola Lacetera
University of Toronto - Strategic Management ( email )
Canada
University of Toronto at Mississauga - Department of Management
Canada
Karim R. Lakhani
Harvard Business School - Technology and Operations Management Group ( email )
Boston, MA 02163
United States
617-495-6741 (Phone)
Harvard University - Berkman Center for Internet & Society
Harvard Law School, Baker House
1587 Massachusetts Avenue
Cambridge, MA 02138
United States
Harvard Institute for Quantitative Social Science
1737 Cambridge St.
Cambridge, MA 02138
United States
Feedback to SSRN (Beta)


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