Abstract

http://ssrn.com/abstract=1564948
 
 

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Trade, Transnational Corporations and Food Consumption: A Global Value Chain Approach


G. Gereffi


Duke University - Department of Sociology - Director, Center on Globalization, Governance & Competitiveness

Michelle M. Christian


Duke University - Department of Sociology

January 1, 2010

Trade, Food, Diet and Health Perspectives and Policy Options, C. Hawkes, C. Blouin, S. Henson, N. Drager, L. Dubé, eds., Chapter 6, pp. 91-110, Oxford, UK: Wiley-Blackwell, 2010

Abstract:     
A challenge associated with the nutrition transition in developing countries (i.e., simultaneous presence of over-nutrition and under-nutrition, both being most prevalent in the poorest population segments) is the integration of their markets into the global economy. This integration determined rapid and strong changes in the production and trade of agricultural goods in the developing countries as well as growing foreign direct investments in food processing and retailing, and the expansion of food advertisements with obvious implications for dietary patterns and the risk of obesity. This paper develops a global value chain (GVC) framework for the study of global economic processes, food consumption patterns and obesity. Three country case studies (China, Mexico, and Trinidad and Tobago) and two company profiles (McDonald’s and PepsiCo) are used to examine the linkages between trade, foreign direct investment and food consumption through a GVC focus.

Number of Pages in PDF File: 21

Keywords: trade, transnational corporations, global value chains, food consumption

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Date posted: March 5, 2010  

Suggested Citation

Gereffi, G. and Christian, Michelle M., Trade, Transnational Corporations and Food Consumption: A Global Value Chain Approach (January 1, 2010). Trade, Food, Diet and Health Perspectives and Policy Options, C. Hawkes, C. Blouin, S. Henson, N. Drager, L. Dubé, eds., Chapter 6, pp. 91-110, Oxford, UK: Wiley-Blackwell, 2010. Available at SSRN: http://ssrn.com/abstract=1564948

Contact Information

Gary Gereffi (Contact Author)
Duke University - Department of Sociology - Director, Center on Globalization, Governance & Competitiveness ( email )
Box 90088
Durham, NC 27708-0204
United States
919-660-5880 (Phone)
919-684-2855 (Fax)
Michelle M. Christian
Duke University - Department of Sociology ( email )
United States
9196605710 (Phone)
9196818429 (Fax)
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