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3 Fellers BakeryEdward HessUniversity of Virginia - Darden School of Business Darden Case No. UVA-ENT-0137 Abstract: This case could be used in entrepreneurship, strategy, and small-business courses. It presents such classic issues regarding successful start-ups as: how to choose from a multitude of growth opportunities; how to pace growth so as not to dilute quality control and financial risk tolerance; and how to choose a strategic focus.
Number of Pages in PDF File: 5 Keywords: decision making, entrepreneurship working papers seriesDate posted: April 7, 2010Suggested CitationContact Information
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