Winning and Losing Bets on Green Technologies
Suman (Shuman) Talukdar
Michael B. Horn
Harvard Business School
Clayton M. Christensen
Harvard University - Technology & Operations Management Unit
April 28, 2010
As concerns over the recent economic malaise have combined with continuing concerns about climate change, many policy makers have held up a new generation of clean energy technologies as a way to address both problems at once. For our purposes, clean/green energy technologies are those which either harness power from renewable, sustainable sources or those which seek to reduce adverse human impact on the environment. Many of these technologies also hold the potential to contribute to energy independence. We include such technologies as solar, wind, and geothermal power, biofuels, smart power grids, as well as hydrogen and electric vehicle propulsion. We realize that more technical definitions of green energy exist, but we hope our use of the term here is both convenient and acceptable. In this article we will use several of our models of innovation like a set of lenses through which we will examine these potential new sources of energy, in hopes that we can help investors, technologists and policymakers frame their efforts in ways that will have the greatest impact.
Number of Pages in PDF File: 11
Keywords: Green Technology, Clean Technology
JEL Classification: D6
Date posted: May 1, 2010 ; Last revised: May 13, 2010
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