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http://ssrn.com/abstract=1618523
 
 

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Corporate Foresight: Its Three Roles in Enhancing the Innovation Capacity of a Firm


René Rohrbeck


University of Aarhus - Business and Social Sciences, Department of Business Administration

Hans Georg Gemünden


Technical University of Berlin

Feb 1, 2011

Technological Forecasting and Social Change, Vol. 78, No. 2, pp. 231-243

Abstract:     
Although in the last three decades much knowledge has been produced on how best to conduct foresight exercises, but little is known on how foresight should be integrated with the innovation effort of a company. Drawing on empirical evidence from 19 case studies and 107 interviews, we identify three roles that corporate foresight should play to maximize the innovation capacity of a firm: (1) the strategist role, which explores new business fields; (2) the initiator role, which increases the number of innovation concepts and ideas; and (3) the opponent role, which challenges innovation projects to increase the quality of their output.

Number of Pages in PDF File: 31

Keywords: corporate foresight, innovation management, technology intelligence, competitive intelligence, best practices, dynamic capabilities

JEL Classification: E17, M1, M19

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Date posted: May 31, 2010 ; Last revised: June 12, 2014

Suggested Citation

Rohrbeck, René and Gemünden, Hans Georg, Corporate Foresight: Its Three Roles in Enhancing the Innovation Capacity of a Firm (Feb 1, 2011). Technological Forecasting and Social Change, Vol. 78, No. 2, pp. 231-243. Available at SSRN: http://ssrn.com/abstract=1618523

Contact Information

René Rohrbeck (Contact Author)
University of Aarhus - Business and Social Sciences, Department of Business Administration ( email )
Bartholins Allé 10
Aarhus, 8000
Denmark
+45-871 64929 (Phone)
HOME PAGE: http://www.rene-rohrbeck.de
Hans Georg Gemuenden
Technical University of Berlin ( email )
Strasse des 17
10623 Berlin
Germany
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