Abstract

http://ssrn.com/abstract=1625543
 
 

References (69)



 
 

Citations (2)



 


 



Dormant Ties: The Value of Reconnecting


Daniel Z. Levin


Rutgers Business School - Newark and New Brunswick

Jorge Walter


The George Washington University - School of Business

J. Keith Murnighan


Northwestern University - Kellogg School of Management

2011

Organization Science, 22(4): 923–939.

Abstract:     
The social networks literature suggests that ties must be maintained to retain value. In contrast, we show that reconnecting dormant ties – former ties, now out of touch – can be extremely useful. Our research prompted Executive MBA students to consult their dormant contacts about an important work project; outcomes compared favorably to those of their current ties. In addition, reconnecting previously strong ties led to all of the four benefits that are usually associated with either weak ties (efficiency and novelty) or strong ties (trust and shared perspective). These findings suggest that dormant relationships – often overlooked or underutilized – can be a valuable source of knowledge and social capital.

Number of Pages in PDF File: 40

Keywords: social capital, tie strength, knowledge transfer

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Date posted: June 16, 2010 ; Last revised: October 19, 2012

Suggested Citation

Levin, Daniel Z. and Walter, Jorge and Murnighan, J. Keith, Dormant Ties: The Value of Reconnecting (2011). Organization Science, 22(4): 923–939.. Available at SSRN: http://ssrn.com/abstract=1625543

Contact Information

Daniel Z. Levin (Contact Author)
Rutgers Business School - Newark and New Brunswick ( email )
Newark, NJ
United States
973-353-5983 (Phone)
973-353-1664 (Fax)
HOME PAGE: http://www.levin.rutgers.edu
Jorge Walter
The George Washington University - School of Business ( email )
School of Business
2201 G Street, NW, Funger Hall 615
Washington, DC 20052
United States
John Keith Murnighan
Northwestern University - Kellogg School of Management ( email )
2001 Sheridan Road
Leverone Hall, 360
Evanston, IL 60208
United States
847-467-3566 (Phone)
847-491-8896 (Fax)
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