Abstract

http://ssrn.com/abstract=1655248
 
 

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Bridges to Cash: The Retail End of M-PESA


Frederik Eijkman


affiliation not provided to SSRN

Jake Kendall


Bill and Melinda Gates Foundation

Ignacio Mas


University of Oxford; Tufts University

May 1, 2009

Savings & Development, Vol. 34, No. 2, 2010

Abstract:     
M-PESA is a remarkably successful mobile payments system launched in Kenya three years ago. Users are able to send money to each other conveniently from their M-PESA using only their mobile phones. A key to the success of M-PESA is the availability of an extensive network of retail shops that accept M-PESA deposits and withdrawals, i.e. they stand ready to exchange cash and electronic value. It is the stores that provide liquidity to the system, and they are paid a commission by M-PESA for this service. Behind the store is a network of intermediaries that arrange the logistics around cash management. In this paper we look at daily transactional data from six M-PESA stores in Western Kenya in order to better understand the liquidity management needs of these stores. We examine how liquidity needs vary by location and day of week/month, and by the level of service offered by the store.

Number of Pages in PDF File: 34

Keywords: Mobile Money, Retail Banking, Microfinance, Electronic Payments, Kenya

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Date posted: August 9, 2010 ; Last revised: July 14, 2011

Suggested Citation

Eijkman, Frederik and Kendall, Jake and Mas, Ignacio, Bridges to Cash: The Retail End of M-PESA (May 1, 2009). Savings & Development, Vol. 34, No. 2, 2010. Available at SSRN: http://ssrn.com/abstract=1655248 or http://dx.doi.org/10.2139/ssrn.1655248

Contact Information

Frederik Eijkman
affiliation not provided to SSRN ( email )
Jake Kendall
Bill and Melinda Gates Foundation ( email )
Seattle, WA
United States
12067702018 (Phone)
Ignacio Mas (Contact Author)
University of Oxford ( email )
Mansfield Road
Oxford, Oxfordshire OX1 4AU
United Kingdom
Tufts University ( email )
Medford, MA 02155
United States
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