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The Law and Economics of Bundled Pricing: LePage’s, PeaceHealth and the Evolving Antitrust Standard


Benjamin Klein


University of California, Los Angeles (UCLA) - Department of Economics

Andres V. Lerner


Compass Lexecon

2008

Antitrust Bulletin, Vol. 53, No. 3, Fall 2008

Abstract:     
The economics of bundled discounts are examined by breaking the contract into two elements: (1) what the firm is buying, and (2) how the firm is paying for what it is buying. The firm is buying preferred distribution, a common aspect of competition for distribution that benefits consumers. The firm is paying for preferred distribution with price discounts on products that have a high price-cost margin, a less costly way to purchase distribution that also benefits consumers. This efficiency in purchasing distribution is the economic basis for the PeaceHealth court’s view that a firm using bundled discounts need not bear any short-term costs that must be recouped. However, anticompetitive effects require substantial foreclosure of distribution, a factor not considered in either LePage’s or PeaceHealth.

Number of Pages in PDF File: 32

JEL Classification: L42, K21

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Date posted: July 9, 2011  

Suggested Citation

Klein, Benjamin and Lerner, Andres V., The Law and Economics of Bundled Pricing: LePage’s, PeaceHealth and the Evolving Antitrust Standard (2008). Antitrust Bulletin, Vol. 53, No. 3, Fall 2008. Available at SSRN: http://ssrn.com/abstract=1657114

Contact Information

Benjamin Klein (Contact Author)
University of California, Los Angeles (UCLA) - Department of Economics ( email )
1999 Avenue of the Stars
Suite 2500
Los Angeles, CA 90067-6028
United States
310-728-2025 (Phone)
310-728-2070 (Fax)
HOME PAGE: http://www.econ.ucla.edu/people/Faculty/Klein.html
Andres V. Lerner
Compass Lexecon ( email )
1999 Avenue of the Stars
Suite 2500
Los Angeles, CA 90067-6028
United States
310-728-2026 (Phone)
310-728-2070 (Fax)
HOME PAGE: http://www.compasslexecon.com/professionals/pages/bio.aspx?ID=155
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