Business Model Innovation: Creating Value in Times of Change
Raphael H. Amit
University of Pennsylvania - Management Department
University of Navarra, IESE Business School
July 2, 2010
IESE Business School Working Paper No. 870
We highlight business model innovation as a way for general managers and entrepreneurs to create and appropriate value, especially in times of economic change. Business model innovation, which involves designing a modified or new activity system, relies on recombining the existing resources of a firm and its partners, and it does not require significant investments in R&D. We offer managers and researchers a conceptual primer on business model innovation, emphasizing the importance of system-level thinking.
Number of Pages in PDF File: 17
Keywords: Business Model, Innovation, Activity System, Design, Value Creation
JEL Classification: L22, L26, M10working papers series
Date posted: November 2, 2010
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