The Emerging World Champions

Santiso, Javier

doi:10.2139/ssrn.1702001

Abstract

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The Emerging World Champions

Javier Santiso

ESADE Business School

November 2, 2010

Abstract:
-Emerging sovereign wealth funds and multinationals are also investing in the sports world and in football in particular.

-In this respect, Spanish football clubs could become key entry points to make way for these new investors.

-Both Real Madrid and Barça are international brands with pulling power and unique business models; both could become key catalysts.

Number of Pages in PDF File: 6

Keywords: emerging markets, sports, sovereign wealth funds

JEL Classification: F01, F21, L83

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Date posted: November 3, 2010

Suggested Citation

Santiso, Javier, The Emerging World Champions (November 2, 2010). Available at SSRN: http://ssrn.com/abstract=1702001 or http://dx.doi.org/10.2139/ssrn.1702001

Contact Information

Javier Santiso (Contact Author)

ESADE Business School ( email )

Mateo Inurria 27
Madrid, 28036
Spain