Abstract

http://ssrn.com/abstract=1742505
 
 

References (9)



 
 

Citations (3)



 


 



Helping Consumers Know Themselves


Emir Kamenica


University of Chicago - Booth School of Business - Economics

Sendhil Mullainathan


Harvard University - Department of Economics; National Bureau of Economic Research (NBER)

Richard H. Thaler


University of Chicago - Booth School of Business; National Bureau of Economic Research (NBER)

January 17, 2011


Abstract:     
Firms sometimes know more about a consumer's expected usage than the consumer herself. We explore the consequences of this reversal in the information asymmetry. We analyze the consequences of making consumers more informed about themselves. While making consumers more informed decreases their expenditure conditional on a given set of prices, equilibrium prices may increase, offsetting the direct benefit of information. We discuss theoretical and practical issues surrounding so-called RECAP regulation that would require firms to provide each consumer with information about her own usage of the firm's product.

Number of Pages in PDF File: 11

Keywords: disclosure, regulation

JEL Classification: D03, D18, D82

working papers series


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Date posted: January 18, 2011  

Suggested Citation

Kamenica, Emir and Mullainathan, Sendhil and Thaler, Richard H., Helping Consumers Know Themselves (January 17, 2011). Available at SSRN: http://ssrn.com/abstract=1742505 or http://dx.doi.org/10.2139/ssrn.1742505

Contact Information

Emir Kamenica (Contact Author)
University of Chicago - Booth School of Business - Economics ( email )
Graduate School of Business
5807 S. Woodlawn Ave.
Chicago, IL 60637
United States
Sendhil Mullainathan
Harvard University - Department of Economics ( email )
Littauer Center
Cambridge, MA 02138
United States
617-496-2720 (Phone)
617-495-7730 (Fax)
National Bureau of Economic Research (NBER) ( email )
1050 Massachusetts Avenue
Cambridge, MA 02138
United States
617-588-1473 (Phone)
617-876-2742 (Fax)
Richard H. Thaler
University of Chicago - Booth School of Business ( email )
5807 S. Woodlawn Avenue
Chicago, IL 60637
United States
773-702-5208 (Phone)
773-702-0458 (Fax)
National Bureau of Economic Research (NBER)
1050 Massachusetts Avenue
Cambridge, MA 02138
United States
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References:  9
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