Abstract

http://ssrn.com/abstract=1753942
 
 

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User-Generated Content in News Media


Pinar Yildirim


University of Pennsylvania - The Wharton School

Esther Gal-Or


University of Pittsburgh - Katz Graduate School of Business

Tansev Geylani


University of Pittsburgh - Katz Graduate School of Business

January 25, 2011


Abstract:     
In this study, we investigate a newspaper's decision to expand its product line by adding an online edition that incorporates user-generated content, and the impact of this decision on its slanting of news. We demonstrate that adding an online edition results in reduced profits for competing newspapers in comparison to an environment in which they offer only print editions. However, at the equilibrium, each newspaper offers the online version in order to avoid losing market share to rivals. The results also show the mitigating effect of such a product line extension on the extent of bias in print media.

Keywords: Media Competition, Bias in News, User-Generated Content, Product Line

JEL Classification: C7, L82, L1

working papers series





Not Available For Download

Date posted: February 3, 2011 ; Last revised: August 24, 2011

Suggested Citation

Yildirim, Pinar and Gal-Or, Esther and Geylani, Tansev, User-Generated Content in News Media (January 25, 2011). Available at SSRN: http://ssrn.com/abstract=1753942

Contact Information

Pinar Yildirim (Contact Author)
University of Pennsylvania - The Wharton School ( email )
3641 Locust Walk
Philadelphia, PA 19104-6365
United States

Esther Gal-Or
University of Pittsburgh - Katz Graduate School of Business ( email )
Pittsburgh, PA 15260
United States
Tansev Geylani
University of Pittsburgh - Katz Graduate School of Business ( email )
Pittsburgh, PA 15260
United States
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