Abstract

http://ssrn.com/abstract=1802505
 


 



CSR Firm Profiles and Innovation: An Empirical Exploration with Survey Data


Rachel Bocquet


affiliation not provided to SSRN

Christian Le Bas


University of Lyon 2

Caroline Mothe


University of Savoy

Nicolas Poussing


CEPS/INSTEAD; CREM

April 4, 2011

GATE Working Paper No. 1117

Abstract:     
This paper explores the relationship between different Corporate Social Responsibility (CSR) strategies and innovation. Using a survey carried out on CSR behavior of Luxembourg firms, we found two types of firms as far as CSR practices are concerned. Cluster 1 firms adopted CSR practices to achieve economic goals without resorting to the formalization of these practices. In contrast, cluster 2 firms “learn CSR by doing” and by establishing CSR procedures and tools. Then we match Community Innovation Survey (CIS) data and specific data collected on CSR clusters. We estimate Logit models to explain the different types of innovation (product, process, organizational). In comparison with the firms which don’t adopt CSR, firms in Cluster 1 are more innovative in terms of product and process once we control for firm characteristics and innovation drivers while firms in cluster 2 tend to reject innovation in process and adopt organizational innovation. These results, which show the link between the various CSR practices and innovation types, have important consequences in terms of managerial recommendations and public policy support for innovation.

Number of Pages in PDF File: 18

Keywords: Corporate Social Responsibility, Innovation, Organizational, Practices, Product, Process

JEL Classification: O31

working papers series


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Date posted: April 8, 2011  

Suggested Citation

Bocquet, Rachel and Le Bas, Christian and Mothe, Caroline and Poussing, Nicolas, CSR Firm Profiles and Innovation: An Empirical Exploration with Survey Data (April 4, 2011). GATE Working Paper No. 1117. Available at SSRN: http://ssrn.com/abstract=1802505 or http://dx.doi.org/10.2139/ssrn.1802505

Contact Information

Rachel Bocquet
affiliation not provided to SSRN
Christian Le Bas
University of Lyon 2 ( email )
93 Chemin des Mouilles
69676 Bron Cedex
France
Caroline Mothe
University of Savoy ( email )
27 Rue Marcoz
Chambéry, 73011
France
Nicolas Poussing (Contact Author)
CEPS/INSTEAD ( email )
3, Avenue de la Fonte
Esch-sur-Alzette, 4364
Luxembourg
HOME PAGE: http://www.ceps.lu
CREM ( email )
7 place Hoche
Rennes, Bretagne 35000
France
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